Eye Recommend

When Dr. Carol Venn from St. Marys Optometry joined Eye Recommend, she had no idea just how much support she was going to receive as an independent optometrist. Now, she says it was one of the best decisions of her career. 👓 Discover why independent optometrists across Canada are choosing Eye Recommend. From game-changing resources and expert business coaching to a community that truly supports your growth—our network is built to help you thrive.

👏 What an incredible experience at this year’s Leadership Summit in Maui! Over the past few days, we connected, collaborated, and gained invaluable insights to drive independent optometry forward. 🏖️ This year, our community leaders exemplified leadership by partnering with MOC Marine Institute for a beach clean-up. Through teamwork and dedication, we successfully removed a significant amount of waste, reinforcing our commitment to environmental sustainability. We would like to extend a special thank you to our valued supplier partners who joined us in this beautiful setting. Their continued support has been instrumental in helping our members succeed across Canada. Thank you for everyone who attended and supports the connection and strengthening of independent optometry across Canada. #LeadershipSummit #EyeRecommend Hoya CooperVision EssilorLuxottica ZEISS Group Kering Nikon Alcon Marketing4ECPs WestGroupe Thea Pharma US

Leadership is about making a lasting impact on the world around us. At this year’s Leadership Summit in Maui, our community leaders exemplified this by partnering with MOC Marine Institute to contribute to the preservation of Hawaii's natural ecosystem. Sustainability is a shared responsibility, and as leaders in the eye care industry, we have the power to create positive change across the entire industry. Let’s continue to lead with purpose, support meaningful initiatives, and build a future where both businesses and the planet thrive. A special thank you to everyone who participated in the beach clean-up and to EssilorLuxottica for sponsoring our sustainable t-shirts—allowing us to care for the planet in more ways than one. #SustainableLeadership #EyeRecommend #LeadershipSummit #MakingAnImpact

Our talented Business Coaches Janet and Wayne, and several Eye Recommend member doctors had the incredible opportunity to attend Transitions Academy 2025. It was an inspiring event dedicated to innovation and the latest advancements in eyecare. What an amazing event to attend!

EVERYONE PANIC‼️ ....just kidding! 😜 But seriously, you are not going to want to miss this event - say hello to a whole new level of collaboration and innovation. Eye Recommend Members check your emails, and mark your calendars! #EyeRecommend #NTE #NTE2025 #SeeYouInHalifax #EastCoast #EyeCareProfessionals #Optometry

Marketing Is the Lens Through Which Patients See Your Practice 👓 As an independent optometrist, your practice is built on trust, expertise, and relationships. Marketing is the bridge that helps you convey those strengths to your community—online and offline. It’s not just about promoting services; it’s about telling your story and showing your value. 💡 For example: A targeted social media campaign about blue light and digital eye strain can: - Educate patients about an issue that’s top of mind. - Position you as the go-to expert in modern eye care solutions. - Increase appointments for people struggling with screen-related symptoms. But effective marketing doesn’t stop there! Whether it’s using email campaigns to remind patients of upcoming appointments or creating educational videos about eye health, the right strategies can deepen connections and keep your practice top of mind. 🫶 Remember: Marketing isn’t just a tool; it’s the heartbeat of your practice’s growth and patient relationships. #MarketingMatters #EyeCareMarketing #EyeCareProfessionals #ECPs #MarketingTips #IndependentOptometry

✨ Supplier Spotlight Bausch + Lomb's contact lens recycling program is helping independent optometrists across Canada by reducing waste and providing more options for patients in their clinics.

The Supplier Summit is where collaboration comes to life! This annual gathering allows us to connect with our incredible supplier partners, fostering partnerships that drive innovation and success. We’re working hand-in-hand to deliver exceptional value and resources to our members. Together, we’re shaping the future of independent optometry and ensuring the best possible outcomes for clinics across the network. Thank you to our supplier partners for your dedication to excellence. Here’s to building a stronger, brighter future together! Thank you: CooperVision, EssilorLuxottica, Hoya, ZEISS Group Alcon, Johnson & Johnson, Kering, Maui Jim Sunglasses, Marketing4ECPs, Nikon, Théa Pharma Canada, WestGroupe

We are proud to celebrate Eye Recommend member, Dr. Derek MacDonald, as the newest Diplomate in Glaucoma for the American Academy Of Optometry. "The Diplomate process was one of the most challenging and rewarding journeys of my optometric career. I thought that I knew quite a bit about glaucoma, but I’ve learned more than I ever thought possible, and realize that I’ve only scratched the surface." Congratulations, Dr. MacDonald, on this exceptional achievement!

✨ Happy Holidays from the Eye Recommend team! We’re so grateful for the incredible network and the opportunity to support independent optometry across Canada. We would also like to thank our amazing supplier partners for joining us in supporting independence! Wishing you all a joyful holiday season filled with peace, laughter, and special moments with loved ones. Here's to a bright and successful 2025 ahead! 🎄❄️