Muskoka Tourism

Muskoka doesn't hibernate, we fire up🔥❄️ . Check out our latest campaign and discover why Muskoka is the ultimate winter destination! https://lnkd.in/gFUJM6gQ

As we approach the final weekend of Muskoka: Home of the Stars, I’m so grateful for the incredible support from the Muskoka community. Every town and partner played a role in making this stargazing adventure a big hit! This wasn't just a win for Muskoka Tourism it's a win for MUSKOKA ✨. A huge THANK YOU to Amy for sparking the idea of stargazing and to James, Ciara, Holly, Jennifer, Ellen, Kelly, Torin, Trisha, and Morgan for all coming together to collaborate on this program and for welcoming guests on chilly evenings. Special thanks to Robin Tapley for his enthusiasm in hosting these events and involving four of his knowledgeable students (Phil, Emara, Emily and Vanessa). I’m also grateful for our enthusiastic partners like Muskoka BeerSpa (Melissa), Deerhurst Resort (Marcie), and the Canadian Race Boat Hall of Fame (Ann) who jumped on board to get involved! Thank you as well to our broader tourism community of supporters: 5 Chambers of Commerce, 3 BIA's, Explorers' Edge (RTO12) and Destination Ontario! We reached over 11 million impressions, including CBC/Radio-Canada interviews, AM640 campaign, Toronto Transit Commission (TTC) ads, along with Meta and Google. ⭐ Together, we hosted 23 stargazing events with 1,352 registrants, inviting people to Muskoka in months that are historically quieter. ⭐ More exciting initiatives are on the horizon with this amazing Tourism in Muskoka group! So, when someone asks, “Where do the stars live?” Remember, just look up! ✨ https://lnkd.in/ghXY4CgX

We’re so excited to share that our region took home THREE Tourism Awards of Excellence last night! Tall Pines Music Festival won Tourism Event of the Year (Kevin Goodman, Jonny Desilva) celebrating its tourism impact and community spirit. Muskoka Steamships and Discovery Centre received the Indigenous Tourism Award for the new Misko-Aki Exhibit, honouring Indigenous culture and history and Bala Cranberry Festival earned the title of Ontario Culinary Event of the Year! Thank you to Tourism Industry Association of Ontario for an incredible Ontario Tourism Summit. It’s a highlight of the year to connect with colleagues and to continue to learn. A big congratulations to Destination Ontario on 25 years, we’re so proud to be part of #TeamOntario.

Muskoka Tourism, in collaboration with the six communities in the region, is excited to announce the launch of its new astro-tourism event series and campaign: Muskoka: Home of the Stars. From October 17th to November 20th, visitors are invited to explore the stunning night skies of Muskoka with expert guides leading over 25 interactive programs. Muskoka’s astro-tourism experts, led by Robin Tapley, will guide these events, bringing a wealth of knowledge and share where the 'stars' truly live 😉. Registration is now open! https://lnkd.in/gQG9sYtP

In honour of Destination Ontario's 25th anniversary, we're diving into the archives to showcase unique tourism photos from the last century. A nostalgic look at Ontario’s vibrant travel history, reminding us of how far we've come and how much more there is to discover. Here is a look at Windermere House, 1952. [Photo: Archives of Ontario: RG 65-35 Tourism promotion photographs] #DiscoverON25 Resorts of Ontario, Explorers' Edge (RTO12), Muskoka Tourism, Windermere House

Summer is flying by! If you're in need of a getaway, we've got just the spot for you! 😉 Here are FIVE things we're excited about right now: ▪ Our fresh summer campaign capturing that Muskoka feeling 💙 ▪ Launching this fall: a new program and campaign in partnership with our tourism community, 'Muskoka: Home of the Stars' 💫 ▪ @DiscoverMuskoka is thriving with nearly 50,000 followers! Have you checked out our new Cocktail & Mocktail Guide? ▪ Celebrating 56 new Muskoka Tourism members this past year ▪ Look out for our new member badges displayed proudly by nearly 300 members Curious about what else is happening? Reach out and we'll add you to our monthly newsletter! A huge thank you to our Board of Directors for continuously advancing Muskoka Tourism and advocating for our organization.

Calling ALL Muskoka tourism operators! Join our community of over 250 members. Muskoka Tourism is actively promoting our beautiful region to key markets, directing all traffic to our local businesses. Let us help elevate your experiences, shops, services, packages, events and more! https://lnkd.in/gJtWf-Sf

Breakfast Television LIVE in Muskoka to kickoff the unofficial start to summer 😍. Thank you for showcasing Deerhurst Resort and the opportunity to share must-do’s across Muskoka. Here’s to an epic season ahead! Big thank you Kevin Forget and Liisa Sefton Destination Ontario for making it happen 👏.

Last week, our AGM at Deerhurst Resort welcomed over 100 members of the tourism community! A big shoutout to Steven Hellmann for his insights into crafting regional experiences and to Alexander + William from Context Research Group Inc. (CRG) for their report on travel and tourism trends in Canada and Muskoka. Val Hamilton from Muskoka Tourism shared a review of the past year, highlighting some significant milestones: ▪ Over 51 million impressions, marking a 155% increase from 2022 ▪ A social media following exceeding 100,000, reflecting a 14% increase from 2022 ▪ 4.6 million organic social impressions ▪ 9 partnerships, representing a 52% boost in partnership dollars compared to 2022 ▪ Welcoming 34 new Muskoka Tourism members ▪ 975,059 website sessions ▪ Promoting 336 festivals and events ▪ 1,114 local radio and TV spots And this is just the beginning! Stay tuned for what promises to be an even more exciting 2024!

Last week, our AGM at Deerhurst Resort welcomed over 100 members of the tourism community! A big shoutout to Steven Hellmann for his insights into crafting regional experiences and to Alexander + William from Context Research Group Inc. (CRG) for their report on travel and tourism trends in Canada and Muskoka. Val Hamilton from Muskoka Tourism shared a review of the past year, highlighting some significant milestones: ▪ Over 51 million impressions, marking a 155% increase from 2022 ▪ A social media following exceeding 100,000, reflecting a 14% increase from 2022 ▪ 4.6 million organic social impressions ▪ 9 partnerships, representing a 52% boost in partnership dollars compared to 2022 ▪ Welcoming 34 new Muskoka Tourism members ▪ 975,059 website sessions ▪ Promoting 336 festivals and events ▪ 1,114 local radio and TV spots And this is just the beginning! Stay tuned for what promises to be an even more exciting 2024!