Based in Copenhagen, SYBO is a mobile games studio founded in 2010 and best known for its hit endless runner game, Subway Surfers. As the most downloaded game of all time, Subway Surfers surpassed over 4 billion lifetime downloads in early 2023. In addition to its flagship Subway Surfers game, SYBO has launched game titles, including Subway Surfers Blast, Subway Surfers Tag, Subway Surfers Match, and Blades of Brim.
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The SYBO office is buzzing after summer vacations! 😎 Located in the heart of Copenhagen, the office is a great place to work and for our SYBOnians to be creative and innovative, have fun, and make awesome coffee. The office has loads of plants, graffiti, and fun games. The office is an homage to the graffiti and skateboarding culture on which Subway Surfers is based. 🛹 #MobileGames #SubwaySurfers #GamesDK #Copenhagen
We’re thrilled to share our CEO, @Mathias Gredal Nørvig, is speaking at GDC 2025! 🎮 Alongside leaders from the @United Nations Environment Programme and @Ustwo games, Mathias will share actionable insights for studios hoping to enhance their social impact efforts, but aren't quite sure where to begin. We hope to see you there! 🤩
Nearly 70% of gamers are more likely to engage with titles that incorporate social good initiatives… But how can studios launch purpose-driven activations that not only encourage real-world action, but also help reach key KPIs amidst a challenging industry landscape? I’m excited to share I’ll be joining Lisa Pak and Jennifer Estaris on stage for a panel discussion around Leveling Up Impact: How to Improve KPIs Through Purposeful Play at Game Developers Conference 2025. We’ll share actionable insights for studios hoping to enhance social impact efforts, but aren't sure where to begin. It’s such a critical time for our industry – and every industry – to have these conversations about how to protect the future of our planet, and I’m looking forward to rallying even more studios toward this collective purpose. We’re honored to put sustainability on next year’s agenda. If you’re an executive, community manager, engineer, or just curious about how to use your game’s platform to do good in a way that also achieves key business goals, we’d love to see you there. All in all, we’re honored to put sustainability on next year’s agenda – find out more about our panel below. https://lnkd.in/dQSjsn3A' #GDC2025 #SubwaySurfers #SYBO #GamingForGood
Our Head of Player Experience, Celia Zimmermann, is heading to RovioCon and speaking on the Gaming for Good Track. Get some insights on Subway Surfers, and its green activations. 🌱 Event Details ⬇️ Unlocking Green Potential: How Mobile Games Drive Environmental Action 🕑 16:40 - 17:10 Speakers: Louisa Keight, Project Manager, Playing for the Planet (host) Anissa Nehls, Product Marketing Lead, Trailmix Galina Fedulova, Lead Product Marketing Manager, Wooga Celia Zimmerman, Head of Player Experience, SYBO #RovioCon #Playing4ThePlanet #MobileGames #SubwaySurfers #SYBO
Monday, three of SYBO's quality assurance (QA) experts had the pleasure of presenting to the Games students of IT-Universitetet i København. 👾 Abbz Andaya (QA Lead), Kajal Singh (Senior QA Tester), and Mathias Stie-Svendsen (Senior QA Tester) broke down the basic principles of QA and how to make a career in it. From 'What is and what isn't QA?' to 'Why is it important to test often and early?', and 'How AI can be used to help QA?' "This is the second year SYBO's QA department has been able to present to ITU. As an alumni, it is amazing to have this opportunity to give back and discuss what we do in the game development lifecycle." - Mathias Stie-Svendsen #SYBO #ITU #SubwaySurfers #QA #VideoGames #GameDevelopment
It's amazing to be a finalist for the Google's Choice award for the Green Game Jam - Playing for the Planet Awards. 🌱🏅 Sustainability is one of SYBO's core pillars, and we're always trying to find a new way to communicate this message to our Subway Surfers players.
