What My Family Thinks I Do for a Living – Part II

If you've been following along, you may have caught my most recent blog where I asked my husband to answer a series of questions to help describe to the world what he thinks I do for a living. The public relations field can be a bit abstract, particularly as technology and now virtual communications have … Continue reading What My Family Thinks I Do for a Living – Part II

What My Family Thinks I Do for a Living – Part I

I met my now-husband in May 2011 just before I took my entrepreneurial leap the following July. For almost 10 years, he has been with me as my business has evolved, he’s shared in my successes, and has provided a sounding board for advice. I’ve written other blogs on how we function together as dual … Continue reading What My Family Thinks I Do for a Living – Part I

Stop Making Project Management Complicated

As a business owner, project management is right at the top of the list of core services I provide to my clients. I ensure the deadlines we set any myriad of communication projects, are met and that at any given moment, I know the status of the project and who holds the ball to move … Continue reading Stop Making Project Management Complicated

How Public Relations Makes Advertising More Effective

When it comes to the relationship between Public Relations and advertising and how each impacts your business, they offer two contrasting, yet complementary opportunities. And when opportunity knocks - especially at two different doors - you are best to open both. As a business owner you know that nothing should function within its own silo. … Continue reading How Public Relations Makes Advertising More Effective