Google Cloud for Retail

We’re on a mission to help retailers easily leverage AI throughout their organizations and gain real-time insights from their data.

The world’s leading brands are partnering with Google Cloud to thrive in this ever-changing landscape. 

Accelerate product catalog enhancement video
Watch how retailers can accelerate product catalog management with generative AI
Retail solutions to power your business
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Capture digital and omnichannel revenue growth

Embrace the digital moment

Power ecommerce operations with reliability, scalability, and flexibility. 

With Google Cloud, retailers can deliver growth through channel-less, frictionless customer experiences, and click-to-deploy ecommerce solutions.


“No matter what the intent of the shopper is, we want to surface that vast assortment that we have. That's what Google Cloud Vertex AI search for retail helped us to do.”

Matt Baer, Chief Digital Officer, Macy's

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Capture digital and omnichannel revenue growth

Embrace the digital moment

Power ecommerce operations with reliability, scalability, and flexibility. 

With Google Cloud, retailers can deliver growth through channel-less, frictionless customer experiences, and click-to-deploy ecommerce solutions.


“No matter what the intent of the shopper is, we want to surface that vast assortment that we have. That's what Google Cloud Vertex AI search for retail helped us to do.”

Matt Baer, Chief Digital Officer, Macy's

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Become a customer-centric, data-driven retailer

Harness the power of data

Get the most value out of your data and empower teams to make data-driven decisions.

Google Cloud can help retailers leverage large volumes of customer and product data for business transformation. With Google, you can easily run powerful AI/ML for better marketing, forecasting, and insights. 


“The data synergies across Google platforms have allowed us to better use contextual data to optimize and improve our ad effectiveness as we continue to scale our investments, which helped us double our return on ad spend while increasing our investment by 20%.”

Nari Sitaraman, Chief Technical Officer, Crate & Barrel

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Modernize the store experience

Infuse the store with AI-powered experiences

Digitize the store to deliver AI-driven use cases for shoppers and associates.

Google Cloud can help associates better serve customers by improving product and service intelligence and streamlining in-store processes.


“In choosing to build our data cloud on Google Cloud, we prioritized service scalability, security, and openness to build an agile development system that can serve the needs of the organization well into the future.”

Izuru Nishimura, Executive Office and Head of ICT, Seven-Eleven Japan

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Create sustainable and efficient operations

Drive efficiency

Ensure business continuity, increase collaboration, and improve supply chain performance.

Retailers can reduce operational costs and operate efficiently, even under resource constraints.


“As we move from traditional data platforms to Google Cloud, we have the potential to return millions of dollars to the bottom line, directly improve margins, and improve the customer shopping experience.”

Steve Dee, Chief Information Officer, Rodan + Fields

Your guide to generative AI in retail

For retailers, generative AI can drive personalized customer experiences and improve store productivity. In this ebook, we explore four strategies you can implement.

Check out the latest happenings in retail

Top brands who choose Google Cloud

Discover why many of the world’s leading retailers are choosing Google Cloud to help them innovate faster, make smarter decisions, and collaborate from anywhere.

Discover insights. Find solutions.

See how you can transform your retail organization with Google Cloud.


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