About Us
We are an iconic lifestyle brand specializing in daily bags, travel bags, and luggage. With a heritage rooted in innovation, quality, practicality and timeless design, we aim to empower our customers' moves and enrich their experiences. As part of our ambitious growth plan, we are building a strong digital presence to connect with our audience and transform the way they shop.
We are seeking a dynamic and experienced EMEA Head of E-Commerce to lead our digital transformation, drive online sales, and position our brand as a leading lifestyle brand in the region.
Role Overview
The EMEA Head of E-Commerce will spearhead our e-commerce operations and strategy, overseeing our own webshop and marketplace presence across the region. This individual will develop and execute a robust, data-driven e-commerce strategy, ensuring alignment with brand goals and regional growth targets.
The ideal candidate will combine strategic vision with operational excellence, leveraging digital marketing, technology, and customer insights to deliver a seamless online shopping experience and achieve aggressive sales targets.
Key Responsibilities
Strategic Leadership
- Develop and execute a comprehensive e-commerce strategy for the EMEA region, aligned with our lifestyle brand's business objectives.
- Identify opportunities for growth across direct-to-consumer (DTC) channels, marketplaces, and digital partnerships.
- Set and achieve ambitious revenue and profitability targets.
Webshop & Marketplace Management
- Oversee the optimization and performance of Hedgren's own webshop, ensuring best-in-class UX/UI, speed, and conversion rates.
- Manage marketplace presence on platforms like Amazon, Zalando, and regional-specific marketplaces, ensuring alignment with brand standards.
Digital Marketing Integration
- Collaborate with the digital marketing team to drive traffic, improve conversion rates, and increase customer retention.
- Leverage tools like paid media, SEO, email marketing, and affiliate partnerships to achieve sales and engagement KPIs.
Operational Excellence
- Ensure seamless backend operations, including inventory management, order fulfillment, and customer service integration.
- Collaborate with logistics and supply chain teams to optimize delivery and returns processes.
Team Leadership & Collaboration
- Build, mentor, and lead a high-performing e-commerce team, to build from scratch and over time upon business growth.
- Foster collaboration with cross-functional teams, including marketing, product, and retail, to ensure a consistent brand presence.
Data-Driven Decision Making
- Analyze sales data, customer behavior, and market trends to refine strategy and execution.
- Provide regular performance reports to the senior leadership team, highlighting opportunities for growth and improvement.
Qualifications
Education
- Bachelor’s degree in Business, Marketing, E-Commerce, or a related field.
- MBA or equivalent advanced degree is a strong plus.
Experience
- Minimum 8-10 years of experience in e-commerce, with at least 3-5 years in a leadership role managing regional or global E-commerce operations.
- Proven track record of driving revenue growth and building successful e-commerce strategies for lifestyle brands or comparable consumer goods sectors (e.g., fashion, travel accessories, luggage).
- Experience with DTC models, marketplace management, and digital marketing integration.
Technical Skills
- Strong understanding of e-commerce platforms (e.g., Shopify, Magento, or similar), analytics tools (e.g., Google Analytics, Hotjar), and CRM systems.
- Data-driven mindset with the ability to translate insights into action.
Soft Skills
- Exceptional leadership, communication, and project management skills.
- Entrepreneurial spirit with a customer-first mentality.
- Passion for lifestyle brands and a strong sense of market trends.
Why Join Us?
- Be part of a transformative journey to build a leading lifestyle brand in the EMEA region.
- Lead and shape the future of the e-commerce channel for our iconic brand.
- Collaborate with passionate, innovative professionals in a dynamic and supportive environment.
How to Apply
Please submit your CV and a cover letter detailing your experience and vision for driving e-commerce success for a lifestyle brand to to hr@hedgren.com
Application Deadline
3rd of February
Our lifestyle brand is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.