Members of Furniture Club make good use of AI: GH Hotel Interior Group: Artificial intelligence in interior design
AI is increasingly finding its way into creative processes such as interior design. It promise efficiency and new possibilities, but a closer look shows that AI cannot and should not replace people in our field.
Opportunities
1. Efficiency & speed
AI can run through hundreds of designs in very short time, analysing trends and creating initial room concepts. This provides us with a quick source of inspiration and allows us to focus more on fine-tuning and personalising the designs.
2. Data-supported decision-making
AI tools analyse large amounts of data and can provide valuable market insights, i.e. identifying colours, materials and furniture elements that are particularly popular with certain target groups. This would allow us to adapt our designs for serviced flats or hotel rooms accordingly.
3. Sustainability
AI-driven databases can identify materials that are environmentally friendly, durable or recyclable - significantly enhancing our advice and optimising the environmental footprint of a project.
Risks
1. Loss of the creative signature
Interior design depends on the personal signature and the designer's empathy for the uniqueness of a project, while AI rather standardises designs. The use of AI may lead to more interchangeability and loss of individual nuances - something that GH Hotel Interior Group sees as an indispensable part of our work.
2 Data protection
Particularly in our industry, where trust plays a crucial role, customers may be concerned that their personal data, such as preferences and usage habits, are being analysed by algorithms. Mindfulness is required here to ensure privacy and maintain our customers‘ trust.
3. Lack of emotional intelligence & spatial awareness
The best designs are not created through data analyses alone, but by understanding the emotional needs of our customers. An experienced designer understands the subtle interplay of space and mood – i.e. how lighting and textures in a lobby create a sense of well-being. AI lacks these nuances, resulting in sterile and impersonal designs.
Conclusion: AI as a tool - not a replacement
AI offers exciting opportunities to support our work, but service, creativity and personalised advice - top priorities at GH Hotel Interior Group – can only be realised by people who understand the complex needs of each customer. The risk of diminishing appreciation for the latter is real as AI advances, but the soul and identity of a space will always remain the result of genuine, human creativity and experience of interior designers.
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Please rely on Furniture Club - Made in Germany as a "one-stop network for interior solutions". Discover the whole range of solutions for various kinds of interiors by Furniture Club members www.furnitureclub.de.
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