Noibu

Noibu

Software Development

Ottawa, Ontario 8,189 followers

Detect, prioritize, and resolve revenue impacting errors on your ecommerce site.

About us

The Noibu ecommerce performance and error monitoring platform helps ecommerce teams detect, investigate, prioritize, and resolve revenue impacting errors on their website. Noibu empowers your ecommerce team to focus on what they do best—creating amazing online shopping experiences, increasing conversions and growing revenue—while we take care of keeping the bugs at bay.

Industry
Software Development
Company size
51-200 employees
Headquarters
Ottawa, Ontario
Type
Privately Held
Founded
2017
Specialties
Ecommerce, Ecommerce analytics, Error monitoring, Bug detection, Conversion optimization, Ecommerce error prioritization, Ecommerce customer experience, Ecommerce AI, Ecommerce revenue recovery, Website monitoring, Real user monitoring, and Ecommerce session search

Products

Locations

Employees at Noibu

Updates

  • Noibu reposted this

    View profile for Kailin Noivo, graphic

    Co-Founder & President at Noibu | Preventing ecommerce revenue loss and customer frustration by eliminating website errors

    We’re officially kicking off our exclusive podcast series leading up to eTail™ West 2025 next week! Noibu has partnered with eTail to bring you conversations with top ecommerce leaders, diving into key trends, challenges, and innovations shaping the industry. And what better way to start than with Lena Moriarty, Head of Marketing at eTail™? In today’s episode of The Ecommerce Toolbox: Expert Perspectives, we sit down with Lena to talk about: ✅ What to expect at eTail West 2025 ✅ The value of eTail for brands navigating digital transformation ✅ How retailers are turning AI and personalization from buzzwords into real strategies ✅ Key themes shaping ecommerce in 2025 We’re thrilled to be attending eTail next week—and we’ll be at Booth #607! Stop by to chat with us and don’t miss your chance to win Formula 1 tickets! 🏎️ 🎧 Listen to the full episode here: - YouTube: https://lnkd.in/ecB_BC4s - Spotify: https://lnkd.in/eDi6YkhR - Apple Podcasts: https://lnkd.in/eGte6-Rf 📢 Stay tuned—tomorrow, we’re back with Knix’s CTO, Ron Ijack, to talk about digital innovation and scaling omnichannel experiences. Who else is heading to Palm Springs? Drop a comment below! 👇 #eTailPalmSprings #eTailWest #EcommercePodcast #EcommerceInnovation #AIinRetail #RetailTech

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  • eTail™ West is around the corner… and we’re kicking things off with an exclusive podcast series! 🎙️ To celebrate the coming event in Palm Springs, we’re bringing together some of the brightest minds in ecommerce for a special series on The Ecommerce Toolbox: Expert Perspectives. We’ll be sitting down with: Lena Moriarty – Head of Marketing at eTail™ Anna Westerholm – Chief Experience Officer at Artifact Uprising® Ron Ijack – Chief Technology Officer at Knix Jenn Volk – Head of Digital, Americas at H&M 🎧 Episodes drop this week. Follow along as we unpack key insights from these industry leaders ahead of the event. And if you’ll be at eTail, stop by Booth #607 to chat with us in person! Plus, don’t miss your shot at winning Formula 1 tickets! 🏎️ Who’s excited for Palm Springs? Let us know in the comments! 👇 #eTailPalmSprings #eTailWest #EcommercePodcast #EcommerceInnovation

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  • View organization page for Noibu, graphic

    8,189 followers

    Start your engines—Noibu is heading to eTail™ Palm Springs! 🏁 And we’ve got the ultimate giveaway… 🏎 Win TWO exclusive Formula 1 tickets! 🏎 Here’s how to enter: ✅ Sign up early for a free site scan—uncover hidden errors & recover lost revenue ✅ Visit us in person at Booth #607 Spots are limited—secure your entry now: https://lnkd.in/evb9bnEp Will we see you at #eTailPalmSprings, Feb 24-27? Let us know in the comments.

