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That’s a wrap on CREATE by Getty Images in Sydney! 🎉 Our immersive event brought together a diverse mix of creators inspiring them to push the boundaries of commercial photography and videography. Attendees explored tailored training sessions, crafted high-quality content for their portfolios, and got hands-on insights into meeting the visual needs of global audiences with Getty Images and iStock 💡 𝗪𝗵𝘆 𝘁𝗵𝗶𝘀 𝗺𝗮𝘁𝘁𝗲𝗿𝘀? CREATE is all about our commitment to creators. As Kate Rourke, our Head of Creative for APAC, puts it: “Getty Images and iStock are among the few content companies that truly invest in their creator communities. Through data-driven insights powered by VisualGPS and a commitment to authenticity, we empower creators to produce visuals that truly resonate with global audiences.” A big thank you to everyone who joined us to learn, collaborate, and 𝚌̲𝚛̲𝚎̲𝚊̲𝚝̲𝚎̲! 𝗪𝗲’𝗿𝗲 𝗲𝘅𝗰𝗶𝘁𝗲𝗱 𝘁𝗼 𝘀𝗲𝗲 𝘁𝗵𝗲 𝗶𝗻𝗰𝗿𝗲𝗱𝗶𝗯𝗹𝗲 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝗼𝘂𝗿 𝗰𝗿𝗲𝗮𝘁𝗼𝗿𝘀 𝘄𝗶𝗹𝗹 𝗽𝗿𝗼𝗱𝘂𝗰𝗲 𝗻𝗲𝘅𝘁! 🚀

Our next Create By Getty Images event is coming to the Middle East this weekend with two events across two cities and two countries! Join us in Dubai and Riyadh this Saturday and Sunday to hear from Getty Images’ creative experts on what visuals are in demand by companies globally. You'll learn about what it takes to be a Getty Images and iStock creator and the benefits of having your content represented for global customers to discover and license. Learn more and register for the events here: https://bit.ly/3YXDw6d

✨ New AI Feature ✨ Showcase your product in studio-quality photos using AI We’ve made it super easy to integrate your product into any scene or scenario you can imagine, from modern studio backdrops to realistic landscapes. Just upload an image of your product to iStock’s AI Generator. Our AI tool automatically removes the background and lets you position and size your product however you want. Then add a prompt to generate stunning, commercially safe product photos you can license and download right away. Our new AI product photo feature helps you: 🔸 Reduce production costs and turnaround time 🔸 Maintain consistent lighting and styling across your visuals 🔸 Keep up with seasonality and trends Promote your product in spectacular new ways https://bit.ly/3YQKtWW #iStock #AI #GenAI #GenerativeAI #Innovation #technology

✨NEW UNLIMITED AI PLAN✨ Introducing Unlimited AI, our brand-new subscription that gives you unlimited access* to our suite of AI-powered tools for one low monthly rate. Stop counting generations and focus on creating stunning, commercially safe imagery. Our AI subscription includes: 🔸 Unlimited creation of AI-generated images 🔸 Endless modifications of photos from iStock's creative library 🔸 Downloads of your generated images in all available sizes, at no extra cost 🔸 Automatic legal protection and indemnification, up to $10,000 per image. Discover endless creativity with the Unlimited AI plan: https://bit.ly/3ygLDBF *Daily generation limits apply. Licensing of source image required to download AI-modified imagery. #iStock #innovation #AIforBusiness #AI #AIimage #GenAI #GenerativeAI

💥Earlier this year, Getty Images and iStock exclusive creators from around the globe joined our Creative staff in Houston, Texas, for a two-day immersive experience filled with presentations, interactive workshops, portfolio reviews, shoot planning, and capturing unique local content throughout the city of Houston. The event provided a mix of development, connection, and inspiration for our creators, resulting in 35 creative shoots with thousands of powerful images and videos that our global customer base can’t find anywhere else. See more behind the scenes from Houston and how the close collaboration between our creators and staff drives more meaningful storytelling on a local and regional level 📸🤝 https://lnkd.in/eJiVDhba   Learn more about our next big creator event coming up in Sydney, Australia on November 9-10 here ➡ https://lnkd.in/eAubZgFG #GettyImages #iStock #Creative #CreatebyGettyImages #CreateHouston2024

While AI-generated images have opened new possibilities to create unique visuals, the difference between good and great often comes down to the tool but also – the prompt.  🧠💡 iStock’s new 10-step guide walks businesses through how to turn creative ideas into impactful visuals using AI. Learn the secrets to mastering AI prompts, from creating a clear vision to refining your output. 🎥 Watch our video demo and start creating high-quality, AI-driven marketing visuals. Ready to bring your ideas to life? 👉 Watch now: https://lnkd.in/eAaqtJjT #AIforBusiness #AI #prompt #writingprompts #AIimage #iStock #GenerativeAIbyiStock

✨ As part of NVIDIA AI's Decoded series, the latest blog post delves into our partnership with NVIDIA and how NVIDIA AI Foundry and Edify have influenced the development of our generative AI tools and services. In the latest model update, Generative AI By iStock enables faster generations, higher prompt adherence, longer prompts and advanced camera controls, as well as modification features on pre-shot creative content, allowing customers to enhance their creative potential and efficiency. Learn more here ➡ https://lnkd.in/gFigdQnp

⤴️ AI Model Update & New AI Features ⤴️ It’s now easier—and faster—to bring your ideas to life with Generative AI by iStock. Instantly generate new images or modify existing creative imagery with:   ⚡️2x faster generation, enhanced image details, one click-background removal, and new camera controls. All using our commercially safe AI solution. Start creating today! https://bit.ly/3ygLDBF #iStock #AI #GenerativeAI #technology #innovation #digitalmarketing

As the Paris 2024 Olympics approach, stand out with these 5 gold-winning marketing strategies! From authentic visuals to AI-powered content, discover how to engage your audience effectively. 🥇📈 To learn more visit: https://lnkd.in/dUbCnmXy #Paris2024 #Olympics #DigitalMarketing #SmallBusiness #iStock

🔍 AI is Transforming Small Business Marketing: How to Use it Right Now! New research from iStock's VisualGPS platform highlights the growing importance of transparency and authenticity in marketing. With nearly 90% of people wanting to know if an image was created with AI, it's crucial for small businesses to navigate AI-generated visuals wisely. 📸 Key findings: - Transparency Matters: 90% want to know if an image is AI-generated. - Social Media Trust Crisis: 82% distrust social media content. - Authenticity is Key: 98% agree authentic visuals build trust. iStock offers guidance on choosing the right visuals, standing out with AI creativity, and mitigating legal risks. Click the article below to learn more.