Mitch Robertson Co

So much talk about toxic productivity. What about Healthy Productivity? What if work abd life aren’t something to be balanced as opposing weights on a scale but integrated and combined as weights on the same side of the scale?

Success hinges on more than innovation—it’s about staying authentic, sustainable, and inclusive. Leveraging AI to accelerate creativity and improve authenticity. Creating truly unique experiences. Here are 5 key design trends that I believe entrepreneurs can harness to drive meaningful business growth this year.

We’ve been sold the idea that success requires sacrificing our well-being—grind now, live later. But what if the real key to sustainable success is blending work and life in a way that fuels both? In my latest article, I dive into how integrating work and life has helped me grow businesses across 30+ countries without burning out. This isn’t about working less—it’s about creating a rhythm where work and life inspire each other, driving creativity, innovation, and meaningful impact. ✨ Imagine your work and life collaborating as smoothly as Anderson .Paak and Bruno Mars as Silk Sonic. If you're tired of the hustle-culture narrative and ready to build something meaningful while living fully, this one's for you. I’d love to hear how you’re integrating work and life to fuel your success. Drop your thoughts below! 👇 #HealthyProductivity #WorkLifeIntegration #Leadership #Entrepreneurship #SustainableSuccess #StartupGrowth

Stepping into bigger roles, taking on new challenges, and pushing past what’s familiar often comes with doubt. I’ve experienced it firsthand. But imposter syndrome isn’t something to “fix.” It’s a signal that you’re operating at the edge of your current capabilities—and that’s exactly where growth happens. How I’ve Learned to Navigate It: 🔍 Lead with Curiosity, Not Ego The need to prove yourself will slow you down. Let it go. Focus on asking better questions, learning faster, and making smarter decisions. Growth happens when you stay open and adaptable. 🏆 Measure Progress, Not Perfection Waiting for the big breakthrough? Don’t. Every small win is a step forward. Stack them. Momentum builds when you acknowledge the work you’re putting in—every single day. 🤝 Surround Yourself with People Who Challenge You The right mentors and peers won’t just support you—they’ll push you. I’ve been fortunate to learn from people like Norm Slaught, who helped shape how I approached complex challenges. Seek out people who sharpen your thinking and hold you to a higher standard. 📈 Look at the Data—Your Own Track Record Confidence doesn’t appear out of thin air. It’s built through action. Reflect on what you’ve already overcome. You’ve solved bigger problems than the one in front of you. Keep going. Growth Belongs to Those Who Keep Moving Forward. You don’t need to feel ready. You need to start. Growth doesn’t wait for permission. I’m interested—how have you navigated moments of self-doubt? #UncensoredGrowth #UnfilteredThoughts #Leadership #Entrepreneurship #GrowthMindset #ImposterSyndrome

The Future of Jobs Report 2025 is here, and while it highlights massive growth in tech roles, that’s not the full story. You don’t need to be a data scientist or AI engineer to stay relevant. What really matters is how well you adapt, learn, and grow—regardless of your industry. #FutureOfWork #Adaptability #GrowthMindset #Entrepreneurship #LifelongLearning #UncensoredGrowth #UnfilteredThoughts

Is raising capital turning founders into employees? The balance of power is a big question, and entrepreneurs are facing tougher questions about control, resilience, and the trade-offs of VC backing. In this article, I explore what it means to stay entrepreneurial while navigating the intense scrutiny of today’s investors. Whether you’re bootstrapped or VC-backed, the goal is the same: build something worth funding—but on your terms. What’s your take—are VC-backed founders still entrepreneurs, or do they risk becoming employees of their investors? 📢 Tag a founder or investor who would find this valuable and share their thoughts.👇 #Entrepreneurship #StartupLife #Fundraising #VentureCapital #Leadership #FounderMindset #UncensoredGrowth #UnfilteredThoughts

This year is already shaping up to be big—AI is transforming how we work, sustainable energy is powering the future, and emerging markets are buzzing with opportunity. How do we turn these trends into something meaningful for our businesses and our communities? I just shared some thoughts on how we can navigate this year with intention—leveraging innovation while staying authentic and focused on impact. 💭 I’d love to hear your take: What’s one thing you’re excited to tackle in 2025? #ThoughtLeadership #AIInnovation #Sustainability #EmergingMarkets #Authenticity #Leadership #UncensoredGrowth #UnfilteredThoughts

