Knowunity

𝗕𝗿𝗲𝗮𝗸𝗶𝗻𝗴 𝗡𝗲𝘄𝘀: 𝗜𝘁’𝘀 Knowunity 𝗞𝗻𝗲𝘄𝘀 The feel-good Knowunity review round-up you never knew you needed…until now. Let’s give some context first, shall we? Our very own Market Operations and Community Lead Ruth Whitehouse graces us every month with a video to kick-off of our Friday afternoon All-Hands. It’s a serotonin boost right before we get down to business. Lucky for all of you, we are sharing a sneak peek featuring five star Knowunity reviews from Greece, one of our newly launched countries. We could watch this all day honestly…luckily we are in possession of the five minute version 👀😍

𝗗𝗲𝘀𝗶𝗴𝗻 𝗮𝘁 𝗞𝗻𝗼𝘄𝘂𝗻𝗶𝘁𝘆: 𝗜𝘁’𝘀 “𝗻𝗼-𝗻𝗼𝗻𝘀𝗲𝗻𝘀𝗲” When it comes to designing for students, Oleg Kostyrev, our UX/UI Designer, doesn’t beat around the bush. He told us that in order to “put the students first” (one of our core values!) we need the highest quality design standards. His answer is no surprise over here. After all, Oleg joined Knowunity for what he calls our “no-nonsense attitude” and our “passion for improvement.” We’d say he fits right in 😉 With Knowunity growing at full speed (just wait until you hear about the next country we’re launching in! 👀), Oleg highlighted why keeping design quality top-notch is crucial as we scale. But we have to be honest - the real magic? It’s in Oleg’s incredible designs, which he’s showcasing proudly right below 👇🏻 We’re lucky to have you on the team, Oleg!

𝗠𝗮𝘆 𝘁𝗵𝗲 𝗼𝗱𝗱𝘀 𝗲𝘃𝗲𝗿 𝗯𝗲 𝗶𝗻 𝗼𝘂𝗿 𝗳𝗮𝘃𝗼𝗿 👀 🏹 Gen Z marketers, this one’s for you. Our social media team at Knowunity (shoutout to Abigail Ebanks, Anna Jausch & team!) has been absolutely killing it on TikTok. And we have to brag on their behalf - 25+ MILLION views last month from our DACH and U.K. accounts?! We saw that one type of content was particularly beloved by our student users in the U.K. Maybe you have already guessed it…They’re loving Hunger Games x Knowunity content (and honestly, same). Check out one of our top-performing posts here: https://lnkd.in/eYhmwAbk Our purpose at Knowunity is to create a future where every student on the planet can 𝗮𝗰𝗰𝗲𝘀𝘀, 𝗲𝗻𝗷𝗼𝘆, 𝗮𝗻𝗱 𝗯𝗲𝗻𝗲𝗳𝗶𝘁 from the highest quality education. When we see comments like these 👇, we know we’re delivering on that purpose. This is why we do what we do 💙 #socialmedia #marketing #hungergames

“𝗧𝗵𝗲𝗿𝗲 𝗶𝘀 𝗻𝗼 𝗯𝗲𝘁𝘁𝗲𝗿 𝘄𝗮𝘆 𝘁𝗼 𝗹𝗲𝗮𝗿𝗻.” We are hiring for CEO Office Interns! This is a great opportunity to roll up your sleeves, tackle key strategic projects together with our leadership team, and LEARN 📈 But don’t just take it from us. We spoke with our former CEO Office Intern turned Founder’s Associate Tobias Rief about his experience 👇 Tobias joined Knowunity less than one year ago and has already made his mark. He’s taken on big projects including hiring for strategic roles and being the organizational force behind major marketing campaigns. That’s a pretty impactful way to kick-off a career. 🚀 𝗪𝗲’𝗿𝗲 𝗵𝗶𝗿𝗶𝗻𝗴 𝗳𝗼𝗿 𝗶𝗻𝘁𝗲𝗿𝗻𝘀𝗵𝗶𝗽𝘀 𝗮𝗻𝗱/𝗼𝗿 𝘄𝗼𝗿𝗸𝗶𝗻𝗴 𝘀𝘁𝘂𝗱𝗲𝗻𝘁𝘀 𝗶𝗻 𝗼𝘂𝗿 𝗖𝗘𝗢 𝗢𝗳𝗳𝗶𝗰𝗲 𝗮𝘀 𝘄𝗲𝗹𝗹 𝗮𝘀 𝗼𝘂𝗿 𝗣𝗲𝗼𝗽𝗹𝗲 𝗮𝗻𝗱 𝗘𝗻𝗴𝗶𝗻𝗲𝗲𝗿𝗶𝗻𝗴 𝘁𝗲𝗮𝗺𝘀. 𝗪𝗲’𝗱 𝗹𝗼𝘃𝗲 𝘁𝗼 𝗵𝗲𝗮𝗿 𝗳𝗿𝗼𝗺 𝘆𝗼𝘂! 👇 𝗦𝗲𝗻𝗱 𝘆𝗼𝘂𝗿 𝗿𝗲𝘀𝘂𝗺𝗲 𝘁𝗼 𝗰𝗮𝗿𝗲𝗲𝗿𝘀@𝗸𝗻𝗼𝘄𝘂𝗻𝗶𝘁𝘆.𝗰𝗼𝗺. #jobs #internships #impact #Knowunity

