Sime Motors Australia

A new era begins!  Introducing Sime Motors Australia — our new identity.   This refresh represents our continued dedication to driving impact and shaping a legacy of growth, resilience and innovation. Together, we’re building a legacy that bridges opportunities for Australia and the Asia Pacific region.   #BridgingOpportunities

We were thrilled to host the Sime Darby Berhad Board members at our brand-new Sime Darby Motors Australia Head Office in Rydalmere, Sydney, for the official opening ceremony! This visit was an incredible opportunity to showcase our state-of-the-art operations while highlighting the strong, enduring ties between Australia and Malaysia. A special thank you to the Malaysian Consulate for joining us for the tour and being a part of this memorable occasion. Here’s to even greater collaboration and growth ahead! #SimeDarbyAustralia 

Sundays are for scenic drives with Porsche Centre Parramatta 🌅❤️  #SimeDarbyGroupAustralia #PorscheCentreParramatta

Brisbane BMW recently hosted an exclusive XM Drive Day, inviting a select group of VIP customers to experience the ultimate in luxury and performance. BMW Australia supplied a fleet of six XM vehicles, giving guests the opportunity to take the Ultimate Driving Machine for an unforgettable journey through the stunning Scenic Rim. #SimeDarbyGroupAustralia #BrisbaneBMW

Denlo Volkswagen hosted its first-ever drive day! 🚗💨 A convoy of 15 classic ‘Vee Dubs’ and the all-new ID Buzz cruised through the beautiful Blue Mountains, with a quick stop for tea at Megalong Valley before an unforgettable lunch at BLAQ in Blackheath. The day took a meaningful turn with a powerful presentation from RizeUp, supporting women and children escaping domestic violence. Thanks to the incredible guests, $1,660 was raised for the cause! 💙 Everyone's already excited to make this an annual tradition! #DenloVW #VeeDubDriveDay #RizeUp #SimeDarbyGroupAustralia 

Brisbane MINI Garage led the way at the 2024 Bridge to Brisbane, supplying MINI Countryman pace cars for 35,000 participants and showcasing the all-new MINI models to 60,000+ attendees! Team MINI had a blast handing out jellybeans, running a fun shoe competition, and sharing the BIG LOVE for the brand. Check out the video to see the excitement! #MINILove #BridgeToBrisbane #BrisbaneMini

What a day at Porsche Centre Parramatta! 🚗💨 Sportscar Together Day 2024 was all about Porsche passion, from legendary models to the thrilling all-electric Taycan JII. Guests enjoyed hands-on experiences, family fun, and custom Porsche tees. #SimeDarbyMotorsAustralia #SCTD #PorscheParramatta 

Leadership Announcements at Sime Darby Motors Group Australia We are excited to announce key leadership updates as part of our commitment to operational excellence and strategic growth. Joel Shashoua has been appointed to the newly created role of Director of Operations for Sime Darby Motors Group Australia. Joel will play a pivotal role in driving operational excellence and strengthening our market position. Christiaan Knaap returns to Australia as Dealer Principal at Parramatta BMW, after nearly three years in Malaysia as COO for Porsche. His leadership in launching innovative automotive models and growing the used car market will be invaluable in his new role. Finally, Neil Marshall has been appointed Dealer Principal for BMW Group Queensland, overseeing Brisbane BMW, Westside BMW, Brisbane MINI Garage, and Rolls-Royce Motor Cars Brisbane. Neil's deep understanding of the BMW brand and focus on customer experience will further enhance our premium offerings in Queensland. Matthew Wiesner, Managing Director of Sime Darby Motors Group Australia Retail, shared: "Joel, Christiaan, and Neil each bring exceptional expertise and leadership. Their dedication to operational performance and customer experience will be instrumental in advancing our strategic goals across Australia. We’re excited to see them drive our business forward." Congratulations to Joel, Christiaan, and Neil! 🎉 #Leadership #SimeDarbyMotors #BMW #RollsRoyce #MINI #OperationalExcellence #CustomerExperience #AutomotiveLeadership

Parramatta Land Rover hosted an unforgettable weekend at Thredbo Ski Resort! Guests enjoyed an exquisite 11-course dinner by UK chef Nel, après-ski at Range Rover House and facials by Secret Skin Care. A truly luxurious experience! #SimeDarbyAustralia #RangeRoverExperience #ThredboAdventure

Our Parramatta Jaguar team hosted a fantastic drive day with the Jaguar Drivers Club. Guests enjoyed a serene coffee break at Megalong Valley Tea Rooms, followed by a delicious lunch at Blaq by Kyah, making it a perfect day of luxury and adventure #SimeDarbyMotorsAustralia #ParramattaJaguar #JaguarDriveDay