IK Industrievereinigung Kunststoffverpackungen e. V. hat dies direkt geteilt
🌍♻️ Recyclability: The Key to a Circular Economy As sustainability takes center stage, the German Packaging Act (Section 21) and the newly implemented European Packaging Regulation (PPWR) are paving the way for a more circular future in the packaging industry. Mara Shirinda Hancker, Managing Director Communications at IK Industrievereinigung Kunststoffverpackungen e. V.(German Association for Plastics Packaging and Films), shares her vision for how these changes can drive innovation and meaningful progress in our latest K Mag article. Besides the focus on combating greenwashing by ensuring objective criteria for packaging materials and focusing on genuine circular solutions, she also emphasizes that the use of post-consumer recyclates (PCR) is key, but meeting ambitious targets for 2025 requires more collaboration between policymakers, industry and consumers. 👉 But read more for yourself in our latest K Mag Article! LINK in the comments! 🙌