Airline Distribution Teams
Analyse. Develop. Execute.
Developing distribution strategy, tools and teams for the future
T2RL is committed to supporting airlines with a pioneering approach to developing holistic distribution strategies for their direct and indirect channels, fully aligned to an airline’s commercial objectives.
Led by highly experienced airline distribution experts, Ian Luck, President, Airline Distribution and Yuna Huellou, Vice President, Airline Distribution; the T2RL Distribution approach guides and supports airlines in designing, developing, troubleshooting and executing a custom distribution strategy, fit for each airline’s unique set of opportunities and challenges. Our approach is suited to airlines of all sizes and stages of distribution transformation and modernisation, across the full spectrum from start-up low-cost carriers to large legacy network carriers.
T2RL stands apart by leveraging leading data analysis and benchmarking techniques and our industry and negotiation expertise. Our strategy design and consulting services can cover the full lifecycle and all aspects of GDS (global distribution systems, e.g. Amadeus, Sabre, Travelport), NDC (airline New Distribution Capability), Travel Agency, Metasearch and Content strategies.
Whether you are:
– Preparing to enter into commercial negotiations
– Considering significant model changes
– Completing discovery and business case preparation for new capabilities such as NDC, dynamic pricing, dynamic packaging and merchandising
– Wanting to complete a full assessment of channel cost of sale and efficiency
– Needing help with contracting
– Requiring expert support on specific distribution challenges you are facing,
Speak to our team today to learn how we can best support you with tailored engagement solutions to meet your needs and deliver a winning distribution strategy.
Strategy & Implementation
Supporting Airlines at all stages of distribution transformation and modernisation, with a range of engagement types tailored to individual airline needs.
Our experts can help you design and set a clear distribution strategy to reach your short or long term goals, get buy-in from all stakeholders as well as accompany your teams through implementation and negotiations with 3rd parties.
Data & Insight
Detailed channel analysis and benchmarking suited to all airline types, to support your strategic decisions, enabling on-going monitoring & adjustment to your entire distribution mix.
Exclusive premium T2RL data, reports, webinars, insights and practical resources for distribution subscribers.
Distribution tools and resources
Bring your plans and distribution strategy to life, leveraging our expert resources and tools, including RFPs, and standardised templates for your distribution contracts.
Consulting and Training
Our experts are ready to support your airline and distribution team’s unique distribution opportunities and challenges.
Our coaching and mentoring helps airline distribution teams to become self-sufficient and excel in goal-setting, strategy revision, implementing, executing and refining distribution strategy.
Thinking Differently with Hawaiian Airlines
Watch George Bryan, Hawaiian Airlines testimonial for the work T2RL carried out with Hawaiian Airlines to transform the way they think about Distribution. Read the full case study here.
Get in touch for more information