Now announcing the finalists of the Green Game Jam! This year was a new ask. We did something completely different by asking players to take action for the planet outside of the game, in the real world. The quality and creativity of the submissions we saw as a result however, was absolutely incredible. Be sure to tune in for the live announcement of the winners either online or in-person, by registering here: https://lnkd.in/eDd4RHmT Without further ado, the finalists are... UNEP'S CHOICE Chosen by UNEP’s Digital Transformations Team, the award for the activation that best incorporates the themes of the GGJ. Carbon Island (Tencent Games) Dragon Mania Legends (Gameloft) EverForest (Carbon Counts) June's Journey (Wooga) Sky Farm Island (MeshMinds) MEDIA'S CHOICE Chosen by a team of games media professionals, the award for the activation that excels in engaging players to learn more about the topic through great storytelling and/or thought leadership. Hay Day (Supercell) June's Journey Love & Pies (Trailmix Games) Orna: A fantasy RPG and GPS MMO (Northern Forge Studios) PUBG MOBILE (Tencent Games & KRAFTON Inc.) CALL TO ACTION Chosen by representatives of the International Game Developers Association (IGDA®) Climate SIG. Farm Ville 3 (Zynga) Klondike Adventures (VIZOR) Love & Pies PUBG MOBILE Sky Farm Island TRAILBLAZER The award for the activation that has broken out of the status quo. It has the wow effect, the unexpected. Farm Ville 3 June's Journey Love & Pies Orna: A fantasy RPG and GPS MMO PUBG Mobile NEWCOMER The award for the best activation made by a game that has not previously participated in the Green Game Jam. Farm Ville 3 Merge Mansion (Metacore) New World (Amazon Games) Orna: A fantasy RPG and GPS MMO PUBG Mobile JAM SPIRIT The award for the studio that lives and breathes the values of the Green Game Jam. Hungry Shark World (Ubisoft Barcelona Mobile ) June's Journey My Talking Tom Friends (OUTFIT7) PLAYER'S CHOICE The award which received the most amount of votes from players throughout the activation go-live period in September. Hay Day June’s Journey Love & Pies PUBG Mobile Top Eleven 2024 (Nordeus) GOOGLE'S CHOICE AWARD Open to participants whose games are available on the Google Play store, chosen by representatives from across Google teams. Dragon Mania Legends Farm Ville 3 GamePoint Bingo (GamePoint) Hungry Shark World Subway Surfers (SYBO) Once again, a huge congratulations to everyone who took part in this year's Green Game Jam. Good luck to all the finalists - and we'll see you in Helsinki!
We’re thrilled to share that Subway Surfers’ campaign with PlanetPlay and J Balvin was named the Cynopsis Gaming Tempest Awards’ 2024 Best Sustainability Initiative! 🌱 Building an in-game activation that not only entertained players but also generated a positive sentiment toward creating a greener world with a partner as talented as J Balvin was a dream come true. Huge thanks to the PlanetPlay team for your unwavering support and collaboration, and a special shoutout to Subway Surfers’ players, whose engagement allowed us to offset over 2,000 tons of carbon emissions – the equivalent of a concert with nearly 100,000 guests – in just three weeks! We’re honored that Subway Surfers’ campaigns have been recognized as the Tempest Awards’ Best Sustainability Initiative two years in a row now. More to come! 🌎💙
Join our very own María Simó Alonso, Enhancing Your Mentoring Game in the Industry, tomorrow at the Game Industry Conference. 💙 More info below! 👇 Enhancing Your Mentoring Game in the Industry, Workshop 1 - September 26th, 16:00 Mentorship is crucial for women in gaming, whether as mentors or mentees. In this session, Maria Simó Alonso, Senior Engineer at SYBO, will cover the basics of building a mentorship program. With practical advice for all career stages, the workshop aims to inspire women to actively engage in mentorship. And feel free to read more about the event here: https://gic.gd/agenda/#37 #womeningames #sybo
Who's ready for KIND OF ART? ✨ Three of our artists, Juliane Norske, Nines Amaro Gomez, and Diana Dementeva, are having talks-demos so be sure to check them out! Juliane Norske Thumbnailing Vehicles: A Solid Foundation Build a strong foundation for vehicle designs, tailored for concept art, using thumbnails. Thumbnails are tiny sketches and especially usefulfor coming up with a lot of ideas quickly. Friday 25/10 — 11:30-12:30 SAL 13 Nines Amaro Animalizing Dinosaurs An exploration in conceptualizing creatures focused in dinosaurs in a more fluid natural way, away from the old monster portrait but more scientifically aligned representation. Friday 25/10 — 15:30-17:00 SAL 13 Diana Dementeva Character Design: Creating Process Sketching and concepting characters with special attention to the stylisation and shape. A creative exploration of the features helping characters look interesting and eloquent. From rough line sketches to color blockout and slight detailzation. Saturday 26/10 — 16:15-17:45 SAL 13
#SubwaySurfers Trick or Treat release party! 🎃🥂 We threw a spooktastic get-together at our studio to celebrate our all-new 'Trick or Treat' game mode with sweets, tasty pies, and bubbles. Huge shout-out to the teams for crafting such an amazing feature in Subway Surfers. 🧡 Go play our new Trick or Treat game mode in Subway Surfers now and collect the candy before the timer runs out! 🍭 🔗 https://bit.ly/GetSurfing
Honored to have Subway Surfers nominated for the award of STILL PLAYING - MOBILE for the 42nd #GoldenJoystickAwards! There is still time to vote for your favorite games so don't miss out! 🗳️ https://lnkd.in/dWJ6CHy #subwaysurfers #sybo #goldenjoystick #videogames #mobilegames