Taylor Swift’s ninth studio album, evermore, was her second major release in 2020, arriving only five months after folklore. Swift has described the two albums as ‘sister records,’ with evermore serving as a continuation and further artistic venture into ‘the forest of this music’.
In contrast to Swift’s usual structured and extensive album rollouts, evermore–much like folklore–was announced via social media sixteen hours prior to release. Shortly after the announcement, she explained her reasoning for surprising fans with another album:
Ever since I was 13, I’ve been excited about turning 31 because it’s my lucky number backwards, which is why I wanted to surprise you with this now. You’ve all been so caring, supportive and thoughtful on my birthdays and so this time I thought I would give you something!
Swift also dedicated evermore to people who turn to music in effort to ‘cope with missing loved ones,’ acknowledging the unusual loneliness of the 2020 winter holiday season due to the COVID-19 pandemic.
Like folklore, the writing on evermore was a collaborative effort between Swift, Aaron Dessner (of The National), Jack Antonoff, Joe Alwyn, and Bon Iver. The album is notable for containing three artist features (HAIM, The National, and Bon Iver), the most of any of Swift’s studio records to date.
A music video for the lead single, “willow,” was released alongside the album at midnight on December 11, 2020.
In a tweet, Taylor Swift revealed that she couldn’t get enough of writing after her critically acclaimed album Folklore. As she said in her own words:
To put it plainly, we just couldn’t stop writing songs. To try and put it more poetically, it feels like we were standing on the edge of the folklorian woods and had a choice: to turn and go back or to travel further into the forest of this music. We chose to wander deeper in. I’ve never done this before. In the past I’ve always treated albums as one-off eras and moved onto planning the next one after an album was released. There was something different with folklore. In making it, I felt less like I was departing and more like I was returning. I loved the escapism I found in these imaginary/not imaginary tales. I loved the ways you welcomed the dreamscapes and tragedies and epic tales of love lost and found into your lives. So I just kept writing them.
She told Entertainment Weekly in an interview that came out the day before she announced evermore:
I have this weird thing where, in order to create the next thing, I attack the previous thing. I don’t love that I do that, but it is the thing that has kept me pivoting to another world every time I make an album. But with [folklore], I still love it.
Swift shared during a YouTube chat for the premiere of the “willow” music video on December 10th, 2020:
The first one written was ‘dorothea’ and the last one was ‘happiness,’ (last week!!)
Dessner shared via Twitter:
I play a 1950s Kay acoustic that old style guitars refitted with flat wound strings and a rubber bridge….1960 harmony acoustic with nashville high strings, 1970 ooo-18 Martin acoustic ….1965 Gibson firebird and a 1971 telecaster mainly on the records! [For ‘peace’ I used a] 1972 fender precision bass ….I’ve had for more than 20+ years
The album debuted at #1 on the Billboard 200 chart, on the week ending December 17, 2020. The album sold a total of 329,000 equivalent album units in the U.S, marking it the fifth-largest week of the year for any album, her eighth #1 album, and her second #1 album of 2020, following Folklore and its #1 debut.
evermore is certified Platinum by the RIAA.
Yes! All 15 songs from the album debuted on the Billboard Hot 100 chart, on the week ending December 26, 2020. As of December 21, 2020, in total, Swift has a total of 128 entries on the Hot 100.
Rank, Title
No. 1, “Willow”
No. 21, “Champagne Problems”
No. 34, “No Body, No Crime,” feat. HAIM
No. 39, “ ’Tis The Damn Season”
No. 40, “Gold Rush”
No. 45, “Tolerate It”
No. 52, “Happiness”
No. 57, “Evermore,” feat. Bon Iver
No. 61, “Ivy”
No. 63, “Coney Island,” feat. The National
No. 67, “Dorothea”
No. 68, “Long Story Short”
No. 71, “Cowboy Like Me”
No. 75, “Marjorie”
No. 82, “Closure”
Yes, Apple Music features an animated artwork for this release.