Abundance Global

Every business leader we’ve ever met has fallen into this trap at some stage. Those who recognise it and take action are able to unlock a step-change in results. Those who either don’t see it or choose to ignore it almost always miss out on results they could have enjoyed. The video may make you a little uncomfortable but that’s a good thing.

How much difference does two millimetres make? There are so many analogies that illustrate this. You know the ones about a journey of a thousand miles and how to eat an elephant. One step or one bite at a time. The 2mm shift takes this a step further. Think about an Airbus A300 en route from London to Sydney. It’s constantly making tiny navigational adjustments to stay on course. Or those of you who play golf - you’ll know just how well or badly things can go if that final winning putt is only a few millimetres off target. The same applies to your business. You may have huge, ambitious goals, but achieving them doesn't happen in one gigantic leap. You get there by staying focused and consistently executing small steps and changes that accumulate until you see your plan come to fruition. If you don’t lose heart and give up, that is. What 2mm changes could you make in your business this year that will amplify your results? 

Everyone needs a Yoda. Many entrepreneurs feel that if they don’t make it on their own, they aren’t truly successful. In my experience, the opposite is true. Our Founder David Dugan says he couldn’t have built this business without the positive and productive relationships with wise, experienced mentors. They helped him avoid costly mistakes and guided him through challenges he would have struggled with alone, saving time and resources. From managing cash flow to navigating legal complexities, their advice helped him to focus on growth rather than recovery. Mentorship also fostered innovation and adaptability. David’s mentors challenged his thinking, pushing him out of his comfort zone to try new strategies that have kept the business competitive and forward-thinking in a fast-changing market. They also instilled a growth mindset, teaching him that every challenge is an opportunity for improvement. This has made him more resilient and willing to take calculated risks. With their guidance, David refined the business plan, enhanced our marketing strategies, and gained critical insights that helped the business thrive. What’s stopping you from finding your Yoda? #abundanceglobal #MakeMagicHappen #mentor

When you start to look properly at the numbers that drive your business things can get very real very quickly. There are plenty of useful metrics you can track and that can become a big distraction. There are just a few numbers that demand your full attention if you want to build a robust foundation for your business that will set you up to grow fast. Today’s video unpacks one key number that should be front of mind all the time. #abundanceglobal #MakeMagicHappen #businessnumbers

Building a sustainable and thriving business is no small feat—it requires immense courage and determination. However, while generating wealth for yourself and your loved ones is a worthwhile goal, there's also a much bigger picture. Impact. The impact of creating a new business extends beyond personal gain—it transforms your community. By hiring employees or engaging contractors, you're empowering others with the opportunity to build careers and provide for their families. You’re helping them grow, learn new skills, and contribute meaningfully. Your success fuels the success of other businesses, as you invest in their services and deliver value to your clients. This interconnected growth drives the broader economy. And as your financial success grows, you gain the freedom to give back—whether by solving societal challenges or contributing in new ways that benefit the world. The legacy of building a successful enterprise lives on, creating value and opportunities for generations to come. Your success ripples outward, supporting other businesses and clients. What drives you to build your business? Share your "why". #abundanceglobal #MakeMagicHappen #entrepreneurship

Which would be more effective in helping you to reach your business goals, a coach or a mentor? Let’s clarify the differences… Business Coach: A business coach works with individuals or teams to help them improve specific skills, achieve short-term goals, or overcome challenges. The relationship is structured, with regular sessions, goal-setting, and measurable outcomes. Coaching is often short to medium-term, focusing on particular areas like leadership, productivity, or business growth strategies. While a coach may have some knowledge of your industry, they are typically more focused on developing your abilities or behaviours rather than offering industry-specific advice. Business Mentor:  A business mentor shares their experience and knowledge from having been in the same or similar roles as you. The mentor provides advice, and guidance, and sometimes opens up their network. The relationship is often informal and long-term. A mentor will offer specific advice or insights and may offer direct solutions or suggestions based on their own experience. Summary: A coach helps you find your own solutions; a mentor may offer direct advice based on what worked for them. Which would work best for you at this stage of your entrepreneurial journey? #abundanceglobal #MakeMagicHappen #businesscoach

Warning - this may come across as a bit of a rant. We’ve seen far too many capable and highly motivated entrepreneurs make the same basic mistake. A mistake that makes it all but impossible to achieve their business goals. Watch the video to make sure you have this covered and are not inadvertently running your business on hope and delusion. #abundanceglobal #MakeMagicHappen #businessgrowth

As an entrepreneur leading a growing team, you can’t expect them to run faster than you. You have to set the pace and that takes energy. Consistently. Every day. Most adults need at least 7 hours of sleep every night so don’t shortchange yourself. You may feel like a hero for a while but there are no medals and you’ll be risking burnout. Here are some actions that, if you do them consistently, will almost certainly give you a very welcome energy boost. No need to be obsessed with this, just get a simple routine going. Get some sunlight. Light suppresses melatonin, the sleep hormone. It tells your body it’s time to get up and get going. Breathe intentionally! Take 5 minutes at the start of your day to consciously slow and deepen your breathing to around 7 breaths per minute. In through the nose and out through the mouth. Water! If you’ve been asleep for 7 hours you’ll need water when you wake up. That prevents dehydration and kickstarts your metabolism. Get “grounded”. Literally. Walk barefoot on a natural surface and reconnect to nature. Move. Something simple like a short walk, a stretch, a few push-ups or maybe a short bike ride will help to get the blood pumping and the brain clear. Do you have a different morning routine that works well to sustain your energy? #abundanceglobal #MakeMagicHappen #energy

What’s your pricing strategy for the next twelve months? You have three options: No change Lower your prices in an effort to close more deals Increase your prices to maintain or boost your profits If your business is anything like ours, many of your operating costs have gone up during the past twelve months. Some of them may have gone up a lot. And that has to factor into your pricing strategy. If you keep your prices the same to avoid scaring away your clients, you risk rapidly eroding your profitability. If you lower your prices in pursuit of more revenue you risk sliding into a downward spiral from which you may never recover. If you raise your prices too far and too fast you will lose clients and revenue. To keep your profits growing, at some stage, after you’ve done all you can to limit or reduce costs, you will have no choice - you must increase your prices. Perhaps the best way to do this is smaller, more frequent increases instead of one big jump once a year. We’d love to hear which strategy you feel will deliver the best results for your business. #abundanceglobal #MakeMagicHappen #pricingstrategy

A good general guide to measuring the performance of many businesses is The Rule of Thirds. The idea is to split your total revenue three ways. One-third to wages, one-third to overheads and one-third to profit. That’s a good start but it will only give you a very broad idea as to whether things are running well or starting to slip. Head over to today’s video for some ideas on how you can easily dig deeper to identify opportunities to improve revenue and profit. #abundanceglobal #MakeMagicHappen #businessperformance