Comment équilibrer les attentes et les intérêts des différentes parties prenantes dans un projet de transformation ?

Additional considerations for any transformational project include: - What is the impact of not doing the project on the businesses bottom line and organizational brand. - How disruptive will the project be to business operations and can the disruption mitigated. - What are the operational considerations at each phase of the project. - Are personnel changes and education required. How will those be addressed.

First, effective communication is the foundation of maintaining stakeholder expectations, ensuring all parties are duly informed and aligned. Secondly, guarantee that the project delivers value to all key stakeholders. Set and manage realistic expectations regarding what can be achieved within the project’s scope and timeline. Avoid overpromising and ensure stakeholders understand any constraints and limitations. Finally, building trust and managing resistance is paramount for maintaining stakeholder support and ensuring a smooth transformation process. Demonstrate early successes to build momentum and credibility. Quick wins help build trust and show stakeholders that the project is on the right track.

Appointing a stakeholder representative from each key area to the team will improve buy-in and communications. It ensures consideration to variables by department or business unit. In my companies I also also include a board update as a part of the project plan. The board is strategic and keeping them appraised of high level business impact is critical to the overall business.

One key factor I have implemented is to agree upon a standard communication platform and cadence for communication. This ensures everyone is clear on how and when to communicate standard progress as well as when to escalate and changes to t he project plan.

Managing expectations is crucial in balancing stakeholder interests in a transformation project. Set realistic expectations for outcomes, deliverables, milestones, and resources, aligning them with stakeholders' needs. Monitor performance and report achievements and deviations. Manage scope and change requests to avoid scope creep or gold plating, which can compromise quality, cost, or time. In my experience, clearly defined expectations and regular updates were vital in a major IT overhaul project. Effective communication and proactive risk management helped us navigate challenges and maintain stakeholder trust throughout the process.

Start by identifying all key stakeholders and understanding their unique perspectives, needs, and influence levels. Prioritise transparent, ongoing communication to keep stakeholders informed and engaged. Employ regular updates and feedback loops to adjust strategies as needed. Finding common ground by aligning project goals with overarching business objectives is crucial, thus fostering a shared vision. Negotiation skills come into play to address conflicting interests and find compromises. By ensuring that stakeholder management is an integral part of the project strategy, you can effectively maintain alignment, mitigate resistance, and drive the project toward its goals.

Investment in and use of technology have grown significantly during the last few years.  Studies from Deloitte, Boston Consulting, and Diligent show that boards do not have the necessary talent to understand technological issues. Areas considered critical include digital transformation, cybersecurity, and digital engagement. In order to take advantage of the opportunities and mitigate the risk boards must add new board members to replace some current members with subject matter experts who have current experience in these technology areas investments tied to strategic goals.