Belvera Partners

Today we officially launch Belvera Partners: a PR consultancy for travel organisations whose audiences are not the actual end traveller. Learn more in this video or visit our website www.belverapartners.com. #traveltechnology #hoteliers #aviation #tourism #hospitality #publicrelations

We would like to wish a Merry Christmas and a Happy Hanukkah to all our colleagues, friends, partners, clients, and entire network. It's time to: Be with loved ones. Indulge in some special food. Enjoy some rest and relaxation. With warm wishes from the Belvera Partners team. Roman Townsend Lorena Palmer Balint Brunner Antonia Aguiló Consuelo Arias How will you be celebrating?

As we go into the holiday season, another #update from our industry partners and clients! 🆕 Happy Friday. ▪️  New agreement alert: Cambon Partners and Hostaway: https://lnkd.in/dJCcpZJy ▪️ Education-first! Check out all of Mirai's 2024 blog entries: https://lnkd.in/dW9BeaCK ▪️ How can travel agencies improve their charter flights? myPlane, the world's first digital booking engine for commercial charter flights, is transforming outdated industry standards: https://lnkd.in/dv4rkFEq ▪️ Congratulations to NaviSavi Travel on an incredible year and their launch of the B2B Portal: https://lnkd.in/dFmxY9Xi ▪️ Want to meet Stay22? 7-10 January they will be at @CES 2025 in Las Vegas!: https://lnkd.in/dGzv8kvd ▪️ Listen to the podcast episode of ‘What's Next in Payments’ where Akbar Hussain, co-founder of TerraPay, shares his thoughts on why trust can be a strategic advantage: https://lnkd.in/d4ft7B2V ▪️ Exciting partnership between TPConnects Technologies and Gerry's Group: https://lnkd.in/dDjQ-SDi ▪️ Discover Travel Explorer, the result of the synergy between Travel Compositor and Orchestra at Travelsoft: https://lnkd.in/dGxKZYf5 ▪️ Congrats! Traxo has officially achieved SOC 2 Type 2 certification by 2024!:  https://lnkd.in/dbgk9aA3

Apart from Fitur #Madrid, what are your event plans for Jan 2025? 🗓️ Events are still one of the cornerstones of our industry for relationship building, but sometimes it’s hard to know which ones to choose.   Here are some must-attend events kicking off 2025:   🔸 STF 2025 | Saudi Arabia | Jan 7-9 🔸 The Hotel Leadership Master Innholders | London | Jan 20-21 🔸 FITUR | Madrid, Spain | Jan 22-24  🔸 HEDNA US | San Diego, USA | Jan 27-29  🔸 Americas Lodging Investment Summit The BHN Group | Los Angeles, USA | Jan 28-30 See you at #Fitur! Feel free to reach out if you'd like to meet.

$11.1 trillion (one in every ten dollars worldwide) is predicted to be the financial contribution to the global economy from the #travel, #hospitality and #tourism industry by the end of this year💰 It’s an absolutely huge sector, and when we think of some of most emblematic publications leading the way on reporting on the industry it has to be Phocuswright. Celebrating 30 years of business this month, Phocuswright has become a cornerstone source of news, interviews, trends, and expert analysis. To celebrate this milestone, the team recorded an interview where they discuss everything from the COVID-19 pandemic to AI (and that’s just the last four years). (Link in comments, worth the watch.) Congrats Phocuswright and here’s to another 30 years! 🥳

Have you ever wondered how Santa Claus Ltd stays connected during his travels around the world during his busiest time of the year? 🎅 Looking for news? More latest #news from our clients:   ▪️ Have you ever wondered how Santa Claus Ltd stays connected during his travels around the world during his busiest time of the year? Hubby eSIM is ready to lend a hand: https://lnkd.in/ddgpBakr ▪️ Mabrian Technologies Official is expanding its team! Take a look at their job offer: https://lnkd.in/dFwbEHYa   ▪️ New Vibe partnership with The Advantage Travel Partnership: https://lnkd.in/dTmfF2_b   ▪️ Need a solution that fits seamlessly into your operations? Check out Cloudbeds' people and guest centric platform:  https://lnkd.in/dHCKTxkv   ▪️ Do you want to know which events Bedsopia will be attending in 2025? https://lnkd.in/d-UaSf54   ▪️ Watch Belvera's interview with Jesus Rocha Lopez, VP of IT and Operations at GoNexus Group, where he shares the latest innovations of his NexusTours App during the Phocuswright event in Phoenix: bhttps://lnkd.in/dZtN5sRn   ▪️ #Munich consolidating its status as a top tourist destination. Access the complete analysis made by The Data Appeal Company thanks to its D/AI Destinations platform: https://lnkd.in/dS2BmsjS ▪️ The interaction between travel clubs and traditional loyalty programmes: Competition or complementarity? read the following analysis by Custom Travel Solutions: https://lnkd.in/d4fSbtsw ▪️ How is technology, especially AI and machine learning, transforming the travel industry landscape? DerbySoft has analysed the situation: https://lnkd.in/dbty5f2d If you would like to keep up to date with all the latest news from the world of traveltech, don't forget to visit our website and subscribe to our newsletter: https://lnkd.in/gjqfb4ad