We 💙 thinc! This week, we had the pleasure of welcoming thinc! from the University of Mannheim to our HQ as part of their Berlin Journey, a student trip where they visited startups throughout the city. During their visit, our founder & CEO Benedict Kurz kicked things off with an introduction to Knowunity, followed by a Q&A where students came prepared with some seriously sharp questions. Then, we flipped the script. The group tackled a case study on Knowunity’s university expansion strategy, bringing fresh perspectives and creative solutions to the table. (And yes, we were definitely taking notes. Thanks for the insights! 😉) Over the years, we’ve welcomed many thinc! members into our team (shoutout to Jonas Muth, Max Kissel, Vân Anh Chu, and David Franken Villa!). Internships at Knowunity are a real learning experience. Just ask Jonas Muth, John Müller, and Simon Matthä, who shared insights into their projects during the visit. 🚀 𝗪𝗲’𝗿𝗲 𝗵𝗶𝗿𝗶𝗻𝗴 𝗳𝗼𝗿 𝗶𝗻𝘁𝗲𝗿𝗻𝘀𝗵𝗶𝗽𝘀 𝗮𝗻𝗱/𝗼𝗿 𝘄𝗼𝗿𝗸𝗶𝗻𝗴 𝘀𝘁𝘂𝗱𝗲𝗻𝘁𝘀 𝗶𝗻 𝗼𝘂𝗿 𝗖𝗘𝗢 𝗢𝗳𝗳𝗶𝗰𝗲, 𝗘𝗻𝗴𝗶𝗻𝗲𝗲𝗿𝗶𝗻𝗴, 𝗣𝗲𝗼𝗽𝗹𝗲, 𝗼𝗿 𝗦𝗮𝗹𝗲𝘀 𝘁𝗲𝗮𝗺𝘀. 𝗪𝗲’𝗱 𝗹𝗼𝘃𝗲 𝘁𝗼 𝗵𝗲𝗮𝗿 𝗳𝗿𝗼𝗺 𝘆𝗼𝘂! 👇 𝗦𝗲𝗻𝗱 𝘆𝗼𝘂𝗿 𝗿𝗲𝘀𝘂𝗺𝗲 𝘁𝗼 𝗰𝗮𝗿𝗲𝗲𝗿𝘀@𝗸𝗻𝗼𝘄𝘂𝗻𝗶𝘁𝘆.𝗰𝗼𝗺. And a big thank you to thinc! for stopping by! We don’t want to assume, but… you love us as much as we love you, right? 😉 #HappyValentinesDay

✅ 𝗧𝘄𝗼 𝗺𝗼𝗿𝗲 𝗘𝘂𝗿𝗼𝗽𝗲𝗮𝗻 𝗰𝗼𝘂𝗻𝘁𝗿𝗶𝗲𝘀, 𝘂𝗻𝗹𝗼𝗰𝗸𝗲𝗱! We’ve officially launched in 🇬🇷 𝗚𝗿𝗲𝗲𝗰𝗲 and 🇷🇴 𝗥𝗼𝗺𝗮𝗻𝗶𝗮 and the early signs are pointing to success! We are #5 in the App Store in Romania today 👀 Europe’s fastest-growing AI learning companion is now in the hands of even more students… and 𝘁𝗵𝗲𝘆 𝘀𝗲𝗲𝗺 𝘁𝗼 𝗹𝗼𝘃𝗲 𝗶𝘁 if this review 👇 is anything to go by. Where should we launch next? Drop your thoughts below! #Knowunity #Expansion #AI #EdTech #NewMarkets

🚀 𝗝𝗼𝗶𝗻 𝗞𝗻𝗼𝘄𝘂𝗻𝗶𝘁𝘆 & 𝗘𝗮𝗿𝗻 𝗘𝗾𝘂𝗶𝘁𝘆 🚀 At Knowunity, we don’t just recognize top performers - we make them 𝗼𝘄𝗻𝗲𝗿𝘀. That’s why we launched 𝙄𝙢𝙥𝙖𝙘𝙩 𝙩𝙤 𝙀𝙦𝙪𝙞𝙩𝙮, our new performance-based ESOP program. Here are the key details 💡 🔹 Every four months our top performers earn ESOP shares 🔹 Over time each employee can increase their Knowunity shares 🔹 Bi-monthly feedback check-ins help to stay aligned on growth & impact and what it means to be (or become) a top performer The more impact our employees drive, the more ownership they build. That means that with each meaningful contribution they get a real stake in Knowunity’s success. How about that? 💼 Ready to roll up your sleeves, drive impact, and build out your own share portfolio? We’re hiring! 🚀 https://lnkd.in/empC7vUc #JoinKnowunity #ImpactToEquity #ESOP #Hiring #OwnYourGrowth

