Brand Logo

Inspired by the command line of early computer terminals, the new Techstars logo consists of a single typographic wordmark: our name, followed by an underscore (“the line”). In the same way that the command line is a text interface for your computer, the new logo is a text interface for our brand.

The line extends forward, symbolically connecting us with partners, cities, industries, and programs. It’s a simple, bold statement of Techstars’ identity, our universal signature that we use across all touchpoints.

You can find the official library of Techstars logo assets here.

Additional Techstars assets are located here.

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