Digiday+ Future of TV Briefing

The Future of TV Briefing covers the latest in streaming and TV for Digiday+ members and is distributed over email every Wednesday at 10 a.m. ET.

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Future of TV Briefing: Why digital advertisers need bridge metrics for streaming

This week’s Future of TV Briefing looks at why performance-minded, digital-leaning advertisers need help crossing over as traditional TV metrics subsume streaming.

June 26, 2024

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