Zenformation Advisory

Loyalty programs sway up to 63% of consumer buying decisions, our latest survey shows. Yet, while some soar, many struggle with low ROI and weak engagement. How can companies turn things around? In Harvard Business Review, Maureen Burns, Andrew Pierce, and Basma Abdel Motaal explore how your company can avoid these pitfalls and build a high-performing loyalty program that drives profitability and growth. https://atbain.co/4dKhTvJ

The pace of technological change is accelerating, with the AI market projected to grow to between $780 billion and $990 billion by 2027. Senior executives are seeking to understand how this disruptive growth will reshape their industries—and how they can seize their share of this trillion-dollar opportunity. Discover the key forces transforming the AI landscape. https://atbain.co/4eB2OOc

Navigating #change is not a separate initiative—it’s a fundamental part of leading organizations. Leaders must integrate change into their culture, aligning it with core purposes and values. This research provides a blueprint for continuous, meaningful, successful change: https://accntu.re/3MVTbgJ [VD: A grid with various sized boxes that are white, purple and black animate and slide around the frame. Some boxes slide over a purple butterfly revealing different parts of it. Text appears that reads: “Continuous change is the new reality.” The text and butterfly disappear, and new text animates that reads: “And when done right, it can unlock results that are measurably higher, better and faster.” Various elements appear on the grid like a fingerprint and arrows that animate upwards. A purple and black box in the bottom right corner grow larger as text appears that reads: “Leading companies are 40% more likely to report cost savings.” The text and boxes fade away. A box at the top left grows across the frame as new text animates that reads: “2% more likely to leave employees feeling Net Better Off.” A line drawing of a heart appears at the bottom left. The text fades away. A purple box at the top animates down the right side and text appears that reads: “48% more likely to report improvements in sustainability targets.” A bullseye appears below the text. The text disappears and the bullseye gets larger as a purple bar grows to the right. Text animates in that reads: “And on average, report 5 percentage points higher revenue growth.” Five purple boxes fill the grid on the left side. Text and boxes fade away. The grid fills with various sized boxes that are white, purple and black, and the butterfly reappears. Text animates that reads: “Discover how to turn continuous change into opportunities for innovation and growth.”]

Leading banks leverage technology for a clear competitive edge, achieving 5 percentage points higher total shareholder return and a 12-point advantage in Net Promoter Score℠ compared to their peers. Modernization isn’t about spending more; it’s about making strategic choices that drive success. Learn how banks can turn technology into a winning strategy: https://atbain.co/4dSvKki