𝗔 𝗞𝗻𝗼𝘄𝘂𝗻𝗶𝘁𝘆 𝗳𝗶𝗿𝘀𝘁... 𝗧𝗪𝗢 𝗖𝗼𝗿𝗲 𝗩𝗮𝗹𝘂𝗲𝘀 𝗖𝗵𝗮𝗺𝗽𝗶𝗼𝗻 𝗔𝘄𝗮𝗿𝗱 𝘄𝗶𝗻𝗻𝗲𝗿𝘀 𝗶𝗻 𝗼𝗻𝗲 𝗺𝗼𝗻𝘁𝗵! 🎉 For the first time in Knowunity's history, we’re celebrating two incredible team members as our Core Values Champion Award winners: Flutter Engineers Paul Pop and André Ranito! 🏆🚀 Paul and André are part of our Monetization Squad, working every day to strike the balance between free and premium features to ensure that Knowunity remains both accessible and sustainable for students worldwide. They earned this month’s award for their ownership and proactive approach with testing new features and tackling tickets with speed and precision. That sounds a lot like embodying two of our core values: ‘roll up your sleeves’ and ‘be fast, not perfect.’ Since this was a special occasion, we decided to have Paul and André answer questions about each other while also giving insights into what it is like to be an engineer at Knowunity! Check out what they had to say 👇 By the way, if you’d like to join Paul and André in #Engineering at Knowunity, we are hiring for a Product Engineer: https://lnkd.in/egksky4g

🚨 𝗠𝗼𝘀𝘁 𝗽𝗮𝘆𝘄𝗮𝗹𝗹𝘀 𝗮𝗿𝗲 𝗹𝗲𝗮𝘃𝗶𝗻𝗴 𝗺𝗼𝗻𝗲𝘆 𝗼𝗻 𝘁𝗵𝗲 𝘁𝗮𝗯𝗹𝗲. 🚨 Luckily, our Senior Product Manager for Monetization, Martin Schreiter, shares posts every week breaking down tactics that work, ones that don’t, and how top apps can improve. Today, he analyzed fitness app Ladder’s paywall strategy - diving into how they use nudging techniques to influence user decisions. But here’s the real question: Are these tactics actually driving conversions, or just creating noise? 🤔 Check out his latest #paywallteardown for his thoughts on the matter. And then let us know: 𝗪𝗵𝗶𝗰𝗵 𝗮𝗽𝗽 𝘀𝗵𝗼𝘂𝗹𝗱 𝗵𝗲 𝗱𝗶𝘀𝘀𝗲𝗰𝘁 𝗻𝗲𝘅𝘁? 👇💬

𝗚𝗿𝗲𝗮𝘁 𝘀𝗮𝗹𝗲𝘀 𝘁𝗲𝗮𝗺𝘀 𝗮𝗿𝗲𝗻’𝘁 𝗯𝗼𝗿𝗻 - 𝘁𝗵𝗲𝘆’𝗿𝗲 𝗺𝗮𝗱𝗲 🎯📞 This week, our Sales Team had the incredible opportunity to learn from Markus Eilers, a seasoned sales leader and expert coach. As the Chief Revenue Officer at smapOne AG, Markus brought a wealth of knowledge to our all-day workshop. Together, we took a deep dive into every stage of the sales process at Knowunity. 💡 𝗛𝗲𝗿𝗲 𝗮𝗿𝗲 𝟯 𝗶𝗻𝘀𝗶𝗴𝗵𝘁𝘀 𝘁𝗵𝗮𝘁 𝗿𝗲𝗮𝗹𝗹𝘆 𝗰𝗮𝘂𝗴𝗵𝘁 𝗼𝘂𝗿 𝗮𝘁𝘁𝗲𝗻𝘁𝗶𝗼𝗻: 🔹 “Mirroring” is an effective tool when you want to better engage someone you’re communicating with 🔹 Investing in building relationships > Investing in perfecting content 🔹 Give thought to how you are framing questions. If you want someone’s time, try asking: “Is now the worst time to speak with you?” Beyond frameworks and strategies, the biggest takeaway was clear: 𝗰𝗼𝗻𝘁𝗶𝗻𝘂𝗼𝘂𝘀 𝗹𝗲𝗮𝗿𝗻𝗶𝗻𝗴 𝗶𝘀 𝗸𝗲𝘆 𝘁𝗼 𝗺𝗮𝘀𝘁𝗲𝗿𝗶𝗻𝗴 𝘀𝗮𝗹𝗲𝘀. A huge thank you to Markus for such an engaging and impactful session! 🚀 Now, it’s time to put these strategies into action. If you are also excited about growing every day (one of our core values!), then check out our Account Executive position that we are hiring for. Our Sales Team 👇 is waiting for you! https://lnkd.in/efmwQ9vg