Studio 49

Sunny days and ocean views ☀️🌊 "Sorry, can you repeat that? The sound of the waves is a bit loud today." Our #remotework perks in January: the "office" is a sunny beach for some team members, while others are bundled up in layers, complaining about the snowstorm outside. The #49ers carry #travel in their bones - it comes with the job description 😉. We’re always out and about, chasing inspiration and adventure wherever we go. Remote work means the freedom to choose where you log in. Sometimes it’s a rooftop terrace in Lisbon, sometimes it’s a hostel in Sri Lanka, and sometimes… well, let’s just say it’s wherever you want! ⛵ Check out the photos below for our team’s remotest, craziest workspaces, and let us know in the comments: What’s the weirdest, funniest, or most unforgettable spot you’ve ever worked from? Bonus points if it made your team extra jealous! 😄 #onlinemarketing #hospitality #officelife

You’re the only one back in the office, it’s the first week of January, and the possibilities are endless… 🎉   ✔️ Fritz’s desk now has a fresh cling foil makeover ✔️ Angelique’s mouse is set on permanent pause mode ✔️ A fresh set of googly eyes is watching. Everyone. From. Everywhere. 👀   Welcome back, #49ers – we’ve missed you! Here’s to a year full of laughs, pranks, and fun online marketing trends. Happy New Year!   #officepranks #officelife #hospitality #onlinemarketing

🤶🎅 Happy Holidays ❣️   As we wrap up 2024, we want to thank our incredible clients, partners, and every teammate of the Studio #49ers! You’ve been the real game-changers this year - together, we’ve scored major wins and set new #onlinemarketing standards for the #hospitality industry. 🙌   Now it’s time to enjoy a timeout, take in the holiday magic, and get ready to kick off 2025 with a bang! 🧨   From our office holiday tree to yours: Wishing you joyful celebrations, quality time with your loved ones and a fantastic New Year. 🎄 🥂   See you on the other side - let’s keep on rocking together! 💗

Meet the Team!   Lisa, also known in the office as “Shifty”, is our Communications Coordinator. We asked her all the STUDIO 49 questions and here are her answers:   【S】   Snacks – what’s the best snack out there? Lemon ice cream and anything HARIBO Germany. Anyway, sweets & desserts are always a good idea. 🍬 🍩 🎂 🍪 🍦   【T】   Travel destinations that are still on your list? Mongolia; an Italy road trip filled with pizza and gelato; I’ve always dreamed of sailing around Greenland and Norway; driving down the Pan-American Highway in an old red pickup truck… There are way too many destinations to list them all here. ⛵ 🛻   【U】 Unique talents – what’s yours? The serious one: Pushing myself as far as possible to achieve what I set my mind to. 💪 The funny one: Walking into a thrift store and ALWAYS finding something. 😇   【D】  Dream job as a child? Police officer 👮♀️   【I】 Inspiration – what or who inspires you? Too many people, moments, and encounters. Taking the route “off the beaten path,” not living the standard life, and spreading genuine kindness are huge inspirations for me in general. 💞   【O】 Online marketing – your favorite part about the job? Meeting new people and bringing fun, creative ideas to life - finding new hotel gems that could use some help with their #socialmedia. 🏨   【4】       Four of your favorites: Slow mornings ☕ Thrifting 👚 Anything creative 🧵 🎨 📸 Pancakes with whipped cream and strawberries 🍓 (Best when all four are combined in one day 🤫) 【9】  Nine-word sentence that describes you best: Always wearing stripes and happiest next to the ocean. 🌊

It's December, time to start spreading the Christmas cheer! So, we decided to get the party started with the Studio #49ers and the Sandgrain crew! 🎄   We went to Schwarze Heidi for some delicious fondue, followed by a little friendly competition with pool and darts. Safe to say, we’re still recovering from a serious cheese coma – too delicious to resist. 🧀 Gifts were given in a round of Secret Santa (or “Wichteln” as we would say) and you would never guess what present hit the nerve and got us all rolling on the floor laughing, but feel free to take a guess. 😉🎅   Good food, lots of laughs, and the perfect way to take a breather after a busy year filled with game-changing ideas for #hospitality and many #onlinemarketing adventures. Here’s to all the exciting things waiting for us in the new year! 🥂🎁   #officelife #merrychristmas Shanice Körber Fritz Dickamp Angelique Walther Mari van den Bogaard Yamina Al-Asadi Theresa Lugert Nils-Arne Tamm Larissa San Stefano Alaimo Alfie Mor Lisa F. Volkmann Julie Alexander Rebecca Berking Moritz Kluth Tobias Gruber

