Podcasting With Purpose

Transforming Lives Through Sharing Your Origin Story and other stories. Listen in as Carrie West interviews Annemarie Cross and they discuss how even the most personal stories, no matter how small they might seem, can resonate deeply and inspire hope. Carrie shares her thoughts on avoiding fear-driven headlines and finding websites that highlight good news. You'll also hear about Annemarie's unique journey from a curious child adopted from a nunnery to a passionate podcaster, and how life events like a career-shifting accident helped shape her path. Together, they emphasize the importance of personal and professional growth through sharing stories, the beauty of connecting with others, and the courage it takes to open up. Whether you’re a coach, consultant, or entrepreneur seeking to build a thriving business, this episode is packed with insights to help you harness the power of your own story. Thank you Carrie West for allowing me to share this wonderful conversation with my community. I LOVE your work!!

[MASTERCLASS] Join Annemarie Cross and Kashmira Mody as they share actionable insights and strategies on pricing and value and the challenges that many businesses face whether you are a service-based, a product-based, or a blend of both and you’re operating in a saturated marketplace. 🔑 Key Episode Highlights: 1. Elevate Your Offerings: Annemarie underscores the importance of adding an element of service, such as coaching or mentoring, to transform standalone products into high-value offerings. She shares her journey from providing basic resume services to delivering premium, value-filled consulting by investing in mentorship. 2. Stand Out in a Saturated Market: Kashmira discusses essential strategies for service providers, such as yoga teachers, to stand out. This involves recognizing their unique experiences and integrating these into their services to create something truly unique for their clients. 3. Building A Trusted Brand: Both Annemarie and Kashmira emphasize the need for cultivating a distinct brand identity that exudes trust and authority. Building a solid foundation takes time, but it attracts clients who value and are willing to invest in your services. 4. Balancing Craft, Business, and Personal Growth: Kashmira highlights the importance of balancing your passion with business acumen and personal development. Without equal investment in all three, sustained success remains elusive. 5. Upcoming Opportunities: Don’t miss the chance to join our 90-minute discovery session for core business foundations on August 10th. For those who can’t wait, private conversations are available, and we’re also organizing special live event days for our participants in India! 6. Educating Clients on Your Value: Understanding and conveying the unique value you offer is pivotal. Annemarie and Kashmira discuss the importance of educating prospective clients to differentiate your service from a mere commodity to a premium product. This episode is a treasure trove for anyone looking to step up their game in the competitive world of service-based businesses

[TIP 🎙] Podcast Hosts, here’s a question you should NEVER ask your guest - especially at the beginning of your show… It’s “So, tell me about yourself.” This was a question my co-host and I asked our guest (back in 2008) when we started our first podcast. We had no idea on how to manage guests let along strategic questioning techniques, so 20 minutes later our guest was still telling us her life journey, while my co-host and I were messaging each other on how we were going to get a word in so we could resume control of the interview. 😬 I’ve learned so much over the last 15 years in podcasting and so instead of asking a ‘tell me about yourself’ questions I would have pre-framed the questioning by pulling out a specific time in their history that was relevant to the topic being discussed on the show, and would have asked them to how they felt it helped develop them into the person they are today. It would have provided context for my audience, shared a little more about the guests background, and enabled them to provide some relevant and insightful learning experiences that my audience would find valuable. Concise, relevant, and of interest to my audience. In fact, there are 6 different types of questioning techniques that I now have in my tool kit and will use in each and every one of my shows. If you’d like to learn more - I’ve put everything I’ve learned over the last 15 years into https://lnkd.in/grqakhpv 👉 In the meantime - have you ever asked this question and found yourself with a guest sharing their life story? Or, perhaps there’s another question you now have on your ‘NEVER ask this question again’ list, that you’d recommend #podcasthosts NEVER ask? Drop it in the comments! 👇

Do you still feel like the world's best-secret despite all of the marketing, networking, and (you fill in the gap) you did in 2023? Kick overwhelm and frustration to the kerb, as well as those bright shiny objects (and tactics) that just don't work - especially in a crowded and highly-distracted marketplace. Join Lisa Sweeney- CEO from Business In Heels and I as we discuss: - Why popular marketing tactics won't deliver desired results without this ONE major change in your overall marketing strategy; - Why understanding your Customer's Journey is vital to grow a successful business; - The 5 Pillars you want to place in 2024 to build momentum; - Learn how to be effective in conversions with an ecosystem; and - The power of systems and Ai in helping you with conversions. Want to learn more? Join us in our upcoming Invisible to Influential Trusted Authority with a Podcast Live Intensive, starting next week. Secure your spot here: https://lnkd.in/gVwQHzGP

Hey there Coach, is this the year you want to start that podcast so you can make a bigger impact in the world with your message, while build an audience of your dream clients? If you're not sure where to start, I've got you covered. 🎙️🌟 Take my Are You Ready to Launch Podcast Quiz (its also a handy checklist), that will help you focus on what needs to be in place before you launch. Just comment PODCAST below and I’ll DM with the details or head on over to to: https://lnkd.in/gUbMytHb Let’s get your podcast launched so you can make your mark! ✨🚀 #podcast #podcastingwithpurpose #podcastingtips