¿Cómo puedes dejar una impresión duradera?

-Be genuine! -Be interested in the person you are speaking with. -Let them speak and make their points. -Respond to what they are talking about and follow up! People love when some one is GENUINELY interested in their passions. If you aren't genuinely interested in their passion then either move on to another topic with them or move on to another person.

Matching tone and language is the best way to build rapport, the conversation flows a lot better and there's usually a more relaxed feeling on both sides Not always the case though and sometimes its easier said than done!

Your prospect is already doing their job, moving from A to B. By researching the industry, and understanding their pain points, a well-customized approach can be delivered. Remember it well, you are providing a solution to that challenge. Always take a breath or stop after a question, feel that vibe.

In my experience people always remember stories and puns. What I mean by this is when selling you have to have a sticky message that they can remember and recall to tell others about. It can be visual, thru a white board/flip chart or it can be a story about an event or finally something you leave with them that fits the story you are telling them about what you sell. Being sticky is what they recall. Be different, why because everyone reads the same books and sounds the same. You need to be “sticky”.

#1 = professionals will communicate when they feel respected + one show's specific interest in THEIR professional objectives / interests. Inquire WHAT is their niche + what are top criteria for deciding on next role.

Your competitive counterparts will often attempt to adopt alternate personas in the hopes of being more relatable to their potential customer. Do not follow them down this path. Be funny, be genuine, and most of all, be yourself. The customer knows when you’re posing. Be certain you are not asking the same questions of prospective clients that your competitors are. Work on coming up with relevant and meaningful questions your potential customer has likely never heard before. This is a fantastic practice for creating separation between yourself and other sales reps…whom customers tend to view as all the same.

Unlike videos, you can not use all communication senses like body language, gestures, etc. while cold calling. So tonality is the most important thing you can leverage during cold calls. If you're not confident or friendly during calls, that'll affect your tone and people can hear that and not decide to continue speaking with you.

The best way to gain confidence and make a new friend while cold calling is to be authentic and see the other person as yourself.

Be confident. Using phrases like “Hey John! I intended to swing by last week to introduce myself, but I will be around tomorrow, around 6 pm. Do you have a quick 30 minutes for me to swing by?”builds familiarity and breaks down the wall. Throwing in a value add after will leave them thinking about the interaction. “Awesome, I’ll be sure to send a calendar invite for planning and bring my two newest products to get in your hands, what’s a good email, John?”. You’ve explained to them what you do, that you are familiar with them, and that you intend to add value. If not now then in the future.

Creating a lasting impression involves being memorable through a combination of authenticity and humor, while maintaining a sense of seriousness rather than coming across as silly. Above all, it's crucial to consistently fulfill your commitments, regardless of their size.

To leave a long lasting impression on a cold connect just few pointers. Be prepared by research, Clear intro on who you are, personalise the conversation, be respectful of their time, focus of benefits not just features, listen actively, be authentic and genuine, ask open ended questions, handle objections gracefully, offer value, end on a positive note and definitely FOLLOW UP. Remember building relationship takes time, even if you don't close a deal making a positive impression can lead to opportunities in the future.

Focus on asking good questions and listening to their response. Ask probing follow-up questions that will keep them talking. Take solid notes so you can refer back to their insights later on. Ultimately listen more than you speak. Come into it with the mindset of giving more than you take as well. Sell without selling and be genuine in your intention to help them.

At the end of the day we are interrupting people's day; if you are lucky enough to get someone on the phone make sure you: -Lead with honesty, "candidly, this is a cold call." - Have a reason for calling, "The reason I am reaching out." -Lead with empathy, "Hey I get it, I appreciate the context." Humans buy from humans - don't lose your humanity.

In the coliseum of cold calls, standing out isn’t a luxury, it’s survival. Here's the straight dope: Your call is interrupting someone’s day. So, rule number one? Value. Deliver it fast. Be the antidote to their pain point, not just another voice on the line. Research – entering the conversation without doing your homework is a rookie move. Know who you're speaking to and tailor your message. It's the era of personalization, friend. Confidence – not the bravado masquerading as expertise. Genuine, hard-earned trust. Be concise, no rambling. So that you know, your goal isn't to close a deal but to open a dialogue. No one buys on a cold call. They buy into the possibility of a solution. Be that possibility.

Sometimes we can get caught up in focusing only on booking a meeting to be memorable. Obviously, we want to book the meeting. However, often times the cold call will be the first time they hear of your product or solution, so they probably are not actively in a buying cycle. Your goal should be to create the need and demand to either get them into a buying cycle or be the first name they think of when they reach a point where they are ready to enter a buying cycle. In my experience, creating curiosity and urgency through pain is the best way to be memorable. Think about "pain reminders". Something that is so impactful, and that happens so often, that every time it happens to your prospect, they think of you.

Use data and story-telling to captivate your audience. You also want to be very curious yourself and ask open-ended questions that get the other person talking. Be an active listener by asking follow up questions to understand their needs and then share a story or share data that would resonate with their pain points.

Ask if they have time to talk; let them know you have something of value; Don't launch into a long speech before you determine their role.

Always ask for referrals and share all the types of value that you can bring to the person or someone in their network. Do you offer any free services or insights? How far do your services reach in terms of geographic region and industry?

Pay close attention to your prospect’s tone and body language to understand how to best approach them. Don’t mimic how they are, just find a way to authentically engage within their current mood so you can connect. And treat every person there with as much respect, interest and attentiveness as you would the decision maker/target person. You don’t know who influences who so make no assumptions.

Your prospects call people they don't know in the course of their day. They don't consider it a "cold call" because it is a "business call." Be a business call and it will neutralize the resistance. Know who they are and what they do, know what the company does, don't speak up to them, and don't apologize for calling them. Ask about very specific areas they are dealing with as a scenario, i.e. "Are you dealing with ---" That gets to the point; no thinking is required by the prospect. Asking in that way vs. "We want to show you how you can save money with your cloud infrastructure." Which is not a good use of time. They don't know you and aren't looking to spill their issues and think through it all.

Leaving a lasting impression in the cold-calling world goes beyond a persuasive pitch. Compassion and honesty are often underrated but essential qualities. It's easy to get carried away in sales, but being forthright and admitting limitations can create a positive and lasting impression. Genuine problem-solving, not just script reading, is crucial. When you call, be original, honest, and focused on solving the problem. People remember and prefer to work with those they like. Always remember, it's about building relationships, not just making a sale. #LastingImpression #ColdCalling #kk

If you're working in a niche market and want to build an audience, your first fight will be to be remembered. Be quirky - do something others won't. I ask at the end of the call: Pineapple on pizza, crime or sublime?