A continuación, te explicamos cómo puedes lanzar tu propio negocio de impresión 3D.

"Launching your own 3D printing business centered on specific vertical or studio begins with securing licensing rights from that studio. Develop unique, high-quality designs that capture the essence of beloved characters and genre. Leverage social media and online platforms to showcase your creations and build a dedicated fanbase. Stay attuned to market trends and continuously innovate to offer exclusive, must-have collectibles that resonate with their fan base and enthusiasts worldwide."

Know which audience you want to cater for. You can either explore hobbyist 3D printing or industrial 3D printing. Both have thriving markets but it is hard to cater to both. Hobbyist prints have a lower barrier for entry & require less quality standards & company infrastructure. However, it is a low-ticket market, relying on growing a large customer base with processing lots of smaller orders. Industrial printing has a large market but that comes with a high barrier for entry & stiff competition. Your revenue will either rely on steady production work or riding the wave of prototyping. Both are viable but be prepared for a lot of paperwork, audits & resources to become a strong player in the production world.

Aus meiner Sicht der Kernpunkt. Nur so kann man sich scharf in einem umkämpften Markt positionieren und sich vom Wettberb abheben. Nur ein bisschen Billiger sein ist keine Strategie!

Make a business plan that is very conservative on costs, so you do not overspend in the early days. Identify the market & industries you want to do business with. There are lots of sectors that use 3D Printing but you may find a USP in being the go-to for a certain industry. Acknowledge direct & indirect costs in your business plan, from machinery to CRM & marketing applications; there are so many costs that go into a business. There will always be someone cheaper than you so never race to the bottom on price. Acknowledge your worth as a business & learn why your customers use you instead of your competitors. Make SMART goals that have realistic projections for your business, growth is not always immediate but it will come.

To a young professional, it can be daunting to set up a legal business entity. You may leverage online platforms to quickly get the business off the ground and focus on fine-tuning your roadmap to success.

From FDM farms to SLS machines, decide on one technology at first & specialise in it. If you have access to lots of funding, you can look at starting with various technologies but high upfront costs make this risky. Don't just look at the printers as machinery, look at post-processing equipment that can automate or improve QoL for your workforce where possible. This can be with good computers, strong software packages, or automated cleaning solutions. Time is money & while at first you will undertake very manual processes to keep costs low; be mindful of automated solutions as you scale upwards.

Create a strong brand that resonates with the sector you want to operate in. If you want rapid prototypes, show how customers get parts quickly. If you want production, demonstrate quality & attention to detail. Post regularly on social media to draw attention to what your company does & how to help prospective clients. Most clients have NDAs so use free resources online to gather CAD data for free samples or marketing show pieces. Build them when you have spare machine capacity not instead of paying work. Once you build a customer base, ask some if they would do a case study or testimonial to post online. You can also leverage online review platforms where customers can leave positive feedback for future curious visitors.

Always be mindful of why customers do business with you. If you grow considerably, make company decisions that keep these morals in mind. Sometimes the best improvements are the less glamorous ones so look analytically at what best helps your business & not just what is the coolest new machine. Don't overwork your staff either, look at hiring new pairs of hands if departments are struggling with tasks or you are expanding service offerings. 3D printing is a ruthless competition, but one that rewards those who offer quality service & are mindful of ongoing market trends.