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iPhone 15 Pro Max

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iPhone 15 Pro Max Neural Engine up to 25% faster with iOS 18 in early benchmarks

iPhone 15 Pro Max 5G speed

We learned that Apple Intelligence will require an A17 Pro chip or later at WWDC last week. And now that the iOS 18 beta is out in the wild, we’re seeing the first benchmarks for performance on the iPhone 15 Pro/Max. The new software significantly boosts Neural Engine performance with the iPhone 15 Pro Max being up to 25% faster for machine learning tasks.

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iPhone 15 Pro Incase Woolenex and Vegan Leather ICON MagSafe case hands-on

Incase has been a favorite Apple accessory brand for me since before my time at 9to5Mac started in 2013. Seriously, their steel-colored Bird’s Nest Snap iPhone 4 case was the perfect blend of chaos and expression for me in 2011. Fast-forward to 2024 and Incase has brought back another crowd pleaser with their ICON case line.

The Incase ICON case design is much more mature than the Bird’s Nest Snap case line that I favored back in the day. The ICON case line for iPhone 15 Pro and iPhone 15 Pro Max is more like Apple’s FineWoven line—just without the drama.

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Steep iPhone discounts being offered in China to counter weak demand

iPhone discounts in China | iPhone 15 Pro Max shown

A new report today says that there is increasing evidence of steep iPhone discounts being used in China in an attempt to counter weak demand.

It gives the example of the iPhone 15 Pro Max being offered at a $180 discount on the official price, which is significantly larger than has been offered in previous years …

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After 4+ years of being the battery king, iPhone forced to share its crown with Samsung [Video]

S24 Ultra vs iPhone 15 Pro Max battery

Samsung’s Galaxy S24 smartphones are here and early buyers have been very happy with them. So much so that the new Samsung devices are rated higher than iPhone for the first time. And another new record, Samsung Galaxy battery life has caught up with Apple after iPhone dominated battery tests for the last 4+ years.

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Nomad launches super slim Magnetic Leather Back for iPhone 15 Pro and Pro Max

Nomad Magnetic Leather Back for iPhone 15 Pro

Nomad has unveiled its latest premium Apple accessory today, the Magnetic Leather Back for iPhone 15 Pro and Pro Max. Made with high-quality leather, this slick magnetic back is perfect for those who like to keep their iPhone as close to naked as possible but appreciate a little protection and the feel – and aesthetic – of leather.

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Are you happy with your iPhone 15 Pro/Max battery life? [Poll]

iPhone battery mAh capacity list

We saw a report this week that iPhone 15 Pro customer satisfaction has dropped considerably since launching last September – low enough that the iPhone 15/Plus is now rated higher by users. Why? One of the top reasons is disappointment with the battery. So how about you, are you happy with iPhone 15 Pro battery life?

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Here’s how much faster iPhone 15 Pro Max is than Samsung and Google for mobile performance

iPhone 15 Pro Max 5G speed

A month after the iPhone 15 lineup launched we saw the Pro models come out on top as the fastest smartphones for mobile download speeds. Now after measuring Q4 data, Ookla has shared that the iPhone 15 Pro Max remains the king of cellular speed. Here’s how much iPhone 15 Pro Max is ahead of the top Samsung Galaxy and Google Pixel smartphones.

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iPhone Diary: I love the Action button, and would like two improvements

iPhone Action button | To video cute cats, what else?

Whenever an iPhone comes with a new feature, it’s not always obvious ahead of time how useful it will turn out to be. In the case of my iPhone 15 Pro Max, the 5x camera has been great for one specific purpose, but my favorite feature by far is the Action button.

To me, it’s one of those small things which makes a worthwhile difference in everyday use – though it has required me to get used to holding my iPhone ‘upside down’ …

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A close look at an insanely detailed fake iPhone 15 Pro Max

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We learned earlier this month that a Reddit user had his iPhone 15 Pro Max order from Apple intercepted somewhere in the shipping process, and received a fake iPhone 15 Pro Max instead.

While he was sufficiently savvy to quickly realize that it wasn’t the real thing, we can now take a close look at the fake he likely received – with both hardware and iOS 17 software cloned …

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Download the stunning iPhone 15 Pro Internals Wallpapers from Basic Apple Guy

iPhone 15 Internals Wallpaper Basic Apple Guy

Earlier this month, Basic Apple Guy released an internal schematic wallpaper for the Space Black MacBook Pro. Now he’s back with his favorite and most impressive creation of the year – the iPhone 15 Pro Internals Wallpapers. Check out all the behind-the-scenes details and grab it for iPhone 15 Pro and Pro Max below.

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iPhone Diary: 5x telephoto lens has been great for portraits – but not much else

Usually when I get a new iPhone, you can expect two or three iPhone diary pieces from me, reporting my experiences of the photo and video capabilities of the new model. Sure enough, one piece followed quickly – testing the 5x telephoto lens for portraits.

I’d expected to quickly follow up with another piece on using the same lens for cityscape photos. Only … it hasn’t actually proven very useful for these …

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Two key Apple suppliers in patent battle over tetraprism lens

Tetraprism lens assembly

Two key Apple suppliers are reported to be in a patent battle over the iPhone 15 Pro Max tetraprism lens. The maker of the periscope lens currently exclusive to the top-end iPhone 15 is seemingly concerned about competition from another Apple lens supplier.

For once, this battle doesn’t directly involve Apple – it’s between Taiwanese lens maker Largan Precision, and Chinese lens company Yujingguang …

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Don't turn off ProMotion | Game running on iPhone 15 Pro

Don’t turn off ProMotion to save iPhone 15 Pro battery life

One of the battery-slurping features of the iPhone 15 Pro and Pro Max is the 120Hz ProMotion display. This dynamically adjusts the refresh rate of the screen between 1Hz (for the always-on display when the phone is sleeping) to 120Hz for things like scrolling content and gameplay.

But if you’re trying to maximize battery life, is it worth turning off the feature? New tests suggest not …

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