Hotelier Middle East

Public Investment Fund (PIF) has introduced a new hotel management firm, Adeera, aimed at developing and managing new Saudi hospitality brands. This initiative is part of Saudi Arabia’s broader efforts to expand its tourism and hospitality sector, in line with the National Tourism Strategy. Read more: https://lnkd.in/dmdzK6TD

Red Sea Global (RSG)’s homegrown mountain resort, Desert Rock, is set to welcome its first guests this month. The mountain resort features eco-conscious design and renewable energy-powered operations. Find out more: https://lnkd.in/dgVS66mW

The latest Hotelier Saudi edition is out. Subscribe to the website now to read the digital version! This issue explores key trends shaping Saudi Arabia’s evolving hospitality industry: - The cover story explores how Saudi Arabia’s Red Sea properties are embedding authentic traditions into the luxury hospitality experience. - General managers of Shebara Resort, Four Seasons Hotels and Resorts Red Sea at Shura Island, and Miraval The Red Sea discuss how cultural engagement and Saudisation - We also celebrate the achievements of 32 of Saudi Arabia’s most inspiring general managers, who are leading the way in the hospitality sector in Saudi. https://lnkd.in/de3qAhZn

InterContinental Hotels & Resorts Group has signed an agreement with Knowledge Economic City Co. for two new hotels in the Islamic World District within the holy city of Al Madinah. This agreement will introduce 1,057 rooms to Madinah. Read more: https://lnkd.in/ddA9JgEF

The Chedi Hegra has opened in AlUla, Saudi Arabia, within the UNESCO World Heritage site of Hegra, with stays starting from SAR3,915. The hotel features 35 restored rooms, suites, and villas, offering views of the desert, including the necropolis and rock formations. Find out more: https://lnkd.in/dkuekDC6

Towers Rotana appoint Imad Akil as new general manager. Akil, has almost 25 years of experience and will now be leading the team at the Sheik Zayed Road, location. In his new role, Akil will oversee all aspects of the hotels operations. Read more: https://lnkd.in/dQN9QHzE

Palladium Hotel Group has partnered with Hard Rock International to introduce Hard Rock Hotels and Reverb Hotels to Saudi Arabia. This partnership builds on a decade-long relationship between the two companies. Read the full story: https://lnkd.in/d_d9CUGj

From Tuaja Luxury Resorts’ mission to blend sustainability with cultural authenticity in Al-Ahsa’s UNESCO-listed landscapes to AROYA CRUISES’ debut offering premium Red Sea voyages and luxury Khuzama experiences, Saudi Arabia’s hospitality sector continues to elevate guest engagement. Keep reading: https://lnkd.in/efPvHSnU

voco Jeddah Gate an IHG Hotel has opened its doors for guests, adding to IHG’s premium portfolio in the region. Find out more: https://lnkd.in/eJV-UXmh

Sheraton Jumeirah Beach Hotel Resort recently unveiled its transformation following an extensive redesign, collaborating with M atelier, a brand-approved design firm renowned for their innovative designs. Multi-property general manager Mohamed El Aghoury tells Hotelier about the vision, challenges, and guest-first focus behind this ambitious revitalisation. Read more: https://lnkd.in/eCkUKEUb