Estás diseñando un juego para un mercado específico. ¿Cómo te aseguras de que tenga éxito?

Learn from other companies' BCPs and GCPs when they attempted to enter new markets. Use their experiences and investments as a guide to inform your decisions. Timing is crucial; therefore, before entering a new market with a new game, ask yourself, "Why now?" and "Why this game?"

When determining your target audience for game design, it is essential to not only comprehend the demographics and psychographics but also to explore their underlying motivations and behaviors in greater detail. Moreover, utilizing principles from behavioral economics can help anticipate players' pain points and design solutions that deeply resonate with them. By integrating diverse perspectives, you can create games that not only cater to players' explicit preferences but also tap into their subconscious desires, resulting in a more profound level of engagement and resonance.

I'd also suggest using the AERM matrix to understand your product from three main aspects: Core, Meta, and Social. If you can complete the entire matrix and compare it with the top players in your genre, you'll gain a better understanding of how ready you are for the next step. If you find that you're not fully confident with all the information, continue researching and polishing your idea.

Developing a strong value proposition for your game goes beyond simply showcasing its features or mechanics. To truly connect with your target audience, delve into sociological and anthropological insights to grasp the cultural context and societal trends influencing their preferences. By aligning your game's value proposition with these broader cultural currents, you can position it as more than just entertainment but as a cultural piece that mirrors and addresses the hopes, fears, or wants of your audience. Additionally, incorporating gameplay elements that promote social interaction or community-building can boost your game's appeal by tapping into the human need for social connections.

1. Identify who are your stakeholders and understand their goals. 2. Craft your value proposition and check if it aligns with stakeholders' goals. I'm bringing stakeholders into the picture because you may need to get approvals before you can even move on to the next step to validate your assumptions. It's always great to aligns with their goals so that expectations can be managed right from the beginning of the project.

By leveraging principles of cognitive psychology, you can design experiments that reveal subconscious biases and decision-making processes that impact player engagement.

Consider the concept of virality and features developed to enhance it. This is crucial because even with a K-factor of 1, every user you acquire brings another one for free!

Apply principles from behavioral economics, such as scarcity and social proof, to create a sense of urgency and increase perceived value. Additionally, harness the power of gamification in your marketing campaigns to captivate potential players and generate excitement around your game's release. By incorporating gamified elements like challenges, competitions, or interactive experiences into your promotional efforts, you can establish stronger connections with your target audience and drive higher levels of engagement. Furthermore, consider integrating principles of social psychology to leverage the influence of social networks and peer recommendations.

Play top 10 most sold (unit wise) games in that sub genre. Read all the reviews, good and bad. List them and make game reviews. Deconstruct basic things. Then apply 70 20 10 rule. Keep 70% of your game same with top games, 20% change something ppl complain to make it better. 10% do something crazy. See what happens

Use sentiment analysis tools to understand player feedback and emotions from reviews and social media. Identify emotional drivers behind player engagement to improve areas that elicit strong positive or negative reactions. Utilize player journey mapping to visualize the player experience and optimize touchpoints for enhanced satisfaction. Experiment with game mechanics and narrative elements using insights from neuroscience and behavioral psychology to enhance player engagement and enjoyment. Integrate these approaches to continuously refine and optimize your game for long-term success.