merakoi

🤖 #AI in #Healthcare: Game-Changer or Gamble? AI is transforming healthcare, from patient education to treatment approvals - but is it truly helping patients, or is it creating new barriers? In the latest episode of Merakoi Voices, we sit down with Jeff TenBroeck, a digital marketing expert and atopic dermatitis #PatientAdvocate, to explore the double-edged sword of AI in healthcare and beyond. 🎙 Key Takeaways: ✅ How AI can empower patients - but why it still needs a human touch ✅ The ethical challenges of AI-driven healthcare decisions ✅ Using AI tools like ChatGPT for patient education and content creation ✅ The future of AI in healthcare: Innovation or disruption? 💡 If you’re a healthcare leader, digital innovator, or patient advocate, this conversation is a must-watch. Let’s rethink the role of AI in patient care - together. 📺 Watch now: https://lnkd.in/ebbJtCR2 What are your thoughts? Is AI improving healthcare, or are we moving too fast without enough safeguards? Let’s discuss in the comments! ⬇️ 🤙 Transform your approach to #HealthSolution design today, and contact us to find out more about mini-communities: https://lnkd.in/eXaXuq-s 📰 Gain real-life insights from our #PatientExperts, discover the benefits of patient-led design, and explore patient-centered go-to-market solutions. Sign up for updates delivered straight to your inbox: https://lnkd.in/epm22zFc #MiniCommunities #PatientEngagement #PatientInsights #HealthcareInnovation #PatientPerspectives #PatientFeedback #ContinuousEngagement #PatientVoice #PatientAdvocacy #ClinicalTrials #HealthcareSolutions #HealthcareSolutionDesign

In this clip, Ella Balasa highlights the power of patient-centered innovation in building trust and meaningful relationships. When organizations listen, adapt, and prioritize patient needs, they don’t just create better solutions—they foster lasting connections. 🎧 Tune into the full conversation on YouTube https://lnkd.in/eTryGFuA or Spotify https://lnkd.in/evJTW-mh 📨 Reach out to us to learn about our services and transform your #HealthSolution design approach today! https://lnkd.in/eXaXuq-s 🗞️ Gain valuable insights from our #PatientExperts, uncover the benefits of patient-led design, and explore patient-centered go-to-market solutions. Subscribe for updates straight to your inbox: https://lnkd.in/epm22zFc #MiniCommunities #PatientEngagement #PatientInsights #HealthcareInnovation #PatientPerspectives #PatientFeedback #ContinuousEngagement #PatientVoice #Healthcare #PatientAdvocacy #ClinicalTrials #HealthcareSolutions #CommunityBuilding #HealthcareSolutionDesign #ClinicalTrialDesign 

💡 Where do patients really learn about new treatments? It’s not where you might think. While traditional sources like HCPs remain important, social media is emerging as a key player in how patients discover, discuss, and evaluate new treatment options. Online communities, patient influencers, and real-world experiences are shaping decisions in ways that clinical data alone cannot. At Merakoi, we explore this shift in our latest article 🔗 https://lnkd.in/e4RpGu_f For pharma and healthcare leaders, this is a wake-up call. To truly connect with patients, we must meet them where they are—engaging authentically, listening actively, and co-creating solutions that resonate with their lived experiences. 📢 How is your organization adapting to this shift? 📧 Subscribe for updates delivered straight to your inbox: https://lnkd.in/epm22zFc Get real-world insights from our #PatientExperts, discover the advantages of patient-led design, and explore patient-centered go-to-market solutions. 📞 Revamp your #HealthSolution design strategy today! Connect with us to learn more about our mini-communities: https://lnkd.in/eXaXuq-s #MiniCommunities #PatientEngagement #PatientInsights #HealthcareInnovation #PatientPerspectives #PatientFeedback #ContinuousEngagement #PatientVoice #Healthcare #PatientAdvocacy #HealthcareSolutions #CommunityBuilding #HealthcareSolutionDesign 

🌟 How Generative #AI is Revolutionizing #Healthcare 🌟 From predictive insights that improve #PatientOutcomes to enabling personalized treatments, #GenerativeAI has the potential to transform the way we approach #ClinicalTrials, #PatientEngagement, and even therapy design. At Merakoi, we firmly believe that AI-powered solutions can go even further when combined with a patient-led approach. By bringing lived disease expertise into the development process, we can co-create #HealthSolutions that are innovative and truly impactful. 💡 Let’s discuss: How do you see AI enhancing patient engagement in clinical trials? What opportunities do you envision for generative AI in shaping better health outcomes? Watch this space for our next Merakoi Voices Podcast, talking AI in healthcare... 👀

In the latest episode of Merakoi Voices, we sit down with Tina Aswani-Omprakash, MPH, a passionate patient advocate and expert in #InflammatoryBowelDisease (IBD), to discuss the critical need for inclusivity, education, and patient-centered approaches in #ClinicalTrials. Tina shares her journey navigating #IBD, breaking the stigma around clinical trials, and advocating for better representation of diverse patient communities, including those from socioeconomically challenged and historically underrepresented groups. She highlights the importance of rebranding clinical trials to encourage earlier participation, the role of #PatientAdvocates in trial design, and the untapped potential of decentralised trials in reaching global and underserved populations. Key topics covered include: • Debunking myths about clinical trials (like the placebo misconception). • Improving #diversity and #inclusion in #ClinicalResearch. • Empowering patients through advocacy and education. • Collaborating with patient communities to transform the future of #healthcare. 🤙 Transform your approach to #HealthSolution design today, and contact us to find out more about mini-communities: https://lnkd.in/eXaXuq-s 📰 Gain real-life insights from our #PatientExperts, discover the benefits of patient-led design, and explore patient-centered go-to-market solutions. Sign up for updates delivered straight to your inbox: https://lnkd.in/epm22zFc 

