LOTTA LUDWIGSON

Instead of Black Friday, We Celebrate Green Friday At LOTTA LUDWIGSON, we are choosing Green Friday over Black Friday. 🌿 Green, not just for our commitment to sustainability, but also for our love of the most timeless color: sage green. This is not about crazy discounts or aggressive sale cycles (which we all witness during Black Month)—it’s about celebrating timeless pieces crafted with care and designed to last. As part of our Green Friday celebration, we are launching one exclusive sage green piece today (link in comments)—a true addition to your wardrobe that reflects our values of sustainability and quality. Plus, for the first time, you’ll find curated bundles to make your green choices even easier. Instead of fleeting deals, we offer beautifully crafted, long-lasting pieces that are meant to be cherished for years to come. 💚 Join us in celebrating timeless fashion with purpose. Have you already discovered our newest Lotta Ludwigson edition in sage green? 🌱

Introducing Our Cashmere & Wool Accessories Collection – Pre-Order Now! As autumn sets in, we’re excited to announce the pre-order launch of our new cashmere & wool scarves and beanies! 🍂✨ For the next two weeks (until 3rd of November), you can secure these timeless pieces at exclusive pre-order prices and wrap yourself in coziness. Here is why you will love them: - 100% Cashmere Scarves: Pure softness & luxury. - Cashmere-Wool Blend Scarves: Cozy for every day. - 100% Cashmere Beanies: A timeless essential. - Oversized Design (50cm x 200cm excl. fringes). - Unisex & One-Size: Made for everyone. Perfect for gifting or treating yourself this season! 🎁 How Pre-Order Works: 1️⃣Pre-Order now (or until the 3rd of November) to secure special prices. 2️⃣ We only produce what you order. 3️⃣ Receive your pieces in mid-November.

From Grandmothers to Trailblazers: LOTTA LUDWIGSON in Brigitte’s 70th Anniversary Edition We are beyond thrilled to share that our black-and-white color-block blazer (limited edition) was featured in Brigitte magazine’s 70th-anniversary issue! For generations, Brigitte has been a name synonymous with fashion - from our grandmothers' era to today’s bold, empowered women. To celebrate this milestone, Brigitte invited real readers to experience a stunning "before and after" makeover, as editor-in-chief Susanna Riethmüller put it, “extra glamourös von Kopf bis Fuß.” One of these transformations happened in our very own LOTTA LUDWIGSON blazer, and seeing this incredible woman light up in her new, oversized ALVA look was a powerful moment. For us, this isn’t just about fashion - it’s about values. Watching her stand tall, proud, and comfortable in a piece designed to empower felt like a true victory. Fashion is more than clothes - it’s a reflection of who we are, how we show up, and what we stand for. Being part of Brigitte’s journey from timeless elegance to modern empowerment aligns perfectly with what we believe at LOTTA LUDWIGSON: that every woman should wear her values. 💫 Here’s to more bold, value-driven choices! #WearYourValues #LottaLudwigson #BrigitteMagazine #SustainableFashion #EmpoweredWomen

Another Press Day in Hamburg We just wrapped up another intense but rewarding press day in Hamburg, and we couldn’t be more excited about the connections made and the future ahead! 🚀 For those of you who might wonder, what exactly happens on press days? 🤔 On these days, we meet with key journalists, editors, bloggers and content creators to share our brand's story, philosophy, sustainability approach, vision and values. It’s an opportunity to showcase our latest collection, highlight the impact of our circular fashion mission, and most importantly, connect with people who believe in the same principles we do: sustainability, empowerment, and style that lasts. 🌿✨ While the hours are long and the press day really intense, it’s all worth it when we see how much LOTTA LUDWIGSON resonates with those who want to wear their values. Seeing the excitement on people's faces and hearing their thoughts helps fuel our journey forward. Stay tuned for new magazine features coming soon! 🙌 Who else could help us spreading the word of circularity & sustainability in the textile and fashion industry in media? Picture: here, Charlotte Piller explains how our key values such as female empowerment & diversity are visualized on our organic silk scarf made at Lake Como, Italy.

