Seven Media

2024, You were amazing. 2025, Bring it on! #sevenmedia #2024 #creativeagencydubai #yearinreview

On New Year’s Eve, Seven Media will be once again handling the crisis communications for Emaar’s NYE celebrations. This includes the iconic Burj Khalifa and its legendary firework and laser show. Our team will be on the ground managing all crisis communications for Downtown, Dubai Creek Harbour and Dubai Hills as well as coordinating the crisis plans for Emaar’s business units to ensure they align with the wider Emaar strategy. Having already secured more than $500,000 worth of coverage for the event, we’re entering 2025 with a bang. At Seven Media, we emphasise the importance of a solid crisis management plan and our expert team are ready to create the perfect, tailored strategy. DM us now to find out more. #CrisisManagement #NYEinDubai #SevenMedia #PRAgencyDubai

What a ride! From the official announcement in June to the main event in December, Seven Media handled the communications for World Supercross Championship Finale Abu Dhabi GP. We completed an extensive regional campaign, distributing press releases and securing interviews with WSX CEO Tom Burwell and Ethara’s Executive Director of Motorsport Development, Ali Al Beshr. We secured coverage across the MENA region, including top-tier titles such as Arab News, Arabian Business, Al Bayan, Gulf News, and more. The campaign resulted in: 🌍 A Reach of more than 140 million people 🗞 300+ clippings 💰AVE of $809,000 It didn’t stop there — we secured the attendance of 25 journalists including lifestyle and motorsport titles from the region, photographers from 15 media outlets and collaborated with 12 leading and relevant influencers, including Jowana Burgan as an ambassador, to drive pre-event storytelling and on-site coverage during the event weekend. Thrilling events with exceptional results: it's what we do. #WSXAbuDhabi #Sevenmedia #pragencydubai #inabudhabi

The Formula 1® Etihad Airways Abu Dhabi Grand Prix kicks off today at Yas Marina Circuit - The Meeting Place of Champions and we’re heading for another record-breaking year. This is the 11th time Seven Media is supporting the race. We’ve got a full squad on the track in addition to the Seven Yas Asset Management LLC and Ferrari teams. Here’s what Abu Dhabi’s biggest annual event looks like in numbers: 🏎️ 300+ global media expected 🏁 70 local media already accredited 🏎️ 170,000 fans in the stands 🏁 100M+ TV viewers worldwide 🏎️ 32,000 press clippings across 40+ countries in 2023 and more expected this year. 🏁 AED 1.165 billion generated in visitor spending last year This year I’m especially proud that Seven Media and Seven Studios ME have built the strategy and executed the 360 campaign to bring Yas Marina to life for Yas Asset Management LLC making Yas Marina Circuit - The Meeting Place of Champions – ‘The Place to Be Beyond the Track.’ 🚩 The integrated campaign started from the tagline before extending to key visuals across all assets. Video, website, TVC creation and production, wayfinding, and brand and media partnerships were all done in-house along with organic and paid social media, digital advertising, and PR.  🏎️ Our Ferrari team is at the Casa Ferrari activation all weekend celebrating 30 years of Ferrari in the Middle East and highlighting the launch of ME30 collection and the 12Cilindri Spider. If that wasn’t enough, Seven is also handling: ▶️ Ethara ▶️ First Abu Dhabi Bank (FAB) After-Race Concerts ▶️ World Supercross Abu Dhabi GP 2024 ▶️ YaSalam Official After Parties If you’re at the Formula 1® Etihad Airways Abu Dhabi Grand Prix 2024 chances are you are experiencing something that Seven created.  This is what it’s all about. I couldn’t be prouder of the team and of the UAE. Here’s to a great weekend ahead. #AbuDhabiGP #Formula1 #integratedcomms Nick Cooper Ziwar Nakhesh Yosr K. Hanan Shihab Mohamed Denzil Pinto Saeed Khalloudi Lisa Drury Mai Bakry Mahir Melwani Danilo Quaimbao Mario Biennarc Casis Sioco Rayjan Solano

