Se enfrenta a información inesperada del análisis de datos. ¿Cómo maneja las expectativas de los clientes de manera efectiva?

In my experience it is very important to double check your findings prior to proceeding. Very often people and / or machines performing analyses make or miss key assumptions that invalidate the insight. Some things to confirm: 1) make sure your data set is sufficiently representative, 2) check your assumptions (especially if you are doing any modeling) with a trusted person in your network, and 3) if proceeding with a recommendation based on this insight, run some sort of smaller pilot to test prior to a major investment.

• Transparent Communication: Clearly explain unexpected findings, their implications, and potential impact on project goals. • Manage Expectations: Emphasize the exploratory nature of data analysis and potential for surprising results. • Focus on Value: Highlight how unexpected insights can create new opportunities or address unforeseen challenges. • Iterative Approach: Present findings as a starting point for further exploration and collaboration. • Risk Mitigation: Discuss potential limitations of the data and analysis to build credibility. • Client Partnership: Involve clients in decision-making about next steps based on unexpected insights.

Make sure the data is accurate and reliable before sharing any surprising findings with a customer. Check sources and methods, take into account market trends and other variables that might have an impact on the outcomes. Being well-prepared guarantees that you can answer enquiries from clients and explain your results with assurance. You may establish yourself as a reliable advisor who is ready to offer insightful advice by being aware of the subtleties and context.

Para manejar las expectativas de los clientes ante información inesperada del análisis de datos: 1. Comunicación Transparente: Informar de inmediato a los clientes sobre los hallazgos inesperados con claridad y detalle. 2. Análisis Adicional: Ofrecer realizar un análisis adicional para comprender mejor la nueva información y sus implicaciones. 3. Revisar Supuestos: Evaluar los supuestos iniciales del análisis para asegurar su validez. 4. Soluciones Proactivas: Proponer ajustes o nuevas estrategias basadas en los nuevos datos. 5. Escuchar y Adaptar: Escuchar las preocupaciones de los clientes y adaptar el enfoque según sea necesario. Estas acciones ayudarán a mantener la confianza y alinear las expectativas con la realidad del análisis.

You must analyze the data as stated before and make sure that it is in the parameters of your project. Sometimes data will have correlations that have nothing to do with your project and may even introduce scoop creep. You will need to be prepared to explain how this insight will affect the end result of the project. The pros and cons of implementing that new insight. You will have to be ready to champion your analysis and make the determination of the impact. If the insight will not make a material difference, it maybe enough to notate the insight for future consideration and keep the project moving.

Definir o contexto é essencial para que o cliente entenda exatamente o que você estava tentando testar antes de levantar os dados. Isso demonstra que não houve viés na análise e que você não “torturou os dados” para que eles se encaixassem em uma narrativa de seu interesse. Ao esclarecer o processo, você garante transparência, linha de expectativas com a realidade e constrói confiança para que as decisões sejam tomadas com base em uma interpretação honesta e precisa das informações.

Le contexte va jouer un rôle essentiel car il peut modifier les perceptions faire évoluer les ressentis etc. Concernant l'analyse des données, le contexte est d'autant plus important qu'il va avoir une influence sur la compréhension et va donner tout leur sens aux données.

When presenting these insights to the client, begin by setting the context. Revisit the original objectives and the data that was previously shared. Explain how these new insights fit into the bigger picture, ensuring the client understands why these findings are significant. Setting context helps to ground the conversation and prepare the client for the new information.

La mayoría de las empresas quieren mejorar la satisfacción del cliente, pero son menos las que están dispuestas a hacer lo necesario para lograrlo, es decir, realizar un análisis de datos adecuado para descubrir información clave sobre los clientes. Sí, lo sabemos, para la mayoría de las personas el análisis de datos no suena como el tema más atractivo del mundo, pero es esencial. Una vez que aprendas a analizar los datos de los clientes, la trayectoria completa de tu empresa cambiará.

Para manejar las expectativas de los clientes, es fundamental establecer un contexto claro desde el principio. Esto implica definir los objetivos, las limitaciones y el alcance del proyecto. Al comunicar de manera transparente lo que es factible y los posibles desafíos, se alinean las expectativas con la realidad. Además, es importante mantener una comunicación continua para ajustar el contexto según sea necesario, lo que garantiza que los clientes se sientan informados y satisfechos durante todo el proceso.

In consulting projects, constant communication and co-creation should be essential conditions with all clients. Regular follow-up meetings allow constant updates on the work progress and avoid “unexpected surprises”. Working together side by side puts everyone on the same page throughout the consulting process and increases the acceptance of the results. With good communication, we mitigate the risk of non-acceptance of unexpected results by clients and everyone involved in the projects.

Clear communication is key when delivering unexpected news. Use straightforward language, avoid jargon, and be transparent about what the data reveals. Present the insights logically, starting with the most critical information, and ensure the client fully understands the implications. Providing visual aids or simplified summaries can help convey complex data more effectively.

