¿Qué hacer si tu organización carece de una cultura de ventas sólida?

If your organization lacks a strong sales culture, it's essential to prioritize fostering one. 🔍 Start by aligning leadership with the importance of sales, providing comprehensive training to employees, incentivizing sales performance, fostering a customer-centric mindset, and creating a supportive environment that encourages collaboration and innovation in sales strategies. Additionally, regularly assess and adjust your approach based on feedback and performance metrics to continuously improve and strengthen your sales culture. Remember, a robust sales culture is critical for the success and sustainability of any business. 💼📈

Culture eats your skills for breakfast... It's important to let your people know that everybody has to sell in the company, at HOS we believe all of our employees should have the ability to detect any sales opportunity, and we train them for that.

For me assessing culture starts with the hiring process. Normally, one of my first questions to a potential candidate are: i) understanding private ii) professional goals. Knowing what drives talent outside work helps me to better motivate, assign suitable projects and support the individual to get the most out of their professional expierience.

Two axes on how to support sales objectives i) Process & Tools ii) Leadership & Coaching. You need to support a sales team member by giving clarity about the goal and doing something with achieving, knowing what to do and having priorities. Impact! by focussing on the work that generate results to achieve company goals.

Empowering leaders in a "Train the Trainer" model is crucial for program success and effective trainer development. Here are key strategies: Provide Comprehensive Training: Cover content, training techniques, facilitation skills, and adult learning principles. Offer Ongoing Support: Provide resources, mentorship, and feedback for confidence and growth. Promote a Growth Mindset: Encourage seeing challenges as growth opportunities and being open to feedback. Foster a Community of Practice: Create a space for sharing best practices, learning from others, and mutual support. Recognize and Reward Success: Celebrate leaders' training achievements to boost motivation.

Pare de fazer treinamento motivacionais e defina o modelo de vendas ideal e implante uma jornada de aprendizagem por nível, tipo é perfil de vendedor com foco no resultados esperado. - Entenda onde está o “problema” - Identifique o Gap de Conhecimento - Defina o Processo - Crie um ecossistema de aprendizagem que apoie o aprendizado contínuo - Acompanhe/ Monitore os resultados - Realize Feedback e Report - EN - Define the ideal sales model and implement a learning journey - Understand where the “problem” is - Identify the Knowledge Gap - Define the Process - Create a learning ecosystem that supports continuous learning - Track/Monitor results - Provide feedback and reports

A sales training program should be centered around a customer problem with the sales organisation developing a proprietary process to highlight and articulate how organizations uniquely solve important customer problems. This comprehensive process should support AEs to spark new interest; CS and account teams become more customer centric.

If your organization lacks a strong sales culture, consider implementing training programs to educate employees on the importance of sales culture and techniques. Providing comprehensive training equips team members with the skills and mindset needed to cultivate a thriving sales culture, ultimately boosting performance and driving success.

Ask yourself what “Sales Culture” means and then ask yourself if that’s something you really want at your company. Nobody likes to be sold to in the traditional sense anymore. Cold calls and email barrages are a turn off for most people. Know your audience and find something of REAL VALUE to offer them. Be genuine. Be helpful. Always. If your sales strategy or “sales culture” values quantity over quality, your days are numbered, dude.