A BTS look at Seven’s biggest weekend 📸 From managing global media, celebrities and influencers to activating partnerships, pop-ups and events, our team hit the ground running, working across the multiple events, showcasing our ability to strategise, execute and deliver outstanding results. We worked across: - Formula 1™ Etihad Airways Abu Dhabi Grand Prix 2024 - Yas Marina’s Race Weekend - Ethara⁣ - Casa Ferrari⁣ - FAB After-Race Concerts⁣ - World Supercross Abu Dhabi GP 2024⁣ - Yasalam Official After Parties - Emirates Foundation Volunteers - City Football Schools visit from Man City legends, Micah Richards and Joleon Lescott As we head into the last few weeks of the year, things aren’t slowing down. From crafting impactful campaigns to wrapping up year-end strategies, our team is in full-throttle mode. 👊 #F1ADGP #AbuDhabi #Sevenmedia #SevenCreative #SevenSocial #Dubai #PRagencydubai

This is one of Seven’s biggest weekends. We are not only handling the regional and international communications for one of the biggest sporting events in the global calendar, the Formula 1™ Etihad Airways Abu Dhabi Grand Prix 2024, but we are also handling the integrated communications for: - Yas Marina's Race Weekend activity - Ethara - Casa Ferrari - FAB After-Race Concerts - World Supercross Abu Dhabi GP 2024 - Yasalam Official After Parties We’ll be working with more than 300 global media across the weekend during an event which has an attendance of more than 170,000 across the Race Weekend. We have more than 15 staff on the ground, working throughout the weekend, capturing content, distributing global communications and ensuring the events run smoothly. The economic impact for Abu Dhabi is colossal with AED1.165 billion generated in visitor spend during ADGP 2023 and 2024 is set to be even bigger. Race Weekend 2024, we’re revved and ready to go. #F1ADGP #AbuDhabi #Sevenmedia #SevenCreative #SevenSocial #Dubai #PRagencydubai

Seven Media led on the local, regional and international comms for Abu Dhabi Art last week, which featured more than 1.5k curated pieces of art from 102 galleries across 31 countries. We secured over 35 global and local media, including Vogue Portugal, Taggespiegel from Germany, The Art Newspaper from The UK, Orientations from Hong Kong and Giornale dell'Arte from Italy to attend the week-long event. We led on managing the full international press trip itinerary, which showcased the UAE's cultural landscape, including tours of the Abrahamic Family House, the Sheikh Zayed Grand Mosque, and the Louvre Abu Dhabi, allowing us to create an experience that combined art, culture, and storytelling, with Abu Dhabi Art at the heart of the narrative. We also ran a live press office function on-ground, facilitating interviews with spokespeople, managing media interactions, and drafting and distributing content, ensuring that the 16th edition of the event received impactful coverage across key media outlets. #AbuDhabiCulture #InAbuDhabi #SevenMedia

كل عام وأنتم بخير بمناسبة عيد الاتحاد! 🇦🇪 نحتفل اليوم بكل فخر واعتزاز بالإرث الذي صنعته دولة الإمارات العربية المتحدة وإنجازاتها وثقافتها الغنية. منذ تأسيس شركتنا كان لنا شرف المساهمة في العديد من المبادرات والحملات التي تدعم رؤية دولة الإمارات ومسيرتها التنموية. ونحن على ثقة بأن المستقبل يحمل المزيد من الإنجازات المشرقة. نفخر بانتمائنا إلى الإمارات التي أضحت وطناً جميلاً بالنسبة لنا، ونكرم رؤية الآباء المؤسسين للدولة وقيادتها الرشيدة التي تسير بها نحو مستقبل مشرق. Happy Eid Al Eithad! 🇦🇪 A day to reflect and pay homage to the UAE's heritage, achievements and culture. Since our inception, we have had the privilege to work on several campaigns that support the UAE's vision and progress as a nation, and we look forward to what the future holds. We’re so proud to call this beautiful nation our home and honour the vision of its founding fathers and leadership.

🎄'Tis the season and the #SevenTribe is feeling festive.🎄 We held our annual Christmas tree decoration and festive treats party, making the office feel ready for the season and spreading that holiday cheer! #SevenTribe #festiveseason #pragencydubai #officefun

This morning our co-owner, Gregg Fray, spoke on @dubaionetv and @dubaieye1038fm regarding the social media platform Blue Sky and whether it really is the next big thing in social media. Let us know your thoughts – is Bluesky another flash in the pan or is it the welcome antithesis of X? Don’t forget to follow Gregg on Bluesky: @greggfray.bsky.social