How to Plan a Successful Community Event

Different events require different expertise to plan and execute. A wedding planner and a corporate event planner will tell you that while there may be some fundamental truths to event planning that span various industries, these endeavors couldn’t be more unique. Throughout my career in public relations and strategic communications, my event planning expertise most … Continue reading How to Plan a Successful Community Event

How to Plan a Virtual Press Event

If there's some good to come out of a global pandemic and the world embracing virtual events, it's that this has simplified the planning process for many events that would typically take place in person. While some events do not transition well to an online format, others have proven that this was an excellent model … Continue reading How to Plan a Virtual Press Event

Most Read Blog Posts of 2020

Before we sign off on this year and look to a brighter and hopefully less dramatic new year, let's take a look back and revisit the most popular blog posts shared in 2020 on the Bennis Inc blog. Despite the trying times, many good things came out of this year, including new experiences that have … Continue reading Most Read Blog Posts of 2020

Tips for Planning a Successful Business Conference

Event planning is a complex and extremely detail-oriented field. People devote their whole careers to mastering the talent of bringing together well-executed and well-attended events from weddings, birthdays, and social celebrations, to conferences, conventions, and business meetings. And the extensive list goes on…and on. Throughout my career, I’ve had the pleasure (and sometimes the headache) … Continue reading Tips for Planning a Successful Business Conference

How to Plan an Event That Inspires Guests

If you’ve ever planned an event, you’ve likely realized the challenge of planning a fun agenda while ensuring guests leave knowing the purpose of the occasion. Putting on a good party isn’t enough to inspire guests to get involved, and most importantly, inspire them to give. Here are some tips for planning an event that … Continue reading How to Plan an Event That Inspires Guests