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  • Checkouts should be fast, seamless, and friction-free—but for many brands, that's still a work in progress. The challenge? Bringing the personal touch of in-store shopping to the digital world without slowing customers down. This week, we're featuring insights from Anjulei Aurelio (We're Not Really Strangers) and Rigel St Pierre (Mejuri) on how brands can perfect the checkout experience. What's one thing you'd change about online checkout? Drop your thoughts below!

  • View organization page for Noibu, graphic

    8,189 followers

    Scaling a brand is hard. Migrating platforms without disruption? Even harder. When Mejuri launched on Shopify Plus in 2024, they knew site stability was non-negotiable. That’s why they turned to Noibu to proactively detect and resolve critical errors, ensuring a seamless transition and uninterrupted revenue. Shoutout to Rigel St Pierre, Sr. Director of Engineering at Mejuri, for sharing how their team navigated the move while safeguarding performance. The result? A stronger, more resilient ecommerce platform—built for scale. Curious how they did it? Read the full case study here: https://lnkd.in/dAwEmE-r

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  • “This is a humbling business, and every time you think you know it or feel like you're getting on top of it, something new happens and changes.” - David Cost In this episode of Ecommerce Toolbox: Expert Perspectives, host Kailin Noivo chats with David Cost, Chief Digital Officer at Rainbow Apparel Co, about how staying agile through constant experimentation is key to meeting changing consumer demands. David shares insights on how Rainbow Shops leveraged technology to launch their successful ship-to-store program, reducing costs and quickly transforming it into a major revenue driver. This episode is packed with insights into how innovation, strategic agility, and seamless omnichannel integration are reshaping the retail landscape. 🎧 Listen to the full episode here: 👉 Apple: https://bit.ly/3EAChnb 👉 Spotify: https://bit.ly/4aSZWv3 👉 YouTube: https://bit.ly/3Qf2yd9 

  • Rising customer acquisition costs are squeezing ecommerce margins, but many businesses overlook a major culprit: website errors. Broken links, slow load times, and other hidden errors can derail conversions and chip away at your marketing ROI. In our latest blog, we explore how resolving errors can lower CAC, improve customer retention, and ultimately boost your bottom line. Plus, get a sneak peek into what we cover in Chapter 1 of our State of ecommerce 2025 report, highlighting the top challenges facing ecommerce leaders today. Check it out: https://lnkd.in/eDEpcArM

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  • Week 2 of sharing retailer's biggest ecommerce wishes—paired with how real brands are tackling them. This time, we're talking website performance and user experience. For ecommerce leaders, slow load times, broken workflows, and poor UX aren’t just frustrations—they’re revenue killers. Ryan Erwin from Internet Marketing Chicago, LLC. and Jared Lee from Franklin Planner Corporation share their perspectives on eliminating friction and optimizing site performance to drive conversions. What’s your biggest e-commerce challenge in 2025? Let us know in the comments. 👇

  • Last week, we were honoured to be named one of Great Place to Work® Canada’s “Best Workplaces for Young Talent 2025”! 🎉 This award was just the latest in a series of recognitions we’ve received over the years, including Deloitte’s Fast 50/500, Canada’s Top 30 Growing Companies (3 years in a row), and more. And it’s all thanks to the amazing people who make Noibu such a great place to work. We’re always looking for passionate individuals to join us—check out our open positions and see if Noibu could be the right fit for you: https://lnkd.in/eQAAHhBw

  • Deloitte's 2025 Retail Industry Outlook just dropped, and it confirms what we've long known—the future is frictionless and every touchpoint matters. Shoppers are more selective, loyalty is fragile, and even the smallest friction points can send customers elsewhere. The retailers that win in 2025? They’re eliminating barriers, creating seamless omnichannel experiences, and making every transaction effortless. Noibu helps you turn friction into conversions. Swipe through our key takeaways, then go deeper with Noibu’s 2025 state of ecommerce report. ⬇️ https://lnkd.in/dNVU_2b7

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Funding

Noibu 5 total rounds

Last Round

Series A
See more info on crunchbase