Para abordar as objeções de um gerente sênior sobre a eficácia da sua estratégia de vendas, comece apresentando dados concretos e métricas que demonstrem os resultados positivos alcançados até agora. Explique a lógica e os insights por trás da estratégia, destacando os benefícios a longo prazo. Ouça atentamente as preocupações do gerente e esteja aberto a sugestões. Proponha uma revisão conjunta da estratégia, incorporando feedback para otimização contínua e melhor alinhamento com os objetivos da empresa.

Eu faço a análise sistêmica do cenário para poder abordar as objeções de forma eficaz. Também aplicar as soluções com métricas para ir medindo as ações aplicadas.

Start by showing understanding: "Your concern is valid, and it’s important we all feel confident in the strategy. Let’s explore what might not be working as expected." Discuss the approach’s foundation: "This strategy is about aligning with market trends, where personalized selling and value-driven communication matter most. It’s designed to adapt to customer needs, ensuring higher conversion rates." Propose action: "I’m open to reviewing its effectiveness and tweaking where needed to ensure it delivers results aligned with our goals." This approach shows openness, confidence in the strategy, and a willingness to collaborate for improvement.

I would first understand the rationale behind the objection to address it effectively. I would also propose a small-scale implementation of the strategy with clear success metrics to reduce risk and demonstrate its effectiveness, as some stakeholders need tangible results to offer support. Emphasize how the strategy aligns with long-term organizational goals, providing a broader perspective beyond immediate concerns. Additionally, preemptively present potential challenges and your mitigation plans, showing you’ve anticipated their perspective and are prepared to adapt.

If he questions my actions, I believe that visions and expectations are not aligned. In these cases, dialogue seems to me to be an excellent opportunity to understand and demonstrate visions, thus adjusting strategies and aligning expectations.