FOCUS Bikes

Say hello to the all-new FOCUS JAM² https://lnkd.in/eNinPWP5 Designed for pure versatility, it delivers everything you need for the ultimate trail adventure. Whether you're on a smooth flow line or tackling a challenging trail, the JAM² boosts your confidence with balanced geometry and intuitive handling. Its firm and reactive suspension provides a playful ride that brings a smile to your face, while the 2.6" tires and powerful 200 mm brakes ensure absolute control and safety, even in tricky situations. One of its standout features is the flexible battery capacity. Equipped with a standard 600 Wh battery, the frame accommodates a larger 800 Wh battery and is compatible with a range extender, boosting your capacity to an impressive 1050 Wh for longer adventures — all without compromising its sleek silhouette. With smooth welds, an elegant two-tone paint job, and powered by the new Bosch Performance Line CX Gen. 5, the JAM² offers reliable support. Smart system compatibility and the integrated display keep you informed and focused, ensuring nothing stands in the way of your maximum trail fun.

We just launched the new THRON²! Our product manager Stixi explains all the key details in this video (subtitles available!) 🎥 Watch now! https://lnkd.in/dVz5cKyG

Missed it? We took the new THRON² on an adventure! Come along for the ride ✨ https://lnkd.in/dYw9_Mkw

Say hello to the THRON² – Your E-MTB for Every Adventure! https://lnkd.in/dsjnmFUK Who says the real fun starts on the way down? With the THRON², the adventure is also about the climb. Steep ascents feel effortless, thanks to plush suspension that smooths out every root and rock, while long chainstays keep you steady and in control. No more skidding or unexpected slips – Bosch ABS automatically adjusts brake pressure to keep you stable, even on loose gravel and wet trails. Stay confident, no matter how technical the terrain gets. The Bosch Flow App, LED Remote, and a large display keep your ride data at your fingertips – track your route, monitor battery life, and stay in control. Hidden Apple AirTag/Chipolo mounts and the Bosch ConnectModule add an extra layer of security, so your bike stays safe. The THRON² is sleek, silent, and EQP-ready. Add fenders, racks, and more to make this bike your perfect all-rounder, whether you're chasing adventure or commuting in style. With 600 Wh or 800 Wh battery options – and the PowerMore 250 Wh Range Extender for even more juic – you’ll never cut a ride short. Quick battery swaps mean the adventure never has to end. The THRON² isn’t just about getting there – it’s about making the journey the best part of the ride. Where will it take you next?

Stop the scroll on all those business updates and "lessons learned" posts, here’s something for the soul! https://lnkd.in/dc8aBx9V Take a break and watch the VAM² SL Dreambuild XXL! 🎥🔧 Matze walks you through building the FOCUS VAM² SL from scratch, sharing tons of Swabian DIY knowledge and pro tips. (P.S.: Where there’s a lot to share, there are also a lot of subtitles! 😅 We’re still working on them, but stay tuned!)

The best projects start with a simple thought: "What if we just did this…?" 🤔 This was one of those moments. And we had an absolute blast bringing it to life! 🎬 https://lnkd.in/dD3GTJqd

With us, you’ll never ride alone! That’s why we’re excited to partner with the BIKE Film Tour, sharing the same passion for inspiring people to get on their bikes 🙌 

Working Student Graphic/Communication Design (all genders) – Let’s create! 🚀 https://lnkd.in/dMdA5ncT You love bikes and strong design? Then let’s roll! We’re looking for creative support to bring our brand to life – from bike launches to social content, print & events. If you have fresh ideas, a great eye for aesthetics, and know your way around Adobe Suite, we want you on board! At FOCUS, you’ll get flexible hours, a creative team, exciting projects, and of course – group rides. Plus, sweet employee discounts on your dream bike. :) Sounds like you? Apply now via our online application form!

This year has given us plenty to reflect on and even more to be thankful for. As 2024 wraps up, we’re embracing gratitude while looking forward to new opportunities – on the trails, the roads, and in our partnerships with you. In the midst of the holiday rush and expectations, we at FOCUS Bikes want to take a moment to express our heartfelt THANK YOU. We also acknowledge that this season isn’t easy for everyone. If you’re finding it challenging, know that you’re not alone. Take a moment for yourself—whether it’s a peaceful ride, some quiet reflection, or time spent with those who matter most. Thank you for being part of our journey this year. Whatever your plans for the holidays, we wish you strength, serenity, and meaningful moments. Here’s to a strong and inspiring 2025. 🚴♂️🚴♀️ #focusbikes #ridetogether #ridebeyond

Trails don’t build themselves — passion does! 💚 Check out this inspiring video about Alexander Lukasch and Mountainbike Stuttgart e.V.’s work to create legal trails in Stuttgart. https://lnkd.in/gh9y-kJh