Data is not powerful without context. Marry what is relevant for client and more importantly what can be monetized or actions by them - List the insights which create an aha moment - Descending order of importance - Link the data with how it can be used - add examples or how others have benefited it - add industry specific nuances which can drive value. - If its B2C - always wrap it customer backwards - be vocal about the changes or tough decisions they need to make.

Data lacks impact without appropriate context. To make the data actionable and relevant for the client, especially in ways that can be monetized, follow these steps: 1. Identify and list the insights that prompt an 'aha' moment, arranged in descending order of importance. 2. Explain how each piece of data can be utilized effectively by the client. 3. Provide examples of how similar insights have benefited other companies or projects. 4. Include industry-specific nuances that could drive additional value for the client. 5. If the data pertains to a B2C context, ensure the analysis and recommendations are customer-centric.

When faced with unexpected insights from data analytics, address client expectations by offering actionable solutions. For instance, if data reveals an unforeseen market trend, propose strategies that align with the client’s goals and the new insights. Present various options, each with its advantages and potential drawbacks. This approach showcases your expertise in guiding clients through new information, helping them leverage the insights effectively. Also, set realistic expectations about possible outcomes to ensure that clients are well-informed and prepared for any adjustments needed. This balanced approach helps in maintaining trust and steering the project towards success.

Consultants responsibility includes the disclosure of insights derived from data analytics out of client projects - solutions generated in consequence are an ideal vehicle to react and communicate the insight derived from those analyses.

A consultant's responsibility encompasses disclosing insights obtained from data analytics on client projects. The solutions developed as a result are crucial for addressing and communicating these insights effectively.

Para evitar que surjan expectativas poco realistas en los clientes, es necesario mantener buena comunicación con ellos. Desde un principio detallar todo el objetivo, servicio o finalidad de tu empresa; para ello hay que ser específicos en lo que ofreces y en cómo puedes ayudar a cada cliente. En conclusión, es importante saber diferenciar entre expectativas y necesidades de un cliente. La transparencia, comunicación y empatía te asegurará la satisfacción de tus clientes en el servicio que les brindas.

When dealing with unexpected insights from data analytics, manage client reactions by addressing their concerns with empathy and evidence. For example, if data reveals an unexpected drop in customer engagement, be ready for initial surprise or skepticism from the client. Listen carefully to their concerns, provide evidence from similar case scenarios or industry best practices, and reassure them about the practical steps forward. By acknowledging their emotions and guiding them through the data’s implications calmly, you help maintain their trust and focus on actionable solutions. This approach ensures a constructive response to new and potentially disruptive information.

Gerenciar reações é uma arte essencial no relacionamento com o cliente (no meu caso, cooperado).Saber ouvir ativamente e abordar as preocupações com empatia e fatos concretos é fundamental. Cada cliente tem sua própria jornada, e poder tranquilizá-los fazendo referência a cenários similares ou práticas recomendadas é um diferencial que cria confiança e estabelece uma conexão mais forte. Nosso papel vai além de simplesmente resolver problemas; somos estabilizadores, guiando nossos clientes através de suas emoções e ajudando-os a focar nas soluções práticas que oferecemos. Essa abordagem é o que transforma clientes em parceiros de longo prazo. As empresas que não perceberam isso, estão deixando de lado um dos maiores pilares do sucesso.

In parallel to the drafting and communication of solutions derived from data analyses, draft suggestions and presentation of a roadmap plus timeline of next steps feeds into useful to-do-items for clients as they follow you as a consultant in implementing solutions and change.

Handling unexpected insights from data analysis involves clear communication and strategic planning. I start by thoroughly understanding the new findings and their implications. Next, I communicate these insights to the client transparently, explaining their impact and potential benefits. I propose actionable recommendations based on the data and adjust project plans accordingly. Managing expectations involves setting realistic timelines and highlighting the value of data-driven decisions. By maintaining a proactive and collaborative approach, I ensure client confidence and project success.

In addition to managing reactions and offering solutions, it's crucial to focus on clear communication about the implications of the new data. For example, if analytics reveal an unforeseen shift in market demand, take the time to break down how this affects the client’s current strategy and future plans. Use visual aids like charts or dashboards to make the data more comprehensible. Furthermore, involve the client in the process of adjusting the strategy, ensuring they feel part of the solution. This collaborative approach helps in aligning their expectations with the new reality and fosters a more adaptive and informed decision-making process.

Your customer will have stakeholders who may not be happy with the new data or insights. Help your client think through what he/she wants as an outcome from each stakeholder and plan the steps to assure all stakeholders are aware and know it's under control.

Nous sommes là dans le domaine du sensible. Il est donc essentiel de manier avec la plus grande rigueur mais également avec la plus grande prudence et "diplomatie" les données.