✨ 𝐀𝐔𝐆𝐔𝐒𝐓 𝐒𝐏𝐄𝐂𝐈𝐀𝐋! 𝐒𝐮𝐦𝐦𝐞𝐫 𝐢𝐬 𝐡𝐞𝐫𝐞, 𝐚𝐧𝐝 𝐬𝐨 𝐢𝐬 𝐯𝐚𝐜𝐚𝐭𝐢𝐨𝐧 𝐬𝐞𝐚𝐬𝐨𝐧!✨ While some are already lounging on the beach or exploring the mountains, others are counting down the days until their much-anticipated holiday finally begins. What better way to celebrate than with our special summer offer in August: receive a small value scarf (45cm x 45cm) with every LOTTA LUDWIGSON purchase and elevate your vacation style. Let the adventures begin, near or far. Simply add your favorite value scarf to the cart and enter the code: Summergift to get a free scarf (while supplies last). With this gift we want to say thank you for joining and supporting our journey towards a more sustainable fashion industry. #summergift #augustspecial #thankyou

𝐑𝐞𝐜𝐞𝐧𝐭 𝐦𝐞𝐝𝐢𝐚 𝐜𝐨𝐯𝐞𝐫𝐚𝐠𝐞 𝐟𝐞𝐚𝐭𝐮𝐫𝐢𝐧𝐠 𝐋𝐎𝐓𝐓𝐀 𝐋𝐔𝐃𝐖𝐈𝐆𝐒𝐎𝐍  In the past few weeks, LOTTA LUDWIGSON has been featured in several renowned print media outlets. For small brands like us, being featured (without paying for it) in major publications is a huge milestone. Media coverage provides exposure and helps us reach a broader audience. However, the significance of such features extends beyond the success of individual brands. When sustainable fashion is spotlighted in mainstream media, it helps to normalize and elevate sustainable choices. Why it's important? 1. Raising Awareness: Mainstream media coverage brings sustainable fashion into the public eye, educating consumers about the environmental and social impacts of their purchasing decisions. 2. Driving Demand: As more people learn about sustainable fashion, demand for eco-friendly products increases. This drives innovation and encourages more brands to adopt sustainable practices. 3. Shifting Perceptions: Featuring sustainable fashion in high-profile magazines helps to dispel the myth that eco-friendly clothing is niche or lacking in style. It shows that sustainability and fashion-forward design can go hand in hand. We believe that with continued support from the media, we can contribute to bring sustainable fashion out of the niche, creating a future where style and sustainability are inseparable. What is your favorite magazine? Where would you like to see LOTTA LUDWIGSON featured next?

We are thrilled to share that we have been featured on FashionUnited as a label to watch! The article delves deep into our journey, vision, and what sets us apart in the fashion industry. We invite you to enjoy the read and get an insider's look at our story. https://lnkd.in/ev2wrmvz

Meet our new ALVA collection ✨ – a fusion of sophistication, versatility, and timeless elegance. Crafted for the modern woman who values sustainability and style, ALVA stands as a symbol of confidence and courage. Each piece is thoughtfully crafted with a circular fashion approach, defining slow luxury, making a statement going beyond trends and embracing elegance with purpose. Who is ready to rock these bold statement pieces? 😍 Let us know! 💬 #alvacollection #newdrop #launch #launchday #newdrop #newin #colorblock #statementpiece #sustainablesuits #slowluxury #lottaludwigson

We are are thrilled to unveil our latest drop at LOTTA LUDWIGSON on Tuesday, May 7th! After 1.5 years of research & development, dedication and passion we are finally launching our new suit style! ✨✨✨ This day also marks the first anniversary of our online shop, and we couldn't be more excited to celebrate it with you by introducing an extraordinary drop. If you want to be ahead of the curve and gain exclusive early access to the new collection this Sunday evening (May 5th) before the official launch, sign up here: https://lnkd.in/emkMNYDD PS: Here’s a little sneak peek. Stay tuned! 👇 #launch #comingsoon #newdrop #markyourcalendars

Mark your calendars and celebrate with us our first online shop anniversary with an extraordinary drop coming your way! Tuesday, 7th of May! Stay tuned for updates, mark your calendars because this launch is going to be lit! Don‘t miss out!