Ontario Tire Dealers Association

Mastering Turns with Winter Tires! ❄️🚗 Did you know that winter tires significantly improve your ability to turn safely in snowy and icy conditions? Their unique tread design provides better traction, allowing for more controlled turns. Don’t risk skidding—ensure your vehicle is equipped with winter tires for optimal performance this season. Visit your local tire professionals for the best recommendations!

Check Your Tire Pressure This Winter! ❄️🔧 As temperatures drop, so does your tire pressure. Did you know that for every 5°C decrease in temperature, your tire pressure can drop by about 1 PSI? Keeping your tires properly inflated is crucial for your safety and vehicle performance, especially during the winter months. Visit your local tire professionals if you need assistance or recommendations for winter tire maintenance. Stay safe on the road this season!

Do I Need 4 Winter Tires? Yes! It's crucial to equip your vehicle with four winter tires for optimal safety and performance. Installing just two winter tires can lead to dangerous handling issues, such as: Oversteer: If only the front tires are winter tires, the rear may lose traction, increasing the risk of a rear-wheel skid. Understeer: If only the rear tires are winter tires, the front may struggle for grip, pushing the vehicle through turns. Regardless of whether you drive a rear-wheel, front-wheel, or four-wheel drive vehicle, having four winter tires ensures balanced traction and maximizes the effectiveness of your ABS and traction control systems. Make the safe choice this winter! Visit your local tire professionals for expert advice and recommendations tailored to your vehicle. Stay safe on the road!

Skip the DIY—Visit a Tire Dealer for Winter Tire Changes! ❄️🔧 Winter is coming! Ensure your vehicle is ready by having your winter tires changed over by a professional tire dealer. Changing tires at home can lead to improper installation and safety risks. Let the experts handle it for you! Stay safe this winter—visit your local tire dealer today!

WSPS, in collaboration with OTDA, has created a safety article on The Ergonomics of Roadside Tire Change. It’s packed with practical tips to help mobile service techs stay safe and work efficiently during roadside calls. We recommend all industry professionals take a moment to read this important resource!

Winter Driving Safety Starts with the Right Tires! ❄️🚗 As winter weather approaches, ensure your vehicle is ready for the road. Winter tires provide better grip, handling, and safety in cold, snowy conditions. Visit your local tire professionals to find the right tires for your vehicle and get expert advice on preparing for winter driving. Stay safe out there!

Did You Know...? Winter tires feature a unique snowflake and mountain symbol, indicating they are certified for winter conditions. While all-season tires are designed for a variety of weather conditions, only those marked with the snowflake symbol are specifically engineered to provide optimal performance in winter weather. For your safety on icy and snowy roads, make sure you choose the right tires this season!

Summer Tires in Winter? Simply put, summer tires do not perform well on cold roads! ❄️ Winter tires are specifically designed to excel in cold conditions. Their rubber compounds remain flexible in low temperatures, which greatly enhances your vehicle's handling and stability, especially during sudden turns and quick braking. Make the safe choice this winter! Visit your local tire professionals for expert advice and recommendations tailored to your vehicle. Stay safe on the road!

Remembering Our Heroes This Remembrance Day On this day, we honor and remember the brave men and women who have served and sacrificed for our freedom. Their courage and dedication have shaped our nation, and we are forever grateful. As we reflect on their sacrifices, let’s take a moment to appreciate the values of bravery, resilience, and community that they represent. Join us in remembering those who fought for our country and consider taking a moment of silence to honor their memory. From all of us at the Ontario Tire Dealers Association, we thank you for your service.

As winter approaches, many drivers wonder if winter tires are necessary when there's no snow on the ground. The answer is a resounding yes! Winter tires are specifically designed to perform optimally in cold temperatures, providing better traction, handling, and safety than all-season tires. Even when roads are dry, winter tires offer enhanced grip on cold pavement, reducing the risk of skidding and improving stopping distances. Don't wait for the snow to fall—visit your local tire professionals today to learn more about how winter tires can keep you safe all season long, regardless of weather conditions. Your safety on the road is worth the investment!