Traction Rec

Traction Rec

Software Development

Vancouver, British Columbia 3,669 followers

Empowering nonprofit community centers and the amazing good they do with the power of Salesforce.

About us

We empower nonprofit community and recreation centers to make an even greater impact using our industry-leading member management CRM. Built on the power of Salesforce, Traction Rec helps organizations like YMCAs, Jewish Community Centers (JCCs), Boys & Girls Clubs of America (BGCA), and other nonprofits streamline operations, deliver exceptional services, and amplify the good they bring to their communities. Creating positive impact isn't just what we do. It's who we are. Behind our product is what we're most proud of - putting people first. At our core, we're passionate about community and engagement, with our partners, and with each other. Traction Rec has been recognized as a Salesforce Nonprofit Sales Partner of the Year, ISV Partner of the Year, spots on the 2020 and 2021 Ready to Rocket Lists, Canada’s Top Growing Companies by Globe and Mail, and named as one of Deloitte’s Technology Fast 50 growing companies in Canada.

Industry
Software Development
Company size
51-200 employees
Headquarters
Vancouver, British Columbia
Type
Privately Held
Founded
2019

Products

Locations

Employees at Traction Rec

Updates

  • We see you YMCA of Metropolitan Chicago! 🎉 What an incredible way to kick off the new year, with a new platform, a new member experience app, and endless possibilities ahead. Full of fresh possibilities and exciting change not just for 2025 but beyond. 🚀 We’re so excited to see how you’ll take things to the next level for your community. 🌞 Here’s to a bright future, fantastic partnership, big transformations, and everything you’ll achieve in between. The best is yet to come! #transformationloading #nonprofitCRM #TrailblazerCommunity #TractionRec

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  • IT'S GO TIME! 🤩 Registration for the 2025 YMCA User Conference is open! And the agenda is up! 🗓️ March 17 - 19, 2025 🔗 https://lnkd.in/gyWS-7eR 👉 Connect face-to-face with the minds behind Traction Rec. 👉 Learn more, do more, and discover ways to maximize Salesforce and Traction Rec with hands-on sessions. 👉 Be inspired by the incredible achievements of your YMCA BFFs and leave energized to take on new goals. Hosted by Greater Philadelphia YMCA we’ve got content tailored for every member of our YMCA customer community, and this year, you can look forward to even more collaboration time with your peers. #TractionRecUserConference #YMCAUserConference

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  • 🔥From Hot-lanta with love ❤️ Let us tell you a little story about spending time with the amazing team at YMCA of Metropolitan Atlanta. Every conversation, every laugh, every challenge that comes our way, every high-five, and every moment of teamwork reminds us why we do what we do. These folks aren’t just doing amazing work—they’re some of the most passionate people we’ve met. Whether we're talking about the latest program initiatives, walking through the facilities, indulging in a sugar rush from the candy cart, or just hanging out, you can feel how much they truly love what they do. 🙌 It gives us all the feels, reminding us how meaningful our work is and driving us to work even harder to support them in their mission.

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  • What does partnership between your child care operators and IT team look like at today? 👇 For the Greater Philadelphia YMCA, collaboration is the name of the game. These teams are united not just by shared goals but by a mission to give families and staff the best experience possible. With the right tools in hand, they stay connected, communicate easily, and work together smoothly. But what really drives improvement is the front-line feedback and proactive communication flowing between them. This #YMCA is creating a constant cycle of positive change. With the agility to adapt across people and processes, they’re finding wins that can benefit everyone—staff and families alike. How cool is that?

  • Being digital-first doesn't mean losing personal interaction. It means empowering your members to do more at their convenience, enhancing their overall experience and engagement with your organization. And that's a good thing. 🌻 Empowering with self-service is... ☑️ Managing household information ☑️ View payment history and due dates ☑️ Complete forms and sign waivers ☑️ Reduce paperwork and waiting in lines ..... all without picking up the phone or stepping into a facility. Learn how you can make every interaction seamless from the start for members --> https://lnkd.in/gkZUYWDe #NonprofitTech #MemberEngagement #YMCA

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  • We sure do work with the best of the best! 💙 As the year winds down, we’re taking a moment to celebrate the memories, laughs, and milestones we’ve shared—and to express gratitude for the incredible people we work alongside. The past few weeks have been a time of joy, generosity, and celebration. From packing meals and 🎁wrapping gifts for those in need to writing 💌 heartfelt holiday notes, and indulging in way too many 🍪 homemade cookies, we’ve loved embracing the spirit of the season. ☃️ And what better way to reflect on it all than with a yearbook that captures the smiles, stories, and embarrassing photos that made this year unforgettable. 📖😁

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  • Can you picture a day where all your organization's operations seamlessly integrate into one digital platform, transforming hours of work into mere minutes? 🤔 We can. Manual admin tasks eat up time. Paper forms, data entry, and fragmented reporting from different databases can feel like an endless cycle of inefficiency. Not only can this be a drain on resources, but it also opens the door to costly errors, diverting them from your organization's mission of engaging with your community. So, why not explore a 100% digital solution that consolidates your business processes onto a single system? That day is now within reach. 👉 View more on our website/ycrm. #ymca #crmsoftware #nonprofittech #communityimpact

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