Purple Giraffe

The holiday season is just around the corner and now it’s time to plan for your business's trading hours, and if there are any changes 📆 By updating your Google Business Profile, website and social media channels with any Christmas closures, the last day you'll ship out any goods, or Australia Post shipping deadlines, you're keeping your customers informed, showing that you care and helps manage expectations during this busy season! If you need any help ensuring your business is organised, get in touch with us through the link below: https://loom.ly/yNZz_VI 💜 #PurpleGiraffe #OutsourcedMarketing #ChristmasTrading #BusinessMarketing #InTheKnow

Our Head Giraffe, Lynda, is presenting at the Great Southern Wine Region Conference this Thursday! 🍷 Lynda will be discussing the significance of a marketing plan and examining the elements a business needs to consider when generating a plan. Plus, she will also be providing a step-by-step guide on how to write a one-page marketing plan to use for yourself! #PurpleGiraffe #OutsourcedMarketing #PurpleGiraffeWA #GreatSouthernWineRegion #Conference #OnePageMarketingPlan

Black Friday goes live next Friday! To make sure you're organised for Black Friday - we've organised a list for you to check off ✍️ With this Friday marking one of the biggest shopping days of the year, having a clear Black Friday strategy is essential to make the most of this opportunity. A well-planned approach helps you stand out amidst the crowd, attract new customers, and engage existing ones with irresistible offers. Don't miss out on maximising your sales potential and building brand loyalty! Get prepared, and we hope this Black Friday is your business's most successful one yet! 🥳 #PurpleGiraffe #OutsourcedMarketing #DigitalMarketing #RetailMarketing #Sales #BlackFriday #SupportSmallBusiness

This month, our Marketing Consultant, Sarah Rasheed, will be presenting a webinar exclusively for Distillers South Australia members! 🗓️ Wednesday 27 November 2024 🕙 10:00AM - 10:45AM Sarah will dive into key strategies on: 🍸 Brainstorming and selecting the perfect events for your target audience 🍸 Maximising exposure and standing out in a crowded space 🍸 Post-event follow-up and engagement to keep the momentum going 🍸 Making the most of sponsorship opportunities 🍸 Aligning your band with the right partners for long-term impact This webinar is a fantastic opportunity for members to gain insights on how to elevate their brand presence, connect with the right audiences, and leave a lasting impression. Don’t miss it – the webinar is free for Distillers South Australia members! More information: https://loom.ly/RihLTq8 #PurpleGiraffe #DistillersSA #SouthAustralia #MarketingWebinar #Events #Sponsorships #BrandBuilding #Sponsorship #Events

Last night, the Purple Giraffe team attended the WISA - Wine Industry Suppliers Association Inc Wine Industry Impact Awards at the National Wine Centre of Australia.✨🍷 It was wonderful to see a room full of people celebrating the achievements, innovation and passion within the wine industry! We had a brilliant night with plenty of dancing and laughs - just what we needed! A massive congratulations to all the finalists and winners.💜 #WineIndustryImpactAwards #WISA #PurpleGiraffe #Celebrate

As part of our expansion into Western Australia we're at it again with our friends from the Fremantle Chamber of Commerce delivering two presentations focussing on social media profiles and content creation. Presentation 1: Hot tips on setting up your social media profiles Discover practical tips and tricks to create compelling profiles that attract and engage your target audience across various platforms. Learn how to optimise your profiles for maximum visibility, craft captivating bios, and utilise essential tools to streamline your social media management. Happening on 18th November. Presentation 2: Tools for effective content development To complement the first presentation, we now delve into the essential tools for effective content development. Learn how to craft a robust content strategy using 4-5 key content pillars, ensuring your message resonates with your audience. Discover how Chat GPT can assist in generating high-quality content that engages and converts and explore third-party scheduling tools that streamline your posting process for maximum efficiency as well as other tips and tricks. Happening on 19th November. 🎟️ 🎟️: https://loom.ly/Gx2C6kM #PurpleGiraffe #FreoChamber #SocialMediaMarketing #ContentDevelopment #SocialMedia

Wishing a very happy birthday to our Head (and loudest) Giraffe, @Lynda Schenk! 🦒 🎂 Lynda's warming nature, endless sense of humour, and high energy brings so much joy and inspiration to our Tower every day. We’re truly grateful to have you steering our Tower 💜 Thank you for your leadership, marketing expertise, and the incredible positivity you share with us all. May your day be filled with everything you love, and here’s to many more wonderful years ahead! 🥳🥂 #PurpleGiraffe #HappyBirthday #OutsourcedMarketing #MarketingConsultant #DigitalMarketing #SocialMedia

Happy one year Giraffe-versary to our Marketing Co-ordinator, Justin! 🎉🥳 From bringing good tunes and great energy to the office, you've been a wonderful asset to the Tower.🦒 Thank you for all your hard work and dedication, here’s to many more years of creativity, fun, and success together! Cheers to you, Justin! 💜 #PurpleGiraffe #OutsourcedMarketing #DigitalMarketing #SocialMediaMarketing #ContentCreation

A big thank you to the Margaret River Busselton Tourism Association for featuring our blog post, "Hotel marketing strategies to drive bookings and brand awareness" in their latest Weekly Tourism Industry Roundup newsletter 🦒💜 The hotel and tourism industry is experiencing a resurgence, but with changing traveller behaviours, it’s crucial to adapt your marketing strategies. In our latest blog, we explore key tactics to help hospitality businesses boost brand awareness, capture demand, and drive direct bookings in today’s dynamic market. Check it out here: https://loom.ly/JQL4MEg #PurpleGiraffe #OutsourcedMarketing #Marketing #TourismMarketing #Blog

Black Friday is just around the corner! Is your marketing strategy ready to make the most of one of the biggest shopping events of the year? 🌟 Did you know? In 2023, Aussies spent a staggering $8.9 billion on Black Friday and Cyber Monday combined, marking a significant 12.5% increase from the previous year! Make sure you’re prepared to tap into this massive sales opportunity. Get your marketing plans in place now for a successful Black Friday! 🛍️ Haven't got a plan sorted? We can give you a kickstart with our FREE One Page Marketing Plan, simply click the link below for a download link 👇 https://loom.ly/o8ptUUA #PurpleGiraffe #OutsourcedMarketing #MarketingConsultants #MarketingStrategy #BlackFridaySales