Unmute You

Shine bright like a diamond! 💎 Recently, Chiara Tolpe reached out to us for a photo- and videography project with a clear mission: to introduce her group practice Caleo to like-minded therapists and psychologists who would potentially join her multidisciplinary team. How? Well, since the right team just clicks, we just had to capture the essence of Caleo with the right shots! 📸 Caleo isn’t just a workplace. It’s a space that radiates care, collaboration and purpose. How to bring those values to life, though? In our opinion, the visuals had to truly speak to future colleagues and charm them by showcasing the heart of the practice. From cosy office shots to dynamic videos to highlight the welcoming energy at Caleo, we set out to create content that connects with Chiara’s budding team on a deeper level. The result? Photos and videos that tell Caleo’s story and illustrate its unique values while giving candidates a glimpse of the inspiring environment they would join. Helping entrepreneurs to shine bright like a diamond is exactly what fuels us. Always different, always you. 🫶 Thanks for the trust, Chiara! #photography #videography #entrepreneurship 

🦸🏻🎞️🍺 “𝘛𝘩𝘪𝘴 𝘎𝘦𝘳𝘣𝘦𝘯. 𝘞𝘦 𝘭𝘪𝘬𝘦 𝘪𝘵. 𝘈𝘯𝘰𝘵𝘩𝘦𝘳!” 🍺🎞️🦸🏻 Meet Gerben Van de Casteele, our newest intern for Team Design, and a true Marvel Geek at heart (which is why we opened our post with a quote from Thor; his favourite). Gerben is a passionate Visual Design student and is wrapping up his last year at the LUCA School of Arts in Ghent. He likes to combine traditional craftsmanship with modern design techniques, blending the best of both worlds. You can ask Gerben to sketch by hand and do things ‘oldskool’ or use the latest design tools; he’s up for it either way. Most of all, he’s driven by creativity and his keen eye for detail. 🎨💻 Curious to know more? Well, why not start with the video below? All credit goes to Gerben, who conceived and crafted it, bringing it to life every step of the way. From conception to execution, he made sure his introduction would be nothing short of incredibly creative and perfectly on-brand.🎬 It goes without saying that we’re very pleased with his work so far and excited that he's still going to be our intern for a few weeks. Welcome to the team, Gerben, it's great to have you! 🙌 #Community #TeamDesign #InternLife

We all know where the bodies are buried right? 💀… Google page two. 😬 So, how do you make sure people actually 𝙛𝙞𝙣𝙙 your website, especially as a start-up? 🤔 Follow these steps, and watch your site rise from the digital grave 🧟♂️: ✔️ Step 1: Set up 𝙂𝙤𝙤𝙜𝙡𝙚 𝙎𝙚𝙖𝙧𝙘𝙝 𝘾𝙤𝙣𝙨𝙤𝙡𝙚 – track, troubleshoot, and improve your site's visibility in search. ✔️ Step 2: Work on your 𝙎𝙀𝙊 – the long game that ensures people 𝙛𝙞𝙣𝙙 𝙮𝙤𝙪 𝙤𝙧𝙜𝙖𝙣𝙞𝙘𝙖𝙡𝙡𝙮 (no ads needed). ✔️ Step 3: Provide a branded 𝙎𝙀𝘼 campaign – need a 𝙫𝙞𝙨𝙞𝙗𝙞𝙡𝙞𝙩𝙮 𝙗𝙤𝙤𝙨𝙩 while SEO kicks in? This is your shortcut. No need to panic if you’re not on page 1 overnight. It’s a marathon, not a sprint. Give these tips a try, you’ll see the results soon enough. 🙌 Tried any of these? Or need a hand? Let’s talk. Your website deserves better than the 𝙂𝙤𝙤𝙜𝙡𝙚 𝙜𝙧𝙖𝙫𝙚𝙮𝙖𝙧𝙙. 🤙 #ExpertsUnmuted #SEO #SEA

