Tassal Group

Macquarie Harbour Clean-up! 💙 We are committed to being a responsible neighbour and having a positive impact on the communities where we live and work. We are an active participant of the Strahan Aquaculture Community Forum, a community-led forum that provides an opportunity for biannual communication and feedback between the local community and the aquaculture industry. It was great to hear from Healthy Harbour Project Officer Harriet at the Cradle Coast Authority after the clean-up. Extract below👇 “A huge thank you for your enthusiastic participation! We really appreciate the time you spent cleaning up around our beautiful harbour! The event was a huge success, with over 70 participants, including many businesses and community groups and a significant amount of rubbish removed from 35km of roadsides and shorelines. There were 46 sacks of rubbish were returned to us at the West Strahan Beach! As well as the rubbish being removed, it was a great day for getting the community together, enjoying the lovely dinner from Strahan Primary School Parents and Friends and reflecting on the impacts of rubbish in our backyard.” Proudly sustainably feeding tomorrow. 🌊

We were excited to have our Tassal Prawns, Prawn farm and staff showcased on Better Homes and Gardens last Friday sponsored by Woolworths Supermarkets. Celebrity Chef Colin Fassnidge did a fantastic job showcasing our delicious fresh Tassal Aussie Tiger Prawns with our very own Kristian Mulholland who represented Tassal beautifully. 😍 Watch here: https://lnkd.in/gD79phEu Thank you to Woolworths Supermarkets, Better Homes and Gardens and all the teams involved! #Tassalprawns #Tassal #itsaustralianforseafood #itmustbetassal #woolworths #betterhomesandgardens

We are thrilled to announce the launch of our new Tassal Prawn TV commercial under the “It must be Tassal” campaign, complementing our award winning out of home and digital creatives for prawns. As we continue to drive toward our brand ambition to become ICONIC we are excited to continue to expand our integrated brand campaign with bold new creatives. Live now just in time for summer! Watch here: https://lnkd.in/gP3A6_cz   Thank you to our internal team and agency partners for all the amazing work! #itmustbetassal #itsaustralianforseafood #tassalprawns

We are proud to share that the Tassal Team have been awarded Product of the Year Australia! Product of the Year Australia is the world’s largest consumer-voted award for product quality and innovation. Voted by 5,000 consumers via Nielson Market Research we are thrilled that Our Tassal Aussie Tiger Prawns were recognised as top choice in the Fresh Packaged Seafood category. Congratulations to everyone who contributed to our Tassal Aussie Tiger Prawns. #Tassal #AustralianSeafood #productoftheyear

Tassal will be attending the China Fisheries & Seafood Expo with our Cooke Inc. colleagues, from October 30th – November 1st in Qingdao, China. Please visit us at booth B8-0909 in hall B8 as we showcase our Australian and International seafood portfolio and connect with our global customers. #Tassal #Cookeseafoodau #AustralianSeafood Matt Vince Zarko Juric Brian Keenan Michael Punch Ruby Barry

We are thrilled to announce that Tassal are winners at the Australian Marketing Institutes’ (AMI) 2024 Marketing Excellence Awards for Brand Revitalisation. 🥇 This win celebrates our Tassal re-launch journey from “Tassal, It's Tasmanian for Salmon” to “Tassal, It’s Australian for Seafood” expanding our brand to include prawns and barramundi. 🦐🐟 Congratulations to the Tassal Marketing team and our Marketing Agency Village for bringing this to life through our “It must be Tassal” campaign, with this well-deserved recognition for Tassal, the most powerful proprietary protein brand in Australia (Kantar Brand Health Tracker April 2024). ❤️ #AMImarketingawards2024 #Tassalseafood #itsaustralianforseafood #itmustbetassal Libby Williams Matt Vince Ruby Barry Michelle Jackson Sarah Stevenson Kantar Havas Melbourne Havas Host Communicado APR Creative  

Meet Kian this National Barramundi Day! 🐟💙 Today we celebrate delicious, ocean grown barramundi from Cone Bay/Yaloon, but we also celebrate our people, our communities and the environments in which they work. Cone Bay Operations Manager Kian has been working at the Cone Bay farm for over a decade and said he just loves it. He has worked across salmon and barramundi but says he prefers the warmer environment! “Here at Cone Bay we’re surrounded by some of the most pristine and beautiful landscapes in the world, so one of my favourite things about barra farming is the stunning environment we get to work in and the interesting characters we get to meet along the way.” “Cone Bay is a magical place. It’s hard to find another location that gives people the same feeling every time they visit. While the work can be hot and sweaty, the beauty of the surroundings more than compensates for it.” Tassal acquired the existing Cone Bay/Yaloon Barramundi farming operation in 2023, with the former operator having produced Barramundi in the Kimberley Aquaculture Development Zone (KADZ) in Cone Bay since 2004. Barramundi is a premium white fish with a sweet, buttery taste and delicate texture. Kian said he has been perfecting his smoked Aussie barramundi recipe! “I’ve spent a few years experimenting with the natural woods available in the Kimberley region, and it’s been quite a journey. But I’m happy to say that I’ve finally perfected the recipe.” Check out some Barramundi recipes below! https://lnkd.in/geCfPvtt

Meet Justin this World Salmon Day. 💙🐟 World Salmon Day is about celebrating not only the salmon but the people who are the heartbeat of our industry! Justin is Dive Team Leader at the picturesque Strahan in Tassie where he has been for seven years working in a small team of just four divers. Justin said he loves salmon and has a couple of go-to recipes that are always winners. “I am a fan of a homemade smoked salmon pate. It is great for dip on a platter or spread on a bagel or toast. I also made some teriyaki salmon skewers for an AFL Grand Final event at home and they were delicious.” Starting his career as a welder he said he loves working on the water and the beautiful West Coast and he feels lucky to have Ocean Beach at his doorstep for fishing after shifts. Whether you love it grilled, smoked, oven-baked or in a fresh bowl, today is all about enjoying this delicious fish in all its glory. Spring has sprung, and what better way to kick off the season than with a tasty salmon dish? Gather your friends, fire up the BBQ, or whip up a quick salmon bowl and dive into the flavours of spring. https://lnkd.in/gdpSBXte 📷 Photo of Justin by Sammie Saltmarsh Photography Cooke Inc. Salmon Tasmania

Our third episode of Sea to Spoon has dropped! This collaboration with the Tasmanian Hospitality Association has been a popular one and we are excited to bring Tassal Barramundi from the beautiful Cone Bay to the table. It’s all about celebrating world-class seafood and the incredible talent in our kitchens. Together, we're committed to strengthening our local industry and showcasing the best our island has to offer. Meet Chef Kellie from Beach Hotel Burnie in Tassie! Delicious Tassal Barramundi recipe below. 👇 bit.ly/3ZxG1hM Valeria Giraldo