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Respect for Islamic values is crucial for success in the UAE. Understanding local values and principles, such as modesty, honesty, and family cohesion, can have a positive impact on customer perceptions. Businesses that consider these values in their messaging and visuals are more likely to succeed in the competitive UAE market. Discover the full story on lessons from entering the UAE market in our Medium article. Read more here! https://lnkd.in/eQUFmsYp #Cashback #MENA #Marketing #Medium #CheckRewards

Since Black Friday has finally approached us, it's time to learn something interesting about it. For many global brands, Black Friday is a peak sales event, but in the Arab world, it’s more commonly referred to as “White Friday.” In Islamic culture, Friday is a holy day of worship, while the color white signifies purity and positivity. While White Friday sales are known in the UAE, they’re not as culturally significant as in Western markets. Do you agree that Black Friday is not so important for sales in the UAE? Discover the full story on lessons from entering the UAE market in our Medium article. Read more here! https://lnkd.in/eQUFmsYp #Cashback #MENA #Marketing #Medium #CheckRewards

A significant component of the UAE market analysis involves adapting your product’s design to resonate with high-context audiences. Effective design elements in the UAE include: • Dynamic animations and visuals that emphasize group activities • Images reflecting collectivist values and a community atmosphere • Product visuals showing real-life use, emphasizing practical applications • Navigation options that encourage exploration through interactive links and menus Discover the full story on lessons from entering the UAE market in our Medium article. Read more here! https://lnkd.in/eQUFmsYp #Cashback #MENA #Marketing #Medium #CheckRewards

The UAE is an example of a high-context culture, where communication relies on context, relationships, and non-verbal cues. Key traits of high-context cultures in the UAE market include: • Reliance on non-verbal communication cues • Decision-making based on intuition and relationships • A tendency to favor visual communication over text Recognizing and adapting to these characteristics of high-context culture is essential when devising your UAE market entry strategy. Misunderstanding these nuances can lead to ineffective marketing and missed opportunities. Discover the full story on lessons from entering the UAE market in our Medium article. Read more here! https://lnkd.in/eQUFmsYp #Cashback #MENA #Marketing #Medium #CheckRewards

The global evolution of cashback has proven its effectiveness as a powerful loyalty tool and enhancing brand loyalty in diverse markets worldwide. As the MENA region experiences rapid digital transformation, adopting cashback is not just an opportunity — it's a necessity. Marketing specialists in MENA have a unique chance to leverage this proven strategy to stay ahead of the curve. By integrating cashback into your marketing arsenal, you can tap into a young, tech-savvy population eager for value-driven shopping experiences. Now is the time to act. Don’t wait for the future — embrace the cashback revolution today and position your brand as a leader in customer engagement and satisfaction. Discover the full story on the evolution of cashback in our Medium article. Read more here! https://lnkd.in/e5mWiwDu #Cashback #MENA #Marketing #Medium #CheckRewards

Each region has embraced cashback in unique ways, adapting to local markets and consumer behaviors. Join us as we explore the evolution of cashback across key global markets. • United States: Cashback started with credit cards like Discover, expanding to e-commerce platforms like Ebates. • Europe: The UK led cashback growth with platforms like Quidco and TopCashback. • Russia: Rapid adoption with platforms like LetyShops and cashback integration in banks. • Brazil: Platforms like Méliuz thrived, adapting to the e-commerce boom. • Asia: Diverse growth, with platforms like CashKaro in India and ShopBack in Southeast Asia. • MENA: Rapid growth in e-commerce, driven by platforms like Wafar and Cashi. • Emerging Markets: Growth seen in Latin America, Africa, and Eastern Europe. Discover the full story on the evolution of cashback in our Medium article. Read more here! https://lnkd.in/e5mWiwDu #Cashback #MENA #Marketing #Medium #CheckRewards

The Middle East and North Africa (MENA) region presents a unique landscape for cashback services, shaped by rapid digital transformation, a young tech-savvy population, and distinct economic challenges. E-commerce in MENA was valued at $31.7 billion in 2020, with projections to reach $49 billion by 2025. The MENA cashback landscape is influenced by several regional factors: • Mobile-First Approach: With high smartphone penetration rates, many MENA cashback services prioritize mobile apps over desktop platforms. • Integration with Local Payment Methods: Cashback services often integrate with popular local payment methods like Fawry in Egypt or Mada in Saudi Arabia. • Emphasis on Loyalty: Many MENA countries have a strong cultural emphasis on loyalty, which cashback programs leverage. • Regulatory Challenges: Each country in MENA has its own regulatory framework, requiring cashback companies to navigate complex legal landscapes. Discover the full story on the evolution of cashback in our Medium article. Read more here! https://lnkd.in/e5mWiwDu #Cashback #MENA #Marketing #Medium #CheckRewards

In the ever-evolving landscape of consumer incentives, cashback has emerged as a powerful force. Proving its model successful, cashback naturally expands beyond traditional retail: • Travel: Sites like TopCashback and Rakuten expanded into travel bookings, offering cashback on flights, hotels, and vacation packages. • Dining: Apps like Seated and Yelp Cash Back introduced cashback for restaurant dining. • Groceries: Ibotta and Fetch Rewards focused on grocery shopping, a frequent consumer activity. CheckRewards with its In-store cashback for groceries and restaurants was introduced in the UAE in January 2024. • Services: Cashback expanded to cover everything from insurance to internet service providers. This diversification allowed consumers to earn cashback on a wider range of their everyday spending, further integrating the concept into daily life. Discover the full story on the evolution of cashback in our Medium article. Read more here! https://lnkd.in/e5mWiwDu #Cashback #MENA #Marketing #Medium #CheckRewards

The digital revolution of the late 20th and early 21st centuries catalyzed a significant shift in how rebates and cashback programs operated. With the advent of the internet and the rapid growth of e-commerce, entrepreneurs saw an opportunity to digitize and streamline the rebate process. In 1998, a pivotal moment occurred in Silicon Valley. One platform introduced a novel concept: partnering with online retailers to offer consumers a percentage of their purchase back simply for shopping through their portal. In 1986, Discover Financial Services introduced the first credit card with cashback rewards, offering a small percentage back on all purchases. Discover the full story on the evolution of cashback in our Medium article. Read more here! https://lnkd.in/e5mWiwDu #Cashback #MENA #Marketing #Medium #CheckRewards

What's the difference between CPA, CPC and CPL pricing models? 1. CPA (Cost Per Acquisition): Advertiser pays for a specific action like a sale or conversion. 2. CPC (Cost Per Click): Advertiser pays for each click on an ad. 3. CPL (Cost Per Lead): Advertiser pays for each generated lead through form submissions or sign-ups. Each model focuses on different metrics and objectives in online advertising campaigns. At CheckRewards, we can work with any of these models and create a custom cashback or loyalty program for your business. Just contact us: https://lnkd.in/ecQFWPcy #CheckRewards #CPA #CPC #CPL #OnlineAdvertising