Heura Foods

In September 2019, we launched with Pans & Company 🥪. Six years later, our partnership is stronger than ever, and Pans has just unveiled new versions. Together, we're making plant-based greatness unstoppable—one bite at a time. 🚀🌱

👀 The B Lab Spain NEWS are out 📰 👉 We improved our B Corp score by 18%, reaching 111 points and securing the top spot in the food category in Spain. 👉 Heura ranks among Spain’s top three companies with 50+ employees. 👉 The sustainability efforts stand out with a 58% improvement, cutting our environmental footprint per kg of product by 23% (2021-2023) and reducing emissions by 83% compared to animal-based counterparts. "Our food system is a ticking time bomb—$12.7 trillion in annual damage, costing 1.4 times the value of the food it produces, and driving 34% of global emissions, with animal agriculture as the main cause. It’s also linked to the leading causes of death. Consumers can’t bear the blame alone—the industry must take responsibility and lead the change" Marc Coloma. Are we perfect? No. We never will be. But what matters is relentless improvement and an unyielding drive for change—this must become the industry standard. No excuses here. 🫀🌍🐄 People, Planet and the rest of animals > profit Buidling a net-positive food system. Today, one step closer.

Heura Fest Italia 🇮🇹 is absolutely wild! 🤯 Hundreds and hundreds of people lined up to taste Heura Foods' new dishes across more than 20 restaurants in Milan—expanding delicious and nourishing plant-based options where they didn’t exist before. Grazie mille, Good Rebels! 💛 #SoldOut

This past Saturday, 32,212 medical🧑⚕️👨⚕️ students took the most important exam of their lives—the MIR 📄 —marking the most crucial step toward choosing their residency. To support them on this milestone day, we delivered hundreds of Heura cold cuts, packed with all the nutrients needed to excel in the exam and also (AND MOST IMPORTANTLY) recover the time from the 10-year journey ⌛️ they’ve invested in reaching this moment. Because: a plant-based 🌱 diet* has the potential to extend your lifespan by more than 10 years.. 100% of the students** who ate our Heura cold cuts told us they were thrilled with their exam performance. As for recovering those extra 10 years? we’ll keep you posted. 😉 * Based on statistical modeling of meta-analytic Global Burden of Disease 2020 ** Okay, so only two texted back—but we’re taking the win!🏆

"We should eat like our grandparents, who are doing great health-wise." If we did, we’d be much closer to healthy and sustainable eating 🌍. Looking at consumption data in Europe, we can see that in the early 1960s: 🥩 Meat consumption was two times lower than it is today (in Spain 5x times lower). 🫘 Legumes and tubers were consumed 25% and 40% more than today. 🌾 Cereal consumption was 20% higher. In the end, the foundation of our grandparents’ diet was vegetables, legumes, cereals, fruits, and nuts. Meat was present, but it was more of a treat. Interestingly, this dietary pattern aligns with what science identifies as the healthiest way to eat: one that prioritises plant-based foods🌱. And that’s the reason behind Heura Foods: a revolutionary way to eat more legumes, offering the best of meat (without the downsides) and the benefits of legumes🫘. As Antonio says, some call it “plant-based,” but I call it “eating well.” 🫛

Yes, this is just a meme. Antonio👴🏻 doesn't need to walk 10km, but many people like Antonio do. It's essential to make products with positive impact🌱 more and more accessesible to everyone. Without options there's no freedom💛. Our team is working hard (very hard) every day to make it happen ASAP. They've asked me to tell all of you (especially the ones living in villages and little towns) to demand these options. If the interest is there, they'll bring them to you, if not they will always answer us with a "no one asked here". Remember, you have more power than you think✌️

“You call it Veganuary. I call it eating well,” Antonio👴🏻 said. And he’s right. 📈 Meat consumption in Spain has exploded to 100 kg per person per year—five times more than our grandparents. 📉 Legumes? Down to just 40% of recommended levels. This matters because: 🔴 Processed and red meats = higher risk of cardiovascular diseases. 🫛 Legumes are a superfood: ✔ High-protein ✔ Low-fat ✔ Source of fiber ✔ Zero cholesterol ✔ Protect your heart. Back in the ‘60s 🕺🪩: Five times less meat, twice as many legumes. Vegetables 🥬, grains 🌾, legumes 🫘, and nuts 🥜 were the real stars. Meat? A rare treat. Fast-forward to today⏭️: Antonio is rediscovering tradition with an innovative twist. He has swapped these treats for Heura, savoring the authentic taste while reaping the benefits of a healthier choice. Along the way, he’s discovered exciting new ways to enjoy the powerful nutrition of legume-based proteins into his favorite dishes, both with beans, legumes and Heura Foods🫛. So, whether you’re doing Veganuary , implementing your New Year’s resolutions, or just "eating well," let’s honor Antonio’s wisdom and enjoy the process of reintroducing the powerful benefits of legumes into our lives 😋. Heura Foods: The best of meat with the power of legumes✌️ #successors

Changing the food system 🌱 isn’t a solo mission—it’s a collective challenge that calls for collaboration 🤝. Violife + LA VIE™ + Heura Foods #PartnersInMission this Veganuary and beyond✌️🍽️

20th: 🐄🐖🐓 21st: 🙂 The best of meat with the power legumes🫛🫘 #successors

We have more power than we think. Three times a day, we can shape the world. 🌍 #VoteWithYourFork ✍️ Marc Coloma