Why Your Startup Is Asking the Wrong Question—And Losing the Right People Every founder has heard it before: “If you build it, they will come.” or at least some version of this. But the reality is—they won’t! Not unless they believe in why you’re building it and can tell the story in a compelling way. Startups fail because they obsess over products when they should be obsessed with people. Today’s secret to startup success? It’s not about building. It’s about belonging. Here's how. Ask the Right Questions with Data-Driven Insights This is more possible than ever given the acceleration of AI. Instead of relying on guesswork, use AI to help you uncover answers like: 🎯 Who am I building for? (Analyze customer behavior patterns to pinpoint your ideal audience.) 🤕 What emotional pain point am I solving? (Use sentiment analysis to understand your audience’s frustrations and aspirations.) 🤼 Why would my audience choose me over the competition? (Identify gaps in your competitors’ offerings using AI-driven market analysis.) Standout Examples of Startups That Use AI to Build Belonging: 💨 Zoom: Leveraged customer feedback (analyzed with AI) to refine features that made virtual connection seamless during the pandemic. 🎵 Spotify: Its AI-curated playlists create personalized experiences that make users feel understood, fostering loyalty. How You Can Start Using AI to Build Belonging: 📕 Craft Stories Backed by Data AI tools can identify the emotional triggers that matter most to your audience—helping you craft narratives that truly resonate. 🏢 Foster Community with Personalization AI can power community-building by tailoring content, recommendations, and engagement strategies to individual users’ needs. ⌛ Iterate Faster with Real-Time Insights From A/B testing your messaging to tracking community sentiment, AI helps you refine your approach and stay in tune with your audience. Final Thought: Stop asking, “Will they come?” Start asking, “Why will they stay?” And let AI help you answer that question. What’s your startup’s story? How are you using (or planning to use) AI to create deeper connections with your audience? Drop your insights in the comments!

The rise of "corporate influencers" is an interesting shift in how businesses are trying to connect with audiences. But let’s ask an honest question: are these posts really about connection, or are they just carefully crafted marketing? Real authenticity isn’t about being polished. It’s about sharing genuine insights, experiences, and challenges—not just a curated highlight reel. If the goal is to make people feel something real, overly controlled messaging isn't it. People can tell when they’re being marketed to, and when the “authenticity” is just another layer of branding. Where things fall short: Polish doesn’t equal connection. The most impactful stories are real, raw, and unfiltered. Sharing only the wins or pre-approved narratives misses the point. Trust comes from honesty. If people are sharing stories about their work or experiences, let them do it in their own voice. Forced relatability is just noise. Value matters more than relatability. Instead of trying to make everything sound appealing, focus on sharing something meaningful—something that genuinely helps or resonates. At its core, authenticity is about trust. It’s not about looking good, being cool, or fabricating relatability; it’s about being real. The goal shouldn’t be more posts—it should be better connections. What’s your perspective? Is “authenticity” still meaningful, or has it become just another overused buzzword? #RealConnection #AuthenticityMatters #UnfilteredThoughts #UncensoredGrowth #CorporateInfluencers #GenZ

🌟 Legacy Brands That Prove Longevity + Purpose = Global Impact 🌟 Ever wonder how some brands not only survive for decades but thrive while making a difference? Legacy brands teach us that true success isn’t just about longevity—it’s about leaving a legacy of POSITIVE impact. 🌍 Here are some inspiring examples of companies that started small and grew into global forces for impact: 💡 Coca-Cola (USA) Began: A small soda fountain drink in 1886. Now: A global beverage powerhouse in 200+ countries, aiming to recycle every bottle or can by 2030 with its "World Without Waste" initiative. 💡 Sony (Japan) Began: An electronics repair shop in 1946. Now: A leader in gaming, entertainment, and tech, investing heavily in renewable energy and sustainable products. 💡 Chanel (France) Began: A boutique selling hats in 1910. Now: A luxury fashion giant embracing sustainability with eco-friendly materials and ethical sourcing. 💡 Ford (USA) Began: Innovating mass production in 1903. Now: Leading the EV revolution with $50B investments and a pledge to achieve carbon neutrality by 2050. 💡 Gucci (Italy) Began: A leather workshop in 1921. Now: A global fashion icon with its “Equilibrium” initiative focused on climate action and workplace diversity. 💡 Marks & Spencer (UK) Began: A penny bazaar in 1884. Now: A retail leader tackling net-zero emissions by 2040 through sustainable sourcing and waste reduction. What Do They Have in Common? ✅ They evolve with the times while staying true to their roots. ✅ They prioritize purpose alongside profit. ✅ They leverage their reach to drive positive global change. These brands remind us that being iconic isn’t just about scaling quickly or making the top of a chart, it’s about the years and global impact you make. Which legacy brand inspires YOU the most? Drop it in the comments! #Leadership #Legacy #Impact #Sustainability #BusinessGrowth #UncensoredGrowth #UnfilteredThoughts