Join us for an insightful conversation with Debbie Denison, merakoi Digital Experience Strategist, and Patrick James Lynch, a haemophilia #PatientExpert and advocate. Together, they explore the challenges and opportunities in bridging the gap between medical science liaisons (MSLs), patient communities, and #healthcare providers. Patrick shares his unique perspective on empowering patients to navigate complex treatment landscapes, advocating for shared decision-making, and the importance of creating educational resources tailored to diverse needs. Debbie brings her expertise in strategy to highlight the role of clear communication and innovative approaches in enhancing patient understanding and engagement. This discussion delves into #PatientAdvocacy, the nuances of medical communication, and how to truly bring the #PatientVoice into the heart of pharmaceutical innovation. Don't miss this compelling exchange about reshaping the future of patient education and collaboration. 🤙 Transform your approach to #HealthSolution design today, and contact us to find out more about mini-communities: https://lnkd.in/eXaXuq-s 📰 Gain real-life insights from our #PatientExperts, discover the benefits of patient-led design, and explore patient-centered go-to-market solutions. Sign up for updates delivered straight to your inbox: https://lnkd.in/epm22zFc  #MiniCommunities #PatientEngagement #PatientInsights #HealthcareInnovation #PatientPerspectives #PatientFeedback #ContinuousEngagement #ClinicalTrials #HealthcareSolutions #CommunityBuilding #HealthcareSolutionDesign #ClinicalTrialDesign

🔍 Quick Test: Can your grandparents understand your #ClinicalTrial summary? If not, you're likely losing potential participants. Read Ashley's full insights on transforming medical language - Why Patient-Driven Lay Summaries Matter in #Healthcare: https://lnkd.in/eJbUKH3E 📨 Reach out to us to learn about our mini-communities and transform your #HealthSolution design approach today! https://lnkd.in/eXaXuq-s 🗞️ Gain valuable insights from our #PatientExperts, uncover the benefits of patient-led design, and explore patient-centered go-to-market solutions. Subscribe for updates straight to your inbox: https://lnkd.in/epm22zFc #MiniCommunities #PatientEngagement #PatientInsights #HealthcareInnovation #PatientPerspectives #PatientFeedback #ContinuousEngagement #PatientVoice #PatientAdvocacy #ClinicalTrials #HealthcareSolutions #CommunityBuilding #HealthcareSolutionDesign #ClinicalTrialDesign

From hiding an #IBD diagnosis to becoming a vocal #PatientAdvocate - discover how authentic patient communities are reshaping #HealthcareInnovation. Read our insights on building purposeful mini-communities. https://buff.ly/4glyHuI 📧 Subscribe for updates delivered straight to your inbox: https://buff.ly/3XaZhjc Get real-world insights from our #PatientExperts, discover the advantages of patient-led design, and explore patient-centered go-to-market solutions. 📞 Revamp your #HealthSolution design strategy today! Connect with us to learn more about our mini-communities: https://buff.ly/3Vdxr5E #MiniCommunities #PatientEngagement #PatientInsights #PatientPerspectives #PatientFeedback #ContinuousEngagement #PatientVoice #Healthcare #PatientAdvocacy #ClinicalTrials #HealthcareSolutions #CommunityBuilding #HealthcareSolutionDesign #ClinicalTrialDesign

🌟 #PatientEmpowerment: The New Standard in #ClinicalTrials 🌟 Patients are no longer just participants; they’re partners in shaping #healthcare; as highlighted by Susan Campbell and Tinaya Gray from ICON plc, true patient empowerment drives better outcomes and more inclusive trials. 🔑 Key Strategies for Empowerment: ✴️ Partnerships: Collaborate with patient advocacy groups and local communities. ✴️ Technology: Use tools like telemedicine and wearables to reduce burdens and improve engagement. ✴️ Health Literacy: Provide accessible, plain-language resources to support informed decision-making. ✴️ Regulatory Alignment: Meet evolving guidelines that prioritize patient-centric approaches. Empowered patients lead to stronger recruitment, better retention, and more impactful research. Let’s build trials with patients, not just for them! How are you empowering patients in your work? 🤙 Transform your approach to #HealthSolution design today, and contact us to find out more about mini-communities: https://lnkd.in/eXaXuq-s 📰 Gain real-life insights from our #PatientExperts, discover the benefits of patient-led design, and explore patient-centered go-to-market solutions. Sign up for updates delivered straight to your inbox: https://lnkd.in/epm22zFc #MiniCommunities #PatientEngagement #PatientInsights #HealthcareInnovation #PatientPerspectives #PatientFeedback #ContinuousEngagement #PatientVoice #PatientAdvocacy #HealthcareSolutions #CommunityBuilding #HealthcareSolutionDesign #ClinicalTrialDesign

Kevin, founder and CEO of Merakoi, sits down with Ella Balasa, a passionate cystic fibrosis patient consultant and advocate. Together, they explore the evolving landscape of #ClinicalTrial co-design - a critical shift toward integrating #PatientPerspectives into #healthcare innovation. Ella shares her unique journey from experiencing life as a clinical trial participant to becoming a trusted advisor on #PatientAdvocacy boards. With a background in microbiology and firsthand knowledge of living with #CysticFibrosis, she offers invaluable insights on: • The importance of patient-inclusive trial design. • Building trust and diversity in clinical research. • Transforming data sharing and patient relationships post-trial. Kevin and Ella also discuss practical strategies for bridging the gap between researchers, industry, and patient communities, paving the way for a more empathetic, transparent, and effective healthcare ecosystem.