Varicent

Varicent

Software Development

Toronto, Ontario 19,981 followers

Industry-Leading Sales Performance Management Software for Growth Market and Enterprise Organizations.

About us

Varicent delivers market-leading SaaS software solutions that help revenue leaders drive growth. Its full suite of solutions helps companies worldwide deliver intelligent territory and quota plans, efficient revenue operations, and impactful incentives programs. As a named leader in the sales performance management and revenue performance management space, Varicent enables customers to design, amplify, and optimize their go-to-market strategies to create a connected path to revenue.

Industry
Software Development
Company size
501-1,000 employees
Headquarters
Toronto, Ontario
Type
Privately Held
Founded
2003
Specialties
Incentive Compensation Management, Sales Performance Management Software, Sales Planning, Territory and Quota Planning, Sales Compensation, Revenue Intelligence, and AI-Driven Forecasting

Products

Locations

Employees at Varicent

Updates

  • View organization page for Varicent, graphic

    19,981 followers

    Disconnected sales plans are costing you revenue—and your reps’ time.    Sales territories overlap. Reps waste time chasing the same accounts, or none at all. Revenue stalls. Competitors move in.     When go-to-market plans are out of sync, your team spends 10% of their time navigating inefficiencies instead of closing deals. That’s lost revenue and missed opportunities every single day.    The latest Harvard Business Review Analytic Services report breaks it down with insights from PepsiCo, Celonis, and Deloitte. Discover:     💡 Proven ways to fix misaligned sales plans  💡 Strategies that drive 4-10% revenue growth  💡 How to get more ROI from every sales investment     Every month of inaction is costing you time, deals, and growth. Stop falling behind. Download the report now and reclaim your revenue.  👉 https://lnkd.in/gRwnH3xb

    • Misaligned sales plans don't just stall revenue. they hand deals to your competitors.
  • At Varicent, we’re passionate about driving positive change and strengthening the communities we live in, work in, and serve, through a culture of connection and giving. During the holiday season, Varicenters from around the world participated in our Holiday Toy and Food Drive, organized by Varicent Giving Champions. ⭐     For four weeks, team members were encouraged to:  🎁 Donate non-perishable food or toys  💝 Contribute to causes that resonate with them  ⏳ Volunteer time towards community initiatives    The results? Together, we raised over $20,000 USD, donated hundreds of toys and food items, and supported numerous charitable organizations, including: GIVE BACK LIFE ASSOCIATION  City Harvest Inc.  Daily Bread Food Bank  Doncaster Foodbank (Trussell Trust) Ltd A heartfelt thank you to our Varicent Giving Champions—Trish Gibson, Glen Howie, Samantha Henry, Gabriela Nunez, Lawrence Janit—and to our Varicenters for connecting with causes important to them and giving back to our communities. ❤️    #ThisIsVaricent 

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  • It’s time to unlock the revenue hiding in your sales plan. At Accelerate 2025, join hundreds of sales leaders, compensation experts, and data-driven strategists for four days of transformative workshops, insights, and practical playbooks designed to: ✨ Build a sales strategy that adapts to change and drives growth ✨ Reveal hidden revenue opportunities and proven ways to act on them ✨ Create a bold new blueprint for your future This isn’t just another conference—it’s where the brightest minds in sales performance come together to architect their orgs for growth. 📍 May 5–8, 2025 | Austin, TX Join the visionaries shaping the future of sales performance management. Take advantage of Early Bird pricing and save your spot today. ➡️ https://lnkd.in/g7ADqBSz #VaricentAccelerate

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  • You’ve made a big investment in your sales team—but is it translating into growth? Without a connected plan, even high-performing teams can fall short. Here’s the challenge 👉 despite modern tools, many leaders struggle to turn disconnected data into a cohesive sales strategy. That gap costs revenue—through misaligned quotas, inefficient territories, and incentives that don’t drive performance. Harvard Business Review has analyzed how top-performing organizations fix these problems. Their new report dives into how connected sales planning can help you: 🔑 Adapt quotas to real-world conditions  🌍 Align territories to market opportunities  🎯 Streamline incentives for better results Your sales strategy might be working—but is it working as hard as it could? Download the report and find out what’s possible. ➡️https://lnkd.in/g33KdZ8E

  • New year, new revenue goals. We're kicking off 2025 by reflecting on the incredible accomplishments of our Varicent customers around the world. Introducing your Varicent Wrapped. ✨ Watch how companies optimized their sales planning and drove growth with Varicent. A huge thank you to our amazing customers for trusting us to power your success. The best part? 2025 is just getting started—and we’re here to make it your biggest year yet. 🚀 Keep up the momentum by joining us at Accelerate! https://lnkd.in/gXjAjysJ Varicent customers, what achievement stood out to you the most? Let us know in the comments below! 

  • 📊 94% of executives want AI in their sales strategies—yet 87% are stuck at square one. If AI feels like a buzzword without a clear path forward, you’re not alone. In his article with MIT Sloan Management Review, Joel Shapiro, Associate Professor at Northwestern, breaks down how predictive AI is reshaping sales performance management (SPM). The result? Smarter decisions, stronger teams, and measurable growth. Here are five ways AI-powered SPM is delivering results today:  1️⃣ Precise forecasting for better decisions   2️⃣ Data-backed account scoring to boost win rates   3️⃣ Optimized territories and quotas to motivate teams  ️4️⃣ Smarter capacity planning for higher productivity   5️⃣ Seamless collaboration across teams Learn why leaders are rethinking SPM—and why integrating AI isn’t just futuristic; it’s a present-day imperative. 🎯 Read Joel’s insights here: https://lnkd.in/g5Ea24Xh 

    • quote from Varicent CEO, marc Altsuller stating that the value of ai-driven spm is that it realigns territories, quotas, and incentives, which ensures that sales teams are motivated and equipped to suceed.
  • Happy New Year! 🎉 To our customers, partners, and teams—thank you for your trust and collaboration. Here’s to more growth, success, and wins together in the year ahead!

  • 🎉 Ready to hit the ground running in 2025? Start with smarter strategies straight to your inbox. Varicent Monthly isn’t just another newsletter—it’s your go-to playbook for sales performance and revenue growth. Each edition is packed with actionable insights to help you: ✨ Smarter go-to-market strategies  🙌 Practical tips to retain and motivate top talent  🚀 Ways to build stronger, more connected revenue plans Success in 2025 starts here. Subscribe today!  https://lnkd.in/g2-mEujf #VaricentMonthly

    • varicent monthly newsletter banner
  • A couple of weeks ago, Varicenters around the world came together to celebrate another incredible year of achievements! 🥳 From giving back to our communities to heating up the bowling alley with some friendly competition, we’re grateful for our supportive and encouraging teams. 2025, here we come! 🎉 #ThisIsVaricent 

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  • We’re honored to be named a 2025 TrustRadius Buyer’s Choice Award winner! 🏆 At Varicent, everything we do starts with our customers. Their feedback powers our innovations, and their successes push us forward. Voted best for capabilities, value, and customer relationships by those who know us best. We couldn’t have done it without our amazing customers. 🥳 See how we’re helping them exceed their revenue goals: https://lnkd.in/g7NavizN

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