🎶𝘙𝘦𝘶𝘯𝘪𝘵𝘦𝘥 𝘢𝘯𝘥 𝘪𝘵 𝘧𝘦𝘦𝘭𝘴 𝘴𝘰 𝘨𝘰𝘰𝘥 …🎶 The baby fever was real at Unmute You last year! 👶 We had to miss not one, not two but three colleagues for a while. A huge welcome back to proud new parents Samira El Oiamari, Jozefien Oerlemans and Deevid De Meyer, and an even bigger shout-out to their little ones, Idriss, Oliver and Noélie. Future interns for Unmute You? We’re calling it already, just in case. 😉 We did introduce some fresh new (adult) faces in the meantime! Have you met Nicolas Aguilar and Xander Van Geel yet? They’re here to bring some manpower (you know, and actual, cool creative skills) to back up the fellas in our crew. 💪 You get the picture, right? The gang is reinforced and ready to rumble! What better way to kick off our adventures together than with some new team photos? 📸 Here we are: Unmute You - making sure your voice doesn’t get lost in the ocean of content out there. Come and meet us! 👋 #team #newyearnewpictures #colleagues 

𝘛𝘩𝘪𝘯𝘬 𝘰𝘧 𝘣𝘳𝘢𝘯𝘥𝘪𝘯𝘨 𝘭𝘪𝘬𝘦 𝘓𝘌𝘎𝘖  You can have all the right bricks but without a blueprint, you’re just guessing. Our latest project was all about fixing just that. Want to know more? 𝙇𝙀𝘵’𝘴 𝙂𝙊 🦸 Sometimes, a brand has all the right core elements, like a solid logo and distinctive colours, but fails to translate those into a dynamic presence. That’s exactly where Orlox, a strong cybersecurity player, was struggling with. 𝙐𝙣𝙢𝙪𝙩𝙚 𝙔𝙤𝙪 𝙤𝙣 𝙖 𝙈𝙞𝙨𝙨𝙞𝙤𝙣! 🚀 We constructed a design system that made Orlox’s existing logo and colour palette truly work for them, across every touchpoint. From slide decks to one-pagers and beyond, we reimagined how each brick would reflect their kick-ass cybersecurity skills and vibrant spirit. 𝙒𝙝𝙖𝙩’𝙨 𝙩𝙝𝙚 𝙙𝙞𝙛𝙛𝙚𝙧𝙚𝙣𝙘𝙚? 🤷 👉 𝘾𝙤𝙣𝙨𝙞𝙨𝙩𝙚𝙣𝙘𝙮: Orlox now has a cohesive brand identity that they can apply anywhere. They’re no longer limited to a mere logo and some colours. 👉 𝘾𝙡𝙖𝙧𝙞𝙩𝙮: Anyone visiting their site or reading their materials instantly understands what Orlox stands for, and, more importantly, why they stand out. 👉 𝙂𝙧𝙤𝙬𝙩𝙝: With new marketing assets in place, Orlox is ready to scale things up and keep their audience engaged. 𝙇𝙀𝙂𝙊 𝙃𝙊𝙐𝙎𝙀 = 𝘽𝙐𝙄𝙇𝙏 💪 The result? A brand that feels as dynamic and robust as their cybersecurity solutions. Orlox’s online presence has already sparked positive feedback, and they’re ready to partner with us on even more projects. If that isn’t proof that a smart, expanded design system can spark a big movement, we don’t know what is. Oh, and the full case is coming your way soon, so stay tuned! 🫵   #clientcase #design #branding #cybersecurity 

Don’t be basic, be bold! 😎 The internet is full of content and competitors, so how do you make sure your voice doesn’t get lost in the ocean of content out there? Here are three things we always apply: 1️⃣ 𝙀𝙢𝙗𝙧𝙖𝙘𝙚 𝙮𝙤𝙪𝙧 𝙥𝙚𝙧𝙨𝙤𝙣𝙖𝙡𝙞𝙩𝙮. Figure out what makes you uniquely you, and don’t be shy about letting it shine. 2️⃣ 𝙃𝙖𝙫𝙚 𝙖𝙣 𝙤𝙥𝙞𝙣𝙞𝙤𝙣. Your perspective matters, share it confidently and proudly. 3️⃣ 𝘿𝙖𝙧𝙚 𝙩𝙤 𝙗𝙚 𝙙𝙞𝙛𝙛𝙚𝙧𝙚𝙣𝙩. Experiment with fun ways to present your content, from surprising formats to creative twists. Most importantly, enjoy the process! Good luck, and remember: Standing out starts with letting your true colours show! #MarketingTips #KnowledgeSharing #ContentMarketing