300 = The number of people we have photographed at major events in our studio! 📸 Want to know how Belvera Partners helps you raise your online profile at events? This is how we do it: ▪️ Set up the stand with our specialist audiovisual team ▪️ Take your professional headshots for LinkedIn ▪️ Arrange industry video interviews ▪️ Video editing on the spot   Once all the digital material has been produced, it’s ready for you to use it as you wish. As PR and communication experts we cover the major events in the #TravelTech world like Arival, Phocuswright, Web In Travel, World Travel Market (WTM) London, Arabian Travel Market, World Aviation Festival, Travolution.com and much more. Do you want to meet us at the next event? We will be at FITUR in January, so drop us a DM if you want to take part in some digital content.

50% of a company's reputation is tied to its CEO’s reputation 👩💼 👨💼 That’s the power that #CEO equity has, so why are more brands not leveraging it? “I’ve witnessed firsthand the stark difference a CEO can make when they actively engage in PR by attending events, participating in speaking engagements, and granting interviews. On several occasions, when a client introduced their CEO at an event for the first time, the resulting media coverage skyrocketed. These experiences clearly demonstrated the immense value a CEO brings to elevating their brand’s visibility and influence.” Antonia Aguiló Account Director at Belvera. Antonia put together a blueprint on how to leverage your CEO’s brand equity as follows: Start by reviewing and optimising their LinkedIn profile and other relevant platforms. Ensure their bio reflects their leadership style, achievements, and vision.    Then: ▪️ Create a thought leadership platform: Encourage your CEO to share expertise through articles, opinion pieces, and interviews. Publish insights on industry trends or tackle hot topics to establish authority. Participate in industry dialogues: Prioritise keynote speeches, panel discussions, and round tables at events that are relevant for your audience as a company. Research and select events that align with your business’s key objectives and values to ensure maximum impact. ▪️ Ensure your CEO is well-prepared: They should be aligned with the topic discussions and insights shared by other CEOs and C-level leaders at the event. These opportunities position your CEO as a respected voice in your industry while showcasing your company’s expertise. ▪️ Engage media strategically: Position your CEO for media opportunities, think a feature interview, guest column, or podcast appearance. These formats amplify their voice and build credibility. Be active and authentic on social media: Share personal stories, behind-the-scenes insights, and business milestones to connect with audiences on a human level. ▪️ Message: A CEO with a strong personal brand not only strengthens their own reputation but becomes a magnet for investors, customers, and talent. If you’d like to talk to Antonia or any old the team about the above, drop us a line at: https://lnkd.in/dXhjjaTz

💸 A new billion $ #loyalty business is on the travel scene ✈️ Low Cost Carriers (LCCs)! Decades ago, this would have been unthinkable. But the industry has come a long way. LCC + loyalty = ❤️ The “Low Cost Meets Loyalty” guide dives deep into the relationship between LCC and loyalty, uncovering some juicy data: ▪️ $1 billion: The combined revenue from co-branded credit cards for JetBlue and GOL Linhas Aéreas in 2023 ▪️ 300 million passengers: Ryanair expects to serve this number annually by fiscal year 2034  ▪️ 558 aircraft: Ryanair operates this number of aircraft, making it the largest LCC in Europe But don’t take our word for it - the full report produced by IdeaWorksCompany and sponsored by CarTrawler is available for open download and worth the read for anyone in travel! (Link in comments). Are you surprised by these findings? #News #TravelTechNews #TravelTech #TravelNews

How to avoid business closure, all about the European Union's Digital Markets Act (#DMS), and all about activities in Paris. Wrapping up the week as usual with some of the top stories from our partners! · Corporate travel budget conscious? Follow Traxo's 4 tips: https://lnkd.in/d2n39NrA   · Are you travelling to Paris in the next few days? Check out all the activities offered by Civitatis in the French capital: https://lnkd.in/d74rMARY   · How did this company go from being on the verge of closure to ranking 69th on the Deloitte Technology Fast 500 list in North America? Stay22 reveals all : https://lnkd.in/dTUPNSri   · Want to know more about revenue management and performance efficiency in B2B companies? Check out Airnguru's article.: https://lnkd.in/dGrknv6r   · Congratulations! Ruben Salazar Genovez appointed Chairman of the Board of TerraPay: https://lnkd.in/dnS6ZE22   · What is the impact of the European Union's Digital Markets Act (DMS)? Interview with Javier Delgado Muerza, CEO EMEA at Mirai, by Trevor Grant, Chief Cheerleader at Revenue Hub, on: https://lnkd.in/dpNHKi5C   · GoNexus Group' new division Red Global DMC. An innovative step in destination management : : https://lnkd.in/dnQFYrxK     If you would like to keep up to date with travel and hospitality, sign up to our weekly newsletter here  https://lnkd.in/gjqfb4ad