Business

Spotify creates ‘Netflix Hub’ where fans can listen to playlists and podcasts

By
Reuters
Published Nov. 23, 2021
Updated Nov. 23, 2021, 1:57 p.m. ET

Music streaming platform Spotify said on Tuesday it has introduced a new hub where fans can listen to all the official soundtracks, playlists and podcasts related to Netflix shows.

The Netflix Hub, as the companies are calling the new feature, will contain playlists from hit shows such as “Money Heist” and “Bridgerton” as well as the official soundtrack from shows such as “Squid Game.” It can be accessed by both free and premium listeners.

The hub would also contain Netflix-tied podcasts including “Okay”, “Netflix Is A Daily Joke” and “The Crown: The Official Podcast”, the Swedish company said in a blog post.

Spotify, which saw a rise in premium subscribers in the third quarter, has benefited from the pandemic as people turned to its music platform to stay entertained. But with growing competition from Apple Music and Amazon Music, Spotify is looking at introducing new features to attract more subscribers.

Fans of Bridgerton — starring actress Florence Hunt — can look for playlists and podcasts related to the hit Netflix series. Rachel Hunt via Getty Images

Earlier in 2019, it had also collaborated with Disney to create the Disney Hub.

Spotify said subscribers across the US, Canada, Australia, New Zealand, the UK, Ireland and India will have access to the hub.

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