“One Ring to rule them all…” 💍 Well you know how that worked out in Middle-Earth… Trying to build one message that resonates with every person often buries your real value in the darkness. We often hear “𝘸𝘦 𝘸𝘢𝘯𝘵 𝘵𝘰 𝘳𝘦𝘢𝘤𝘩 𝘦𝘷𝘦𝘳𝘺𝘰𝘯𝘦 𝘢𝘯𝘥 𝘸𝘰𝘳𝘬 𝘧𝘰𝘳 𝘦𝘷𝘦𝘳𝘺𝘰𝘯𝘦”. But when you aim to speak to everyone, you end up talking to no one. Quality beats quantity everytime. People want a relatable, authentic story - not a watered down, one-size-fits-all sales pitch. So, claim your niche, focus on your narrative, and connect with the people who actually get what you’re about. 🗣️ 𝙏𝙝𝙚 𝙥𝙖𝙮𝙤𝙛𝙛? Real relationships with an audience that truly matches your company’s DNA. These are the folks who’ll stick around, champion your brand, and keep coming back for more. 💑 Not sure where to start? Just reach out, we’re always happy to help out. #TargetAudience #Marketing #WayOfWorking

Still shaking off the holiday glitter, or already diving head-first into 2025? 🤿 If your marketing strategy isn’t quite ready for primetime yet, don’t sweat it. We’ve got your back with three tips to help you turn up the volume on your brand and start the year strong: 1️⃣ 𝘿𝙤𝙣’𝙩 𝙜𝙖𝙩𝙚𝙠𝙚𝙚𝙥 𝙮𝙤𝙪𝙧 𝙚𝙭𝙥𝙚𝙧𝙩𝙞𝙨𝙚! Sharing your knowledge unconditionally is the way to build trust and shows you’re the go-to expert in your field. Feel a little weird about it? Start small, and watch how quickly your audience appreciates the value you bring. 2️⃣ 𝙑𝙞𝙙𝙚𝙤 𝙞𝙨 𝙝𝙤𝙩. People buy from people. Showing who you are and what you bring helps to build - yep, you guessed it - trust! Video grabs attention, tells your story, and connects like no other format. Camera-shy? Start small: share a tip, highlight a case, or chat about trending topics. The more you try, the easier it gets! 3️⃣ 𝘽𝙚𝙬𝙖𝙧𝙚 𝙤𝙛 𝙫𝙖𝙣𝙞𝙩𝙮 𝙢𝙚𝙩𝙧𝙞𝙘𝙨. Likes and comments are nice, but they don’t show the full picture. Dig deeper: Who’s actually interacting with your posts? Your dream clients or just your supportive mom and dad? Check impressions, click-throughs, and engagement. True impact shows when new people reach out or when someone mentions they heard about you through a friend, an unknown fan becoming a known supporter. 🎁 𝘽𝙤𝙣𝙪𝙨 𝙩𝙞𝙥: 𝙈𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙙𝙤𝙚𝙨𝙣’𝙩 𝙝𝙖𝙫𝙚 𝙩𝙤 𝙗𝙧𝙚𝙖𝙠 𝙩𝙝𝙚 𝙗𝙖𝙣𝙠! Got dusty blogs or past cases? Repurpose that content: pull out a tip, spotlight a success story, or share key learnings in a fresh format. Your legacy content might have new life waiting to shine. Which tip will you try first? 👇 Make 2025 your most inspired year yet. #MarketingTips #MarketingStrategy

What a year it’s been! 🎢 2024 felt like discovering extra bonus levels in our favourite game: every new partnership, creative project, and fun we had as a team gave us more reasons to keep pressing ‘play.’ ⏯️ Looking back on our third year, from crafting standout brands and stories to teaming up with amazing partners, this year showed us just how far a bit of creativity and a lot of collaboration can take us. Now, it’s time to roll up our sleeves and dive into 2025! What’s your goal for the new year? 👇 #Team #2025

Aaaand the award for the most fun team goes to… 🥁🥁🥁 the Unmute You team! 🎉 To end the year on a high, we headed to Bistro Monroe for a Christmas party with a twist. Yes, there were Christmas trees, cozy vibes, and amazing food. But the highlight? "𝘛𝘩𝘦 𝘑𝘦𝘳𝘳𝘪𝘦𝘴", our very own award show, brilliantly put together by Yente Van de Wouwer, Jozefien Oerlemans, and Jeroen Geerts. 🏆 Big cheers to them for bringing back the memories! And because life at a start-up is often a rollercoaster and every great story deserves a magical setting, we’ve got a Christmas gift that’s anything but ordinary: Efteling here we come!🎢   For now, it’s time to enjoy the holidays, recharge, and get ready for another year of turning up the volume on new stories. Merry Christmas and here’s to an inspiring start to 2025! 🎄 #ChristmasParty #TheJerries