Reports

In this post, we share SEO ROI statistics broken down by industry, further segmenting it by Return on Advertising Spend (ROAS), ROI, and time to break-even.

In this report, we share our data on the average cost per lead (CPL) for 30 industries, for both paid and organic channels.

We present the average conversion rate for 25 B2B industries along with industry-specific suggestions to optimize conversion rates.

In this article, we show you what a good CAC looks like within your industry and help you compare your CAC to adjacent industries.

In this report, we share our research on click-through rates for each organic ranking position, ad position, and search element on Google.

In this report, we share conversion rate data compiled from companies who engaged in digital marketing campaigns with our firm over the past 5 years.

This report contains organic benchmarks and ROI statistics for LinkedIn, compiled from 8 years of campaigns on behalf of small to midsize B2B clients with annual revenues of $5M–$250M.

In this research report, we share the lead-to-MQL conversion rate in 15 industries, further breaking it down by channel and page type.

In this article, we discuss the ROI, cost, and average marketing budget percentage of the most common B2B lead generation techniques.

This post reviews the SEO conversion rates we’ve seen over 12 years of working with 100+ middle market and enterprise clients, organized by page type.