VODACOM CONGO (RDC) S.A reposted this
Executive Head of External Affairs chez VODACOM CONGO (RDC) S.A| Director of Comms & Marketing| Board member| Sustainable Development Enthusiast | Economist
🌍 From Brand Management to Impactful Storytelling: A Journey of Hope 🌱 Two years ago, I transitioned from more than a decade in brand management to a role focused on telling impactful stories—stories of hope and change. At Vodacom DRC, I’ve discovered that while communication strategies may evolve, the core of our mission remains the same: to inspire and connect our community. I am proud to share that Vodacom recently held the first-ever WEEE (Waste of Electronic and Electric Equipment) conference in the Democratic Republic of Congo. This landmark event was a significant step towards addressing the challenges of electronic waste in our country. You can catch the highlights of the conference here https://lnkd.in/eGfhzyqE However, I wanted to go beyond the conference room and capture the essence of our discussions in a way that resonates deeply with our audience. That’s why I encouraged my colleagues to produce a video that visually encapsulates the spirit of the conference—something that a 16-degree AC Conference room simply cannot convey. I invite you to watch our video, titled "Heroes of Zero Waste," which showcases our commitment to sustainability and the innovative ideas shared during the event. As we move forward, I am excited to announce that we will soon be launching the Home WEEE Challenge, and we encourage corporations to join us on this journey. Together, we can make a significant impact in reducing electronic waste and promoting sustainable practices. Let’s work together to turn our conversations into action. I look forward to your support and collaboration as we strive for a greener future! #Vodacom #WEEE #Sustainability #ZeroWaste #ImpactfulStorytelling #DRC #EnvironmentalAwareness Jessica WEBE MAHAMBU