On the road again. In Denmark, Autumn = exhibition season. During the past couple of weeks, we have therefore been busy travelling to conferences and exhibitions. As a small and still young company, it is clear that even though you feel you have a unique and superb solution catalogue, which can give actionable insights into critical water issues and save time, money and in some cases lives of livestock and people, the stuff is not automatically and easily taken up by the society and market. Telling the story behind, educating and training people on how to use the technology is super important. Luckily, this aspect is also something we greatly enjoy at WaterITech.
We have just been part of a proud sponsor team for the Danish Water & Environment conference #vandmiljøkonferencen during 24-25. October in Vejle, which was co-organized by SEGES Innovation, Danmarks Naturfredningsforening, KL, Velas and Limfjordsrådet. Here, participants could visit our booth and get to know us and our solutions. We then attended the Danish water export day at Grundfos, co-organized by the Danish Export Association, on 28. October in Bjerringbro, sharing our experiences with, and learning from, other large and small water tech companies with focus on exporting our technology to international markets. Then another exhibition together with Grundfos Foundation | PDJF as part of the Grundfos prize expo on 6. November in Bjerringbro, where we showcased our digital twin set up for monitoring and modelling the health of aquatic ecosystems. And yesterday, 8. November, we were part of the Global Youth Climate Summit at Klimatorium - Danmarks Internationale Klimacenter in Lemvig - together with Naturvidenskabernes Hus, GRUNDFOS, Danish Hydraulic Institute and ESA-astronaut Andreas Mogensen. This was a truly inspiring day, where about 500 primary and high-school students attended during the day. We had the pleasure of running hands-on sessions for around 60 high-school students, where they learned how computer models can be used to assess the impacts of future climate change on our aquatic ecosystems. Using our WaterWebTools webplatform, they realized that you do not need to be a tech wizard, or a highly specialized computer scientist, to be able to utilize the latest modelling technology. In fact, they we are able to generate a “future proof” water action plan for a Danish lake, where the nutrient load targets factor in a future warming of 2 degrees. Well done!
If you have not yet had the chance to meet us, you can still catch us at our final major outreach event this year at the Danish Water Conference organized by DANVA during 27-28. November in Kolding. Here, Anders Nielsen will present our ongoing project with DIN Forsyning and Esbjerg Kommune on real-time monitoring of E.coli bacteria – and how this can support management decisions, and ultimately help reduce the amount of beach closure days, thereby generating value for visitors and the local economy.