Discover what we’re doing for our community
Ever wonder how YouTube works?
Every day, millions of people come to YouTube to be informed, inspired, or just have fun. Over time, questions have come up about how YouTube works, so we’ve created this site to provide some answers - and explain what we’re doing to foster a responsible platform the users, creators, and artists who make up our community can rely on.
Our Approach to AI
We lean into the potential of AI to empower creativity on YouTube, while ensuring we have the right protections and guardrails in place.
Supporting the unique need of kids & teens
We take a principled approach, partnering with experts and developing unique products to help young people navigate their growing individual interests, while putting their safety, privacy, and wellbeing first.
How we Responsibly Support Elections and Civic Engagement
We raise authoritative voices to support an informed citizenry and foster healthy political discourse
Making YouTube safer
At the heart of our approach are the four Rs - we Remove content that violates our policies, Reduce the spread of harmful misinformation and borderline material, Raise up authoritative sources for news and information, and Reward trusted Creators.
Making YouTube more secure
Whatever you’re looking for on YouTube, we want you to find peace of mind while you’re there.
We want you to have the best possible experience while you’re using YouTube. So our products help you find what you’re looking for and stay in control of what you see. Meanwhile, our policies explain what you can and cannot do while you’re there, so everyone plays by the same rules.
Read on to find out how each of our products and policies work.
Product features
User settings
Rules and policies
Product features
Rules and policies
Find out more about how we’re progressing on our commitment to responsibility and the impact that YouTube has on culture, society, and local economies.
Progress on managing harmful content
Key data points to show you how we're enforcing our policies on harmful content.
Our impact
Stories about how some of YouTube’s creative entrepreneurs are transforming their lives and communities.