This month, Team SMACK explored many facets of hospitality and even ventured into the fashion world. 👜 Pier Paolo Righi, CEO of KARL LAGERFELD, shared how the brand has evolved since Karl’s passing, staying true to his visionary approach to luxury and creativity. The conversation was packed with style and insider details, including their latest move into hospitality with plans for #brandedresidences. Imagine stepping into a space that perfectly captures Lagerfeld’s iconic, timeless style—glamorous, elegant, and definitely no sweatpants allowed. 😉 🏨 Felicity Black-Roberts, Senior Vice President at Hyatt Hotels Development EAME, shared her insights on the evolving hotel investment landscape across Europe and the Middle East at the Future Hospitality Summit in Dubai. She discussed how Hyatt is positioning its brands to meet the unique needs of acquisitions while offering hotel owners the benefits of global brand recognition, loyalty programs, and operational expertise. 🌱 Paul Griep, Director of Alumni & Industry Relations at Hotelschool The Hague, introduced the #SustainableHospitalityChallenge on this month’s Ask Me Anything. Team SMACK caught him in front of the camera to learn more about this global student competition, that encourages the next generation of hoteliers to develop innovative, #sustainable solutions for the industry. As always, they also snuck in a couple of personal questions. ☕ Mieke Berkers, Director of European Business Development at Montgomery Group, kicked off the first-ever Breaktime episode with Mari, giving us the inside scoop on the Independent Hotel Show Munich making its debut in Germany. Team SMACK also took a little field trip to explore the trade show in person - meeting inspiring exhibitors, attending thought-provoking panel discussions, and seizing great #networking opportunities. As we head into a final sprint for an incredible 2024, team SMACK Hospitality is already brewing up ideas for 2025. Exciting things are on the horizon - stay tuned! #Onlinemarketing #HospitalityPodcast

The #49ers were on tour again 🚅   This time we were at the first-ever Independent Hotel Show Munich. We loved exploring all the different exhibitors, taking in all the inspiration from panel discussions and connecting with cool people who rock the #hospitality world.   There were many great panels and a lot of insights to take home - from “Why big hotel chains are stepping into the niche market of boutique hotels” to Fritz’s session on stage, sharing “10 tips on managing your online reputation as a hotel” - the inspo tank is filled to the max.   Here are our favorite takeaways: 💡 𝐒𝐭𝐚𝐟𝐟 𝐜𝐨𝐚𝐜𝐡𝐢𝐧𝐠: Haus im Tal is working with a coach to help team members cope with struggles in work and life.  🌍 𝐀𝐈 s𝐮𝐩𝐩𝐨𝐫𝐭: Caroline von Kretschmann pointed out that AI is revolutionizing everything. Even the way we tackle food waste and purchasing decisions. That's a time and money saver!  📣 𝐁2𝐑: Business to recruitment is the new buzzword signaling a shift toward building authentic, lasting relationships with employees while finding creative ways to communicate your brand to attract and retain future talent.   A huge thank you to Mieke Berkers and her amazing team at the Montgomery Group for organizing such a fantastic event and congratulations to all the award winners! 🏆   #boutiquehotels #hospitalityevents

