Ladder Up

The Countdown is ON – for the IMD Networking Reception at ANTEC 2025 in #Philadelphia! This Wednesday evening, SPE’s Injection Molding Division is bringing back its much-anticipated Networking Reception—and we couldn’t do it without our amazing Board Sponsors! A huge THANK YOU to our Board Member Sponsors for their support in making this event possible: 🔹 3M 🔹 Ladder Up 🔹 University of Wisconsin-Madison 🔹 Penn State Behrend: Plastics Training Academy 🔹 University of Delaware - Center for Composite Materials 🔹 University of Massachusetts Lowell 🔹 The Madison Group | Plastic Consulting 🔹 IACMI – The Composites Institute Because of your contributions, this reception is set to be a night of networking, recognition, and industry celebration! Join us for an unforgettable evening featuring: This event is FREE and open to all ANTEC 2025 attendees! Don’t miss out—mark your calendar and be there! 📅 Wednesday, March 5, 2025 5:30 PM to 8:00 PM 📍 Liberty D and Foyer at ANTEC https://lnkd.in/gDnw_vGf #ANTEC2025 #InjectionMolding #NetworkingEventPlastics #IMD #PlasticsIndustry #ThankYouSponsors SPE: Inspiring Plastics Professionals

Win, win 🙌

⚠️ Breaking News / Livestream Invitation 📌 Updates posted in the comments. On Saturday February 1st, the U.S. Administration confirmed the signing of new executive orders imposing a 25% tariff on imports from 🇨🇦 Canada and 🇲🇽 Mexico, with Canadian oil and gas facing a reduced rate of 10%. Enforcement is set to begin at 12:01 AM ET on Tuesday, February 4th. The orders also include retaliation clauses that threaten further tariff increases should countermeasures be announced. 🔴 This unprecedented decision, combined with retaliatory tariffs and measures announced by the Canadian Government, will have immediate and severe consequences for businesses across industries in British Columbia and throughout Canada. 📢 Join the Conversation. In response to these tariff measures, we are hosting a livestream event on Wednesday, February 5th at 4:00 PM PT to discuss the implications for our province. 🔹 Speakers: #KPMGGVA’s Trade & Tariff Rapid Response Team; Bridgitte Anderson, ICD.D, CEO of Greater Vancouver Board of Trade; David Williams, VP of Policy at Business Council of British Columbia 📍 Key Topics: ✅ Impact on industries & the B.C. economy ✅ Analysis of the new U.S. tariffs & Canadian countermeasures ✅ Strategies for near & long-term risk mitigation Join us—register here: 📩 gvamarketing@kpmg.ca Follow the comments for updates and developments.

During a brainstorming session, we asked #ChatGPT to list other ways of saying "not woke". The answer was interesting... thoughts? The last one hit hard. "Below are a few alternative ways people sometimes convey the idea of “not woke.” Keep in mind, the term “woke” carries different connotations in different contexts, so these phrases can range from neutral to more charged depending on usage and tone." Traditional-minded Not politically correct (PC) Conservative-leaning Unaligned with progressive values Apolitical / Politically neutral Old-school Less socially conscious Not engaged in social justice issues Skeptical of ‘woke’ culture Counter to progressive trends

Ready for 2025? Our latest blog post dives deep into the emerging trends that will shape B2B marketing—think AI-driven personalization, immersive virtual experiences, and purpose-driven messaging. https://lnkd.in/garjJg4F #B2BMarketing #MarketingTrends #2025Outlook

Revenue shows growth, profit shows efficiency, but cash flow ultimately sustains a business. You can be bringing in big revenue, but if there’s no cash flow, survival gets tough. Cash is what keeps the lights on, covers expenses, and drives future growth. Prioritize cash flow management for true financial health! #BusinessStrategy #FinancialManagement #CashFlow #Profitability #Leadership #ExecutiveInsights #MarketingROI

Reminder! Don’t forget to ask for feedback from your customers. Customer feedback is invaluable for your business! It helps you: 🛠 Improve your products/services Understand what’s working and what needs tweaking. 💬 Build stronger relationships Show customers you care about their experience. 📈 Stay ahead of the competition Get insights to innovate and stay relevant. 💡 Identify opportunities Spot new trends or ideas to grow your business. Asking for feedback empowers your company to grow, evolve, and provide the best for your customers. #CustomerFeedback #BusinessGrowth #CustomerExperience #SalesStrategy #MarketingStrategy #BusinessReviews #AskingforFeedback

We’ve all been frustrated by business hours that aren’t accurate on Google Maps! Be sure to keep your business information current on Apple Maps and Google Maps for increased SEO and optimal customer experience. #googlemaps #googlebusiness #applemaps #applebusiness

From Chaos to Cohesion: Why is Marketing & Company Alignment so Crucial? 🤝💡✨ The marketing department isn't just the voice of the company—it sets expectations for potential customers. That's why it's critical for marketing to stay aligned with all teams. From product development to customer service, everyone must be on the same page. Marketing teams need to communicate clearly and ensure the company can deliver on the promises they're making. After all, it’s not just about attracting leads; it’s about building trust and ensuring satisfaction every step of the way. Consistency, communication, and collaboration—these are the pillars of success! Check out our latest blog post for tips on improving communication: https://lnkd.in/g-ikTDWz #MarketingAlignment #MarketingStrategy #InternalCollaboration #EnhanceCustomerExperience #CompanyCommunication

Google's August 2024 Core Update is Complete! Why you should care?! Google’s latest core update focused on promoting high-quality, user-first content and demoting outdated SEO tactics and low-quality pages. Has your website seen a drop in traffic? Don’t panic—check your analytics and assess any changes. ✔️ Audit your content: Is it up-to-date and valuable for users? ✔️ Focus on user intent: Optimize for what your audience actually needs. ✔️ Improve page experience: Speed, mobile-friendliness, and navigation matter. ✔️ Remove thin or duplicate content: Quality over quantity! Need a quick assessment to see if your website has been negatively effected? Contact us! https://lnkd.in/gm2fEhYE #GoogleCoreUpdate #SEO #ContentMarketing #WebsiteOptimization