𝐌𝐞𝐞𝐭 𝐭𝐡𝐞 𝐓𝐞𝐚𝐦!   Larissa San, also known around the office as “Larrylicious” is one of our Junior Marketing Coordinators and part of the Online Marketing team at Studio 49.   We asked Larissa all the STUDIO 49 questions and here are her answers:   【S】   Snacks – what’s the best snack out there? I love, love, love the Milka Tender cake snack. If you haven’t tried it yet, you most definitely should! (Caution: you may get addicted to them.) 🐄   【T】   Travel destinations that are still on your list? NEW YORK CITY! Has always been my dream to visit NYC and I’m looking forward to doing so very soon. 🏙   【U】 Unique talents – what’s yours? I can't name them all... but at karaoke, I'm ripping you OFF.🎤   【D】  Dream job as a child? I always wanted to be Hannah Montana, get the best of both worlds, but I chose to go for a dual course of study instead.📚   【I】 Inspiration – what or who inspires you? A lot of people but all-in-all, anyone who has been through a lot, still picked themselves up and is putting in hard work to reach their goals. 👊   【O】 Online marketing – your favorite part about the job? Creating badass reels! 📹   It's for sure the creative part and especially content production – from designing a plan on what content we’re creating, to being behind the camera capturing everything and editing afterwards, until you get to see the finished product on all the social media channels.   【4】       Four of your favorites: 😁 Laughing 🎵 Music 🛍 Shopping ✈ Traveling   【9】  Nine-word sentence that describes you best: Don’t let looks deceive you, I will bite back. 😇

𝐎𝐮𝐫 𝐭𝐨𝐩 5 𝐭𝐫𝐚𝐯𝐞𝐥 𝐭𝐫𝐞𝐧𝐝𝐬 𝐟𝐚𝐯𝐨𝐫𝐢𝐭𝐞𝐬 𝐟𝐨𝐫 2025 🌍   What do these trends mean for us in #hospitality and #onlinemarketing? We sourced through the latest travel trend reports with this question in mind, selecting our favorites that offer both serious marketing potential and lots of fun.   Here are our highlights: 🍸 𝐅𝐫𝐨𝐥𝐥𝐞𝐚𝐠𝐮𝐞𝐬: When work meets play - guests bring along their work besties on #bleisure trips. Think of the “on tour” content and office-bestie stories waiting to happen! 🛌 𝐇𝐮𝐫𝐤𝐥𝐞-𝐃𝐮𝐫𝐤𝐥𝐢𝐧𝐠: The art of guilt-free lounging, where a cozy #hotel bed becomes the main attraction. Perfect for showcasing your hotel’s ultimate comfort moments! 🎨 𝐒𝐤𝐢𝐥𝐥𝐜𝐚𝐭𝐢𝐨𝐧𝐬: Unique hands-on #experiences where guests pick up new skills while unwinding. A win for hotels that offer classes, workshops, or immersive cultural encounters. 🍲 𝐂𝐮𝐥𝐢𝐧𝐚𝐫𝐲 𝐐𝐮𝐞𝐬𝐭𝐢𝐧𝐠: Flavor #adventures, where travelers become “menu explorers.” Tasting tours, chef’s specials, and foodie journeys are all prime for guest-generated content. 🌱 𝐉𝐎𝐌𝐎 𝐨𝐯𝐞𝐫 𝐅𝐎𝐌𝐎: Embracing slow #travel and the "joy of missing out" – simplicity it is. Highlight your spaces for relaxation and mindful moments, inviting guests to truly unwind.   These #traveltrends offer fresh ways to connect with travelers who seek meaningful, memorable experiences. For the #hospitalityindustry, it's about curating experiences around comfort, curiosity, and connection in 2025. In the #onlinemarketing world, we can create content that captures the thrill of Skillcations or the coziness of Hurkle-Durkling – bringing the newest adventures right to the guest’s feeds! A bold era of traveling is up on us and the new introduced vocabulary is here to stay 😉

Monthly update from the boss incoming ➡   After kicking off October with an epic trip to the Future Hospitality Summit, some epic podcast episodes with team SMACK Hospitality and fueled by Dubai’s magic, we are all set to rock the last two months of the year.   You are thinking about a career switch? Ready for the best office radio around and the strongest Whatsapp sticker game ever seen in a work group? Then come join the team and become a #49er! Slide into our DMs or send us an email at mail@studio-49.com - we can't wait to meet you! 📧   And now, the 𝘳𝘦𝘢𝘭 question: Are you Team Mac or Team Windows? Let us know down below!   #hospitality #